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Yemen March 2022: Toyota at 96.9% share, Hilux #1

The Toyota Hilux holds 43.4% share of the Yemeni market. New car sales in Yemen edge down -2.6% year-on-year in March to 680 units. Toyota (+0.5%) is more dominant than ever, holding a suffocating 96.9% share vs. 93.9% last November which is our latest data point. Hyundai (+180%) is up…

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