Africa Project

Street scene in Djenne, Mali. Picture by Leonid Plotkin, all rights reserved. 

* See the bottom of the page for the direct links to 47 African countries covered on BSCB! *

Today I am launching the Africa Project on Best Selling Blog, to try and bring African countries to a similar level of data and car sales information as the rest of the world.

If you live in Africa or have data on any African country please be sure to comment on this post and I will get in touch with you.

In terms of new car sales Africa is the last frontier, with only a few countries having set up regular reports. However no less than 1.4 million cars were sold on the African continent in 2011, and even though it is still plagued with war and poverty in some parts, it is now developing fast. The African Bank of Development predicts 4.5% economic growth for the region in 2012 and 4.8% in 2013, with peaks at 6.9% in Western Africa and 5.6% in the East.

There is a revitalised interest towards Africa in France right now

Indeed, one of the things I noticed during my stay in France which is now coming to an end is the revitalised interest, focus and introspection towards the African continent, with which France has long running cultural and economical links. French rap band recently released the single “Africain” (African) a blunt and sometimes cheeky look at the perception of people from African descent in the world (see video clip above).

In the car world, this renewed focus translates into statements like Peugeot’s, refocusing its energy on sub-Saharan Africa in 2012 to build on their amazing success in Northern Africa and notably Algeria.

On top of French marques getting more active, Japanese brands like Toyota, Nissan or Honda have had decades of strong sales in the region, and lately Chinese manufacturers have landed en masse. This makes Africa a fascinating continent to follow, and this is why I want to make it a special focus on Best Selling Cars Blog.

The Dacia Lodgy is assembled in Tangier, Morocco.

Problem is, new car sales reporting is still quite disorganised and I only have data for a few countries. South Africa, by far the biggest African car market at 570,000 sales in 2011, and Egypt (#3 at 176,000) are the only two I am able to cover monthly, while Algeria, #2 with close to 300,000 registrations last year, used to belong to that group but my monthly source dried up.

With Morocco, producing the Dacia Lodgy since last February, and Ethiopia, thanks to Holland Car assembling Lifan models locally, the above countries are the only ones in Africa to assemble cars, now that production of the Peugeot 504 stopped in Nigeria.

So this is where you come in dear readers.

Thanks to your help, there are already a few more African countries with sales information on BSCB, like Cote d’IvoireGabonGhanaMadagascar,  MauritiusNamibiaSenegal and Sudan. No models data for any of these countries however and therefore still a lot of unknowns…

Street scene in Khartoum, Sudan. Picture by turkairo, all rights reserved.

If you work in the car industry anywhere in Africa, within organisations that would have the potential to bring together some car sales data, or if you just happen to have sales info, please do get in touch by commenting on this post. I would like to build Best Selling Cars Blog towards the site that gives reliable sales data for as many African countries as possible so everyone can have a better understanding of this fascinating and fast evolving market.

Street scene in Freetown, Sierra Leone. Picture by hn, all rights reserved.

Once/if BSCB gets bigger, I may have the possibility to travel to these regions to report about them myself, but for now my own experience of Africa is very limited. I travelled to South Africa, BotswanaZambia and Zimbabwe in 2007 – you can see my photo albums by clicking on the country, and to Egypt in 2008, where I was stunned to see the amount of Speranza (rebadged Chery assembled locally) in the streets and around the pyramids…

So I’m counting on you BSCB readers to improve the coverage on Africa! Many thanks in advance for all your help!

See the direct links to the 47 African posts below.

African countries covered on Best Selling Cars Blog:

Algeria 6 months 2012: Peugeot up 96% in market up 49%

Angola: Toyota Hilux and Mitsubishi L200 could top a dynamic market

Benin: Toyota Prado and Hilux dominate

Botswana: Toyota Corolla and Hilux should be in the lead

Burkina Faso: Toyota Hilux master of the roads

Burundi: Toyota Corolla leader

Cameroon: Toyota Hilux possibly on top

Central African Republic: Toyota Hilux should lead sales

Chad: Toyota Hilux and Corolla most popular new cars

Congo (Dem Rep): Toyota Hilux and Prado strong sellers

Congo (Rep of the): Toyota Hilux should be on top

Cote d’Ivoire 2010: A fast evolving market

Egypt May 2012: Chevrolet TFR up to 10.9% share

Eritrea: Toyota Hilux likely leader, Kia Rio taxi of choice

Ethiopia: Hilux and Corolla favourites, Holland Car gets noticed

Gabon 2011: Toyota and Mitsubishi take up half the market

Gambia: Mitsubishi L200 likely leader

Ghana: Mitsubishi Pajero very popular

Guinea: Toyota Prado possible leader, Renault 19 rules the streets

Guinea Bissau: Information needed

Kenya May 2012: Isuzu Pick-up dominates models ranking

Lesotho: Toyota Hilux and VW Polo Vivo should lead

Liberia: Toyota Hilux leader, Nissan rules the streets

Libya: ZX Auto GrandTiger replaces Toyota Hilux as rebels’ choice

Madagascar Q2 2010: JAC Tojoy among best-sellers

Malawi: Toyota Hilux leads the way

Mali: Toyota Hilux dominates, old Mercedes come here to die… 

Mauritania: (Also) where old Mercedes go to die…

Mauritius January 2012: Hyundai i10 up to #2

Morocco January 2012: Renault Kangoo ahead of 3 Dacias

Mozambique: Toyota Hilux potentially in the lead

Namibia 2012: Toyota and Volkswagen hold 52% of the market

Niger: Toyota king, Corolla should rule

Nigeria 6 months 2012: Toyota grabs 35% of recovering market

Rwanda: Toyota Corolla the car of choice

Senegal: Toyota Hilux favourite, Peugeot losing grip

Sierra Leone: Ford Ranger potential leader

Somalia: Toyota Land Cruiser possible leader in limited market

South Africa May 2012: Toyota Etios lands directly at #7!

Sudan: Toyota Hilux ahead of an armada of Hyundais

Swaziland: Toyota Hilux and VW Polo Vivo should lead 

Tanzania: Toyota Corolla real king

Togo: Toyota Prado possible leader

Tunisia 9 months 2010: Renault Symbol clear leader

Uganda: Toyota Corolla should lead the way

Zambia: Toyota king

Zimbabwe: Toyota Corolla sovereign, info needed

Source: Manufacturers, usual sources for countries updated monthly, YouTube.

  1. Matteo
    December 9th, 2013 at 21:13 | #1

    Hi Matt, is a long time that I study on your website, i like it very much.
    I see your site for my university-work project, create and sell a car for the sub-saharian car market. I’m interesting to talk with you in a private mail as I can show to u all this big project.
    I hope that u can answer to me soon,
    have a nice day,
    kind regards,
    Matteo P.

  2. David
    August 23rd, 2013 at 16:25 | #2

    Sadly I think this is a somewhat futile effort. Aside from the few major car markets in Africa that you already mentioned, most of the other countries are so poor, unstable and corrupt that any data will be impossible to get ahold of. These countries mostly don’t even have official distributors (due to the above mentioned reasons) – instead they have a whole bunch of independent dealers that bring in and sell relatively small numbers of vehicles. Nobody would be interested in releasing or sharing any sales data (for competitive reasons, for one), but even if they did, I can’t imagine such data being nearly accurate enough.

  3. June 26th, 2013 at 16:17 | #3

    Hi, Matt, I visited your website and I can see you have done a hard work on it.
    I want to find some valuable partners in Africa, do you have some good ideas? or to say can you recommend some good PV dealers to me?

    Thanks

    Tony Zhu

  4. September 26th, 2012 at 21:57 | #4

    Apologies, I forgot to tick the boxes below.
    Cheers … F

    • matgasnier
      September 26th, 2012 at 22:00 | #5

      Hi Frank,
      Thank you very much for your message and praise!
      I have sent an email to the gmail address you provided.
      cheers
      Matt

  5. September 26th, 2012 at 21:52 | #6

    Hi Matt,
    Congratulations, I think your site is terrific! Amazing and fascinating current and historic detail keeps me occupied for hours.
    With regard to your Africa project, I have a lot of historical info relating to Rhodesia / Zimbabwe in the 1960’s, 70’s and early 80’s, which I think may be of some interest.
    It is a large file, so please can you forward your Email address so I can get it across to you.
    Best regards … keep on truckin’
    Cheers … Frank.

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