Latvia: 1970-2016 Historical info now available

Toyota Avensis Latvia 2009The Toyota Avensis was #1 in Latvia in 2009.

Historical info going back to five decades ago is now available for Latvia on BSCB! For the 19701991 period, the data is for USSR which Latvia belonged to then, and Lada models reigned supreme. We have specific data for Latvia since 2006 and it is clear that Russian models are not in fashion anymore, with the Skoda Octavia holding the pole position for 3 consecutive years up until 2008, before passing the relay to the Toyota Avensis in 2009 and the VW Golf since 2010. It’s a roller coaster of emotions for the Latvian new car market, dropping by as much as 90% between 2007 (32,500 sales) and 2009 when only 3,745 new vehicles were registered, before slowly getting back up to 12,811 units in 2013 and 14,991 in 2014.

Latvia Historical Data:

USSR 1970-1979: Lada 2101-3 conquers the Soviet roads

USSR 1980-1986: Lada 2106 and Moskvich 2140 likely leaders

USSR 1987: Lada 2106 and Moskvich 2140 fight it off

USSR 1988: Lada 2106 leads, Samara on podium

USSR 1989-1991: VAZ (Lada) and Izh most popular brands

Latvia 2006-2008: Skoda Octavia reigns

Latvia 2009: Toyota Avensis leads, 4 Toyotas in Top 4 of devastated market

Latvia 2010: VW Golf and Peugeot Partner on top

Latvia 2011: Volkswagen monopolises podium, Nissan Juke #4

Latvia 2012: VW Golf and Skoda Yeti in the lead

Latvia 2013: VW Golf and Ford Focus on top

Latvia 2014: Skoda Yeti and Nissan Qashqai take the lead

Latvia 2015: Nissan Qashqai and VW Passat outpace Skoda Yeti

Latvia 2016: Nissan Qashqai and Skoda Octavia top market up 15%

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