* See the Top 47 All-brands and Top 318 All-models by clicking on the title *
Very dynamic new car sales in Latvia: up 7% year-on-year to 16.114 registrations, with Volkswagen (16%) and Toyota (11.4%) still in command but with slightly lower market shares than a year ago. Nissan surges 58% to land in third position, overcoming Skoda (-7%) and Peugeot (-41%) while Ford (+78%) and Fiat (+84%) deliver even more impressive results at #5 and #7 respectively. Lada is reborn from its ashes, going from just 11 sales in 2014 to 334 (#15) this year, 331 of which are the Lada 4×4 aka Niva (#10). The Russian market, in deep crisis, is now looking for any outlet to sell its cars and Lada in Latvia is the perfect example of this trend. As it is also the case in neighbouring Estonia, the Nissan Qashqai surges 62% to snap the pole position off the Skoda Yeti (-22%) while the VW Passat is up 57% to #2. Notice also the Fiat 500 up 89% to #7, the Ford Focus up 60% to #8 and the VW Tiguan up 59% to #14. The Nissan Pulsar spends its first full year in the Latvian market inside the Top 20.
Previous post: Latvia August 2015: Nissan Qashqai in the lead
Two years ago: Latvia Full Year 2013: VW Golf and Ford Focus on top
Full Year 2015 Top 47 All-brands and Top 318 All-models vs. Full 2014 figures below.