Switzerland Full Year 2022: Tesla Model Y takes charge, sales off -5.3%

The Tesla Model Y is the most popular vehicle in Switzerland in 2022.

Discover over 50 years worth of Switzerland Historical Data here.

225,934 new cars found a home in Switzerland in 2022, that’s a -5.3% year-on-year decline on the 238,481 units of 2021. 4×4 sales are virtually immobile at -0.1% to 114,316 and 50.6% share vs. 48% in 2021. Petrol sales fall -15.1% to 84,815 and 37.5% share vs. 41.9% a year ago, diesel is down -18.9% to 26,286 and 11.6% share vs. 13.6%, HEV (incl. MHEV) rise 7.5% to 56,107 and 24.8% share vs. 21.9% last year, PHEV sink -15.8% to 18,355 and 8.1% share vs. 9.1% and BEV soar 26.3% to 40,173 and 17.8% share vs. 13.3% in 2021.

Volkswagen (-1.6%) manages to resist better than the market with 11.2% share while BMW (-6.2%) overtakes Mercedes (-10.6%) to rank #2. Audi (+6%) is up strongly and passes Skoda (-6.9%) to rank #4 overall. Tesla (+34.4%) is the biggest gainer in the Top 10 and advances four spots to #8 with Toyota (+14.6%) and Ford (+5.7%) also in good shape. Below, Dacia (+23.3%) is up to #11, Kia (+25.6%) to #14, Cupra (+72.2%) to #19 and DS (+38.5%) to #32.

Model-wise, the Tesla Model Y (+254%) ends its first full year in market directly in pole position but 2.2% share were enough to be #1 in arguably the most fragmented market in the world. The VW Tiguan (+10.5%) is up two spots on last year to land at #2, leapfrogging past the Skoda Octavia (-17.8%) and Audi Q3 (-2.1%). Leader last year, the Tesla Model 3 (-30.5%) drops to #5 in 2022 above the Toyota Yaris (-3.4%). The Skoda Enyaq (+48.4%) surges 22 ranks to break into the Top 10 at #7. Note it was #2 in November and December. The VW Golf (-1.8%), BMW X3 (-6.8%) and Dacia Sandero (+8.8%) complete the Top 10. Notice also the Ineos Grenadier making its very first appearance in any ranking in the world in December with 34 sales.

Previous year: Switzerland 2021: Tesla Model 3 topples Skoda Octavia in market edging up 0.7%

Two years ago: Switzerland 2020: Skoda Octavia leads again, Tesla Model 3 up to #2 in market down -24%

Full Year 2022 Top 60 all brands and Top 405 all models vs. Full Year 2021 figures below.

Full December 2022 Top 53 all brands and Top 330 all models below.