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Brazil November 2019: Fiat (+21.6%), Jeep (+29.2%), Chery (+71.4%) pull market into positive at +4.4%

The Fiat Argo scores its first ever podium finish in Brazil.

The Brazilian new light vehicle market remains wobbly, although up 4.4% year-on-year in November to 230.923 units with a year-to-date tally ensured to remain in positive until the end of the year, for now up 7.2% to 2.406.984.  After putting an end to 15 consecutive months of year-on-year gains in October, Chevrolet (-8.6%) is entering troubled waters with a frank drop, becoming the only Top 6 carmakers in negative. Below, Volkswagen (+11.9%) and even more strikingly Fiat (+21.6%) manage the only double-digit upticks in the Top 8, distancing Renault (+4.8%), Ford (+3.1%) and Toyota (+4.8%). Jeep (+29.2%) once again posts the largest gain in the Top 10, scoring its third largest ever volume in history, Outside the Top 10, Chery (+71.4%), BMW (+33.3%), Audi (+23.8%), Volvo (+18.2%) and Peugeot (+13.3%) also score spectacular gains.

In the models ranking, the Chevrolet Onix (-13.9%) takes a harsh hit but easily remains in the lead, selling over double the amount of the #2 the Ford Ka (+1.5%) and securing a 52nd straight monthly win (no interruption since August 2015). The Fiat Argo (+36.1%) climbs onto the Brazilian podium for the first time in history, also breaking records for volume (8.270) and share (3.5%) thanks to its facelift and the arrival of a crossover-looking variant, the Trekking. The new Chevrolet Onix Plus steps up two spots on October to a new best #4, both aforementioned models knocking the Hyundai HB20 (-4.1%) down to #5. The Fiat Toro (+60.1%), VW Polo (+27%) and Fiat Strada (+24.3%) also score outstanding gains in the remainder of the Top 10, while the VW T-Cross surges 6 spots on last month to break into the Brazilian Top 10 for the first time at #10. Below, the Renault Logan (+144.3%), Jeep Renegade (+62.1%), Toyota Etios Sedan (+52.7%), Fiat Fiorino (+51.4%), Honda HR-V (+44.1%), Renault Oroch (+41.3%) and Ford Ka Sedan (+39.6%) post the largest gains in the remainder of the Top 50.

Precious month: Brazil October 2019: Jeep, Chery impress, Chevrolet Onix Plus lands at #6 in market down -1.4%

One year ago: Brazil November 2018: Chevrolet above 20% share for the first time in 7 years, Onix breaks 10% share barrier

Full November 2019 Top 20 brands and Top 150 models below.

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