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Brazil November 2018: Chevrolet above 20% share for the first time in 7 years, Onix breaks 10% share barrier

First ever month above 10% share for the Chevrolet Onix.

The Brazilian new light vehicle market celebrates 19 consecutive months of year-on-year gains in November at +12.2% to 221.317 units, leading to a year-to-date tally up 14.1% to 2.245.677 registrations. Chevrolet (+21%) remains by far the most popular carmaker in the country, lifting its share to 20.5%. This is Chevrolet’s first time above the symbolic 20% share mark in Brazil in almost 7 years: since January 2012 (20.9%). Volkswagen (+30%) grows faster but is over five percentage points below at 15%, distancing Fiat (+8%) at 12.1% and trailing the market. Renault (+54%) posts the largest gain in the Top 10, eclipsing Ford (-8%) to step up to #4. All remaining brands in the Top 10 trail the market with Jeep (+11%) and Toyota (+7%) faring the best but Nissan (-9%), Honda (-1%) and Hyundai (-3%) in decline. Chery (+276%) is once again the best performer below, stuck at an excellent 15th place, with Mercedes (+21%) and Kia (+19%) also standing out.

Over in the models ranking, the Chevrolet Onix (+20%) goes from strength to strength, celebrating 40 consecutive months at #1 (no interruption since August 2015) but also posting its first ever month above 10% share at 10.1% (previous record 9.7% in January 2017), its 2nd highest volume ever at 22.277, only 47 units below its 22.324 record established just last month and its most dominant win ever at 2.52x the sales of the #2 ranked car, smashing its previous record of 2.13 established last month… The VW Gol (+40%) soars to #2, its highest ranking in 4 years – since it topped the charts outright in December 2014. As a result both the Ford Ka (-3%) and Hyundai HB20 (-2%) drop one spot while the Chevrolet Prisma (+26%) rounds up the Top 5 like last month and YTD. The Renault Kwid (+218%) storms back inside the Top 10 at #6, with other great performers including the Chevrolet Spin (+69%), VW Polo (+47%), Renault Sandero (+35%), Ford Ka Sedan (+33%) and Hyundai Creta (+24%) up to a new record #9. The VW Virtus is up 3 spots on October to #17, the best-selling recent launch (<12 months) above the Toyota Yaris Sedan (#25) and Yaris Hatch (#31) reversing roles. Finally, note the Citroen C4 Cactus landing inside the Top 50 for its 2nd month in market.

Previous month: Brazil October 2018: Chevy Onix breaks records in market up 24.5%

One year ago: Brazil November 2017: VW Polo returns in market up 13.7%

Full November 2018 Top 25 brands and Top 150 models below.

Brazil November 2018 – brands:

PosBrandNov-18%/17Oct2018%/17PosFY17
1Chevrolet45,27120.5%21%1392,79417.5%10%11
2Volkswagen33,30515.0%30%2334,61114.9%36%23
3Fiat26,86412.1%8%3297,92913.3%13%32
4Renault20,2999.2%54%5194,3088.7%28%57
5Ford18,6558.4%-8%4207,4159.2%11%44
6Toyota17,4767.9%7%7180,1818.0%5%76
7Hyundai17,4327.9%-3%6188,7008.4%3%65
8Honda11,2005.1%-1%8120,7525.4%1%88
9Jeep8,8724.0%11%996,6704.3%21%99
10Nissan8,3523.8%-9%1088,7554.0%26%1010
11Citroen2,0820.9%-3%1218,1110.8%-12%1312
12Mitsubishi1,8410.8%14%1320,1630.9%0%1213
13Peugeot1,7130.8%-40%1121,9171.0%-11%1111
14Mercedes1,3430.6%21%1413,1450.6%0%1414
15Chery1,1100.5%276%157,4920.3%122%1821
16BMW8830.4%0%1610,2440.5%14%1615
17Kia8670.4%19%1710,7330.5%40%1517
18Audi6600.3%-7%197,7810.3%-11%1716
19Volvo6380.3%n/a186,0720.3%113%20n/a
20Land Rover4590.2%-6%206,1520.3%8%1918
21Iveco3810.2%n/an/an/an/an/an/an/a
22Suzuki3710.2%-7%214,3400.2%5%2119

Brazil November 2018 – models:

PosModelNov-18%/17Oct2018%/17PosFY17
1Chevrolet Onix22,27710.1%20%1190,8168.5%11%11
2VW Gol8,8364.0%40%470,3403.1%4%44
3Ford Ka8,8344.0%-3%294,7524.2%9%33
4Hyundai HB208,3953.8%-2%396,5114.3%0%22
5Chevrolet Prisma7,5983.4%26%564,9932.9%3%55
6Renault Kwid7,0923.2%218%1159,6702.7%202%836
7Fiat Argo6,0782.7%21%758,9772.6%164%927
8VW Polo5,6442.6%47%963,5562.8%1275%657
9Hyundai Creta5,1712.3%24%1544,0572.0%21%1616
10Fiat Strada5,1582.3%-3%661,4482.7%28%78
11Renault Sandero5,1102.3%35%1048,9562.2%-23%136
12Toyota Corolla5,0232.3%-9%1253,8802.4%-10%117
13Jeep Compass5,0082.3%9%855,5222.5%26%1011
14Fiat Mobi4,2581.9%-18%1646,1592.1%-7%149
15Chevrolet Spin4,1791.9%69%3421,9971.0%-2%3533
16Nissan Kicks4,0401.8%0%1742,4861.9%43%1722
17VW Virtus3,9551.8%new2037,3941.7%new20170
18Fiat Toro3,9221.8%-1%1352,6152.3%13%1210
19Jeep Renegade3,8451.7%12%2440,8471.8%17%1918
20Ford Ka Sedan3,6951.7%33%1835,4671.6%40%2228
21VW Saveiro3,5161.6%-3%2141,9981.9%7%1814
22Toyota Hilux3,3821.5%9%2234,7491.5%14%2319
23VW Fox/CrossFox3,3301.5%40%2335,7911.6%-11%2113
24Honda HR-V3,3051.5%-19%1444,2402.0%2%1512
25Ford Ecosport2,9941.4%-7%2631,1771.4%11%2425
26Toyota Yaris Sedan2,7741.3%new3310,5480.5%new55 –
27Chevrolet S102,7491.2%8%3028,7531.3%5%2726
28Renault Duster2,6701.2%52%3220,8110.9%32%3741
29Renault Captur2,5541.2%53%2523,1411.0%99%3446
30Hyundai HB20S2,5431.1%-25%2829,4381.3%0%2623
31Toyota Yaris Hatch2,5071.1%new2715,7740.7%new44 –
32Honda Fit2,4411.1%-10%2925,0281.1%10%3131
33Fiat Cronos2,3841.1%new3126,6581.2%new28 –
34Nissan Versa2,3821.1%-35%3625,2341.1%20%3034
35VW Voyage2,2691.0%-45%1930,0061.3%-21%2517
36Honda Civic2,2021.0%19%3723,9681.1%0%3330
37Chevrolet Cobalt2,0590.9%-5%3919,0110.8%-9%3935
38Chevrolet Tracker2,0490.9%72%3824,0471.1%139%3249
39Chevrolet Cruze Sedan1,8610.8%14%4418,1320.8%3%4238
40Honda City1,8330.8%53%4213,3860.6%-10%4942
41VW Up1,7520.8%-30%4318,5990.8%-41%4021
42Ford Ranger1,5720.7%-16%4018,4120.8%21%4140
43VW Amarok1,5400.7%42%4616,9650.8%59%4350
44Fiat Uno1,5220.7%39%3513,6280.6%-58%4720
45Fiat Siena1,4820.7%-22%4715,7670.7%-32%4532
46Honda WR-V1,3320.6%-10%5713,5950.6%-3%4843
47Renault Logan1,3210.6%-24%4121,0360.9%-10%3629
48Toyota Etios Hatch1,2410.6%-63%5026,3981.2%-31%2915
49Chevrolet Montana1,1690.5%-8%4911,7380.5%-10%5344
50Citroen C4 Cactus1,1500.5%new582,2010.1%new98 –
51Toyota Hilux SW41,1170.5%-11%4812,1370.5%6%5147
52Fiat Fiorino1,0220.5%-14%4511,9270.5%20%5252
53Renault Oroch9970.5%-14%5112,1880.5%23%5051
54VW Tiguan9860.4%153%545,0020.2%432%68102
55Toyota Etios Sedan9690.4%-66%5620,1590.9%-29%3824
56Chery Tiggo 28640.4%new534,3610.2%new73n/a
57Peugeot 20088570.4%-10%528,9370.4%-8%5753
58Mitsubishi L2008050.4%4%559,8680.4%8%5655
59Nissan March7430.3%-15%5911,1300.5%-12%5445
60Ford Fiesta Hatch7380.3%-57%6013,7460.6%-21%4639
61Nissan Frontier7380.3%150%745,8120.3%61%6271
62Hyundai ix356710.3%-25%647,8200.3%-16%5854
63Fiat Doblo5860.3%24%654,8580.2%-5%6963
64Mercedes C Class5410.2%165%664,6540.2%-1%7166
65Chevrolet Equinox5120.2%7%714,6360.2%465%72104
66Renault Master5050.2%-16%616,5010.3%17%6061
67Chevrolet Cruze Hatch4780.2%-36%725,0570.2%-25%6660
68Hyundai Tucson4570.2%4%764,6910.2%4%7064
69VW Space Fox4490.2%-4%635,2490.2%247%6391
70Nissan Sentra4470.2%48%694,0870.2%13%7675
71Mitsubishi ASX4410.2%-9%815,0150.2%13%6765
72Peugeot 2083950.2%-74%706,6240.3%-41%5948
73Kia Sportage3880.2%1%785,1700.2%59%6577
74VW Jetta3870.2%-34%683,9990.2%-43%7859
75Citroen C33830.2%-56%795,9270.3%-33%6156
76Ford Fusion3640.2%-21%774,1890.2%6%7569
77Fiat Ducato3540.2%1262%802,2770.1%49%96100
78Volvo XC603470.2%90%872,6490.1%26%9286
79BMW X13140.1%-21%753,7370.2%5%8070
80Chevrolet Trailblazer3060.1%38%673,4210.2%15%8281
81Mercedes GLA2920.1%-28%862,7600.1%-19%8876
82Toyota RAV42880.1%n/a853,9460.2%n/a79n/a
83Citroen Aircross2870.1%-72%835,1870.2%-33%6458
84VW Golf2710.1%12%1092,6890.1%-28%9074
85Kia K25002660.1%62%882,2860.1%51%9598
86Audi Q32640.1%39%902,8190.1%-23%8672
87Iveco Daily 35142390.1%17%1011,9360.1%13%10292
88VW Express2340.1%new951,1040.0%new117 –
89BMW 3202230.1%-15%942,6910.1%2%8983
90Chery QQ2170.1%-15%892,9330.1%2%8582
91Ford Focus Sedan2030.1%-67%824,0660.2%-26%7762
92Land Rover Discovery2010.1%-26%933,4560.2%8%8178
93Suzuki Jimny1980.1%-7%1072,0560.1%11%10090
94Mitsubishi Outlander1880.1%-10%962,1220.1%-53%9968
95JAC T401810.1%new912,6760.1%new91107
96Volvo XC401790.1%new732,0410.1%new101 –
97Ford Focus1730.1%-60%992,8120.1%-35%8767
98Audi A3 Sedan1690.1%-21%971,7510.1%-31%10384
99Peugeot 30081680.1%21%982,6470.1%290%93113
100Mercedes Sprinter 3131660.1%71%1031,1910.1%153%115122
101Mitsubishi Lancer1570.1%15600%1021,4710.1%254%107132
102Toyota Prius1510.1%19%1002,3070.1%5%9485
103Kia Cerato1400.1%4%1062,2310.1%55%9799
104Mini Cooper1390.1%n/a1081,3860.1%19%110105
105Peugeot Partner1270.1%67%1181,1730.1%37%116111
106Suzuki Vitara1220.1%-12%1041,7350.1%6%10495
107Jaguar E-Pace1200.1%newn/a8380.0%new123 –
108Troller T41150.1%-10%1131,3730.1%0%111101
109Lifan X601120.1%-62%1161,5300.1%-21%10687
110Mercedes GLC1120.1%-14%1111,0240.0%53%120115
111Citroen C4L1060.0%-44%923,1240.1%1%8380
112VW Passat1060.0%71%1101,3920.1%191%109124
113Iveco Daily 30S131040.0%new1242610.0%new144 –
114Citroen Jumpy980.0%345%1051,0870.0%4841%118163
115Mitsubishi Pajero950.0%-38%1141,4320.1%-15%10894
116Hyundai HR890.0%-78%844,2800.2%17%7473
117Fiat Weekend880.0%-65%623,1030.1%-5%8479
118Range Rover Evoque840.0%-27%1191,3650.1%-24%11293
119Peugeot Expert840.0%62%1158060.0%1450%124155
120Mercedes Sprinter840.0%190%1234910.0%43%131131
121Audi A4600.0%-13%1179450.0%0%121109
122Ram 2500600.0%650%1225930.0%80%129138
123Citroen Berlingo500.0%new1292500.0%new145n/a
124Audi A5360.0%-63%1254670.0%47%133128
125Ford Mustang330.0%new1279280.0%new122n/a
126Renault Kangoo300.0%-81%1261,2470.1%6%113103
127BMW 328290.0%71%1492640.0%-34%143130
128Mercedes CLA180280.0%new1211,1970.1%new114 –
129Volvo V40280.0%n/a1324190.0%101%135144
130Hyundai Elantra240.0%-82%1121,0570.0%-45%11988
131VW Golf Variant230.0%-28%1404690.0%-21%132119
132Lexus CT230.0%n/a1421990.0%n/a149n/a
133Iveco Daily230.0%n/a1341250.0%213%160n/a
134Porsche 911220.0%38%1381790.0%22%150154
135Porsche Panamera220.0%n/a1281630.0%n/a153n/a
136Volvo V60210.0%320%146860.0%43%167n/a
137Ford New Fiesta Sedan200.0%-82%1351,5560.1%437%105134
138Porsche Boxster200.0%5%1391480.0%40%156165
139Chevrolet Camaro200.0%150%147780.0%-40%168159
140Toyota Camry190.0%n/a1302220.0%n/a148n/a
141Peugeot 408170.0%-73%1317230.0%-32%126106
142JAC V260170.0%new1451540.0%new155
143Iveco Daily 5516150.0%n/an/a590.0%n/a173n/a
144Jaguar XE140.0%-13%1502280.0%-28%147136
145Effa K01140.0%n/a1411290.0%87%158167
146Peugeot 308130.0%-83%1434290.0%-51%134110
147Kia Carnival110.0%-21%1372430.0%77%146153
148Mercedes E Class100.0%-66%1332700.0%-8%142139
149BMW 53090.0%-64%n/a1600.0%-6%154146
150Audi TT90.0%0%n/a1130.0%26%164168

Source: Fenabrave

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