* See the Top 50 All-brands and Top 300 models by clicking on the title *
December sales in Germany are up 6% at 244,501 units, bringing the 2011 final total to 3,173,634 registrations, up 9% on 2010. In December the main event is the 22nd place of the VW Up! with 3,058 sales and 1.3% share for its first true full month of sales in the country, instantly reaching a level that the Audi A1 took a full year to get to for example – albeit not in the same price range. It will be fascinating to follow the Up!’s sales throughout 2012 as this is a category VW has struggled with in the past with the Lupo and Fox.
Over the full year, the VW Golf leads for the 31st consecutive time with sales down 1% to 193,286 units and 6.1% share. For the first time ever in Germany, Volkswagen monopolises the year-end podium with the Passat up 56% to 103,507 sales and 3.3% at #2 and the Polo down 6% to 90,720 units and 2.9% at #3.
The Opel Astra (+19%) and Mercedes C-Class (+11%) both lose one spot to #4 and #5 in spite of growing sales, the Opel Corsa is up 2 ranks to #6 and passed the Polo twice in the monthly ranking this year, the Ford Focus is up 14% to #9 and the BMW 5 Series up a very healthy 30% and 6 spots to #10. It is only the second time since the launch of the 5 Series nameplate in 1972 and the first time since 1990 that it manages to rank within the German year-end Top 10!
The Audi A6/A7 has a fantastic year, up 45% to #19, and even manages to be the brand’s best-seller for a couple of months. However it is the first time since 2000 that there is no Audi in the Top 10 and only the 2nd time in 26 years… Foreign models-wise, the Skoda Fabia (#17) and Octavia (#18) are in the lead again but Skoda being 100% owned by VW, the first ‘true’ import is the Hyundai i30 at #26 (+7%) followed by the Nissan Qashqai at #27 (+35%) and Renault Megane at #32 (+4%).
Notice also the BMW X1 up 26% to #25, the Audi A1 landing at #31 for its first full year of sales at 28,932 units and 0.9%, breaking into the Top 20 in November, the Ford C-Max up 175% to #34, Dacia Duster up 99% to #36, VW Sharan up 187% to #41, BMW X3 up 100% to #45, and the Peugeot 508 the best-performing all-new model at #94.
In the luxury segment, the Mercedes CLS multiplies its sales by 5 to 6,248 units at #114, the Porsche Panamera is up 27% to #151, the VW Phaeton up 47% to #164, BMW 6 series up 130% to #185, Mercedes SLS AMG up 40% to #209, Ferrari 458 Italia up 55% to #250 and Rolls Royce as a whole is up 66%.
Full Year 2011 Top 50 brands and Top 300 models below.
Full December 2011 Top 50 models below.