Monaco (models) Full Year 2014: Mini back to #1, Porsche 911 #2, Mercedes S-Class, Porsche Macan & Cayenne in Top 10
* See the Top 237 All-models Ranking by clicking on the title *
After exploring in detail exclusive brands data for über-wealthy Monaco, it’s now time to discover the best-selling models in the Principality. Monaco displays a unique set of best-sellers due to the exceptional disposable revenue of its inhabitants. The Mini regains its throne despite sales down 12% and is followed by 3 nameplates with the same sales figure: the Audi A3 (-27%), Porsche 911 (+9%) and Range Rover Sport up 4-fold on 2013 thanks to the new model.
Porsche places two additional nameplates in the Top 10 this year, a feat it understandably only achieves in Monaco: the Cayenne is down 20% to #9 and Macan lands directly at #10 with 55 units sold. Mercedes has 4 nameplates inside the Top 20: the S-Class is the German manufacturer’s best-seller here, followed by the A-Class, C-Class, E-Class and B-Class.
Other extraordinary rankings include the Bentley Continental GT at #22 with 1.1% market share, the Maserati Ghibli at #29 with just under 1% share, Bentley Flying Spur at #32, Ferrari 458 Speciale at #40, Porsche Boxster at #52, Ferrari California at #54, McLaren MP4-12C at #65, Rolls-Royce Ghost at #69, Rolls-Royce Wraith at #73, Jaguar F-Type at #79 and the Ferrari LaFerrari landing directly inside the Top 100 at #94 with 6 units finding a buyer for its first year in market.
Even though it is nestled within France and minutes drive from Italy, there are no Renault, Peugeot, Citroen or Fiat dealerships in Monaco: such cars need to be purchased in France, then registered in the Principality. As such, the 500 (#6) is the only Fiat in the Monaco Top 50 and the Peugeot 308 is the best-French car at a low #27, followed by the Peugeot 208 (#38) and Renault Clio (#39). This means such luxury models as the Porsche Macan, Bentley Continental and Range Rover outsell all French nameplates here, and the Maserati Ghibli and Bentley Flying Spur outsell them all bar one.
Full Year 2014 Top 237 All-models Ranking vs. Full Year 2013 figures below.