Brazil May 2014: Renault Sandero up to best-ever 6th place
Yet to come to Brazil, the new gen Renault Sandero is already on sale in Central Europe (above).
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For the 6th time in the past 8 months, the Brazilian new car market is down year-one-year, although in May the decline is limited to 0.7% to 277,924 registrations, bringing the year-to-date total to 1,332,017 units, down 5% on 2013. With previous generations of certain models (Uno, Gol…) not on sale anymore since January 1 due to new environmental laws, the Brazilian models sales charts is settling into a new order, with the May Top 5 identical to the 2014 year-to-date ranking. The VW Gol and Fiat Palio are neck to neck for pole position this month at 15,188 and 14,910 sales respectively, a situation we hadn’t witnessed in almost 4 years.
The Fiat Strada continues to impress in third place and 4.5% share, ahead of the Chevrolet Onix now regular above 4% and the Ford Fiesta. Although the new generation still hasn’t officially launched in the country, runout prices on the current gen push the Renault Sandero to a best-ever 6th place in May in Brazil, with its previous best (#7) hit in September 2011, March and June 2012. The Hyundai HB20 stabilised a notch below the Chevrolet Onix at #7 while the Fiat Uno is surprisingly down to #10.
Beyond the Top 10, the VW Up continue to ascend the Brazilian sales charts: up a further two spots on April to a best-ever #14 with 5,744 sales and 2.1%, the Toyota Corolla remains very robust at #15 with 5,741 units thanks to the new generation, now way above the Honda Civic at #18, the Chevrolet Classic is back up 9 ranks to #20, the VW Amarok up 11 to #37 and the Nissan March up 13 to #39.
Previous month: Brazil April 2014: Chevrolet Onix strong again
One year ago: Brazil May 2013: Ford Fiesta hits highest ranking in 8 years
Full May 2014 Top 150 models and Top 30 brands Ranking Tables below.