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Italy 1994: Fiat Punto takes control

January 28th, 1995 Leave a comment Go to comments

Fiat Punto

* See the Top 50 best-selling models by clicking on the title! Many thanks to STAC *

After a decade of domination of the Fiat Uno, its replacement the Fiat Punto logically takes the relay, becoming Italy’s best selling car in 1994. It does so flamboyantly with no less than 271,479 sales and 16.2% share. This is more than 3 times the volume of the Uno which still manages to hold onto the second place this year with 79,074 units sold and 4.7% share. The Ford Fiesta drops 27% and one spot to 78,803 sales and #3, ahead of the Fiat Cinquecento, stable at #4 and 4.4% and the Lancia Y10, up 2 spots to #5 and 4%.

Lancia Delta

Notice the Opel Astra gain two spots also to #7, the Opel Corsa entering the Top 10 at #8, the Renault Twingo slicing its ranking in 2 compared to 1993, up 14 spots to #14, the Ford Mondeo up 8 to #16, the Lancia Delta up 12 to #17 thanks to the new generation of the model on sale since late 1993, the Citroen ZX up 13 to #23, the Mercedes C-Class up 23 to #27 for its first full year of sales and the Renault Laguna landing at #36.

Previous year: Italy 1993: Last year of reign for the Fiat Uno

Next year: Italy 1995: Fiat Punto close to 19% share, Fiat Cinquecento #2

Full Year 1994 Top 50 Ranking Table below.

Italy Full Year 1994:

Pos Model 1994 % 94/93 1993 % Pos
1 Fiat Punto 271,479 16.2% 598% 38,874 2.1% 15
2 Fiat Uno 79,074 4.7% -66% 234,329 12.4% 1
3 Ford Fiesta 78,803 4.7% -27% 107,640 5.7% 2
4 Fiat Cinquecento 74,611 4.4% -17% 89,524 4.7% 4
5 Lancia Y10 67,475 4.0% -12% 76,847 4.1% 7
6 VW Golf 65,406 3.9% -25% 87,105 4.6% 5
7 Opel Astra 56,509 3.4% -15% 66,262 3.5% 9
8 Opel Corsa 53,671 3.2% 31% 41,016 2.2% 14
9 Renault Clio 52,748 3.1% -30% 75,219 4.0% 8
10 Fiat Panda 50,863 3.0% -52% 105,610 5.6% 3
11 Fiat Tipo 46,136 2.7% -44% 81,882 4.3% 6
12 Peugeot 106 45,739 2.7% -15% 54,105 2.9% 10
13 Ford Escort 44,787 2.7% -14% 52,086 2.8% 13
14 Renault Twingo 36,542 2.2% 95% 18,756 1.0% 28
15 Fiat Tempra 36,109 2.1% -32% 53,258 2.8% 12
16 Ford Mondeo 33,256 2.0% 47% 22,676 1.2% 24
17 Lancia Delta 30,611 1.8% 94% 15,776 0.8% 29
18 Lancia Dedra 25,427 1.5% -16% 30,128 1.6% 18
19 BMW 3 Series 23,835 1.4% -1% 24,116 1.3% 22
20 Alfa Romeo 33 23,172 1.4% -36% 36,167 1.9% 16
21 Audi 80/90 23,028 1.4% -33% 34,363 1.8% 17
22 Nissan Micra 22,035 1.3% -11% 24,772 1.3% 20
23 Citroen ZX 21,357 1.3% 70% 12,560 0.7% 36
24 Alfa Romeo 155 20,626 1.2% -26% 27,788 1.5% 19
25 VW Polo 18,476 1.1% -66% 53,718 2.8% 11
26 Seat Ibiza 16,369 1.0% -29% 23,113 1.2% 23
27 Mercedes C Class 16,271 1.0% 211% 5,239 0.3% 50
28 Peugeot 306 16,113 1.0% 25% 12,894 0.7% 34
29 VW Passat 14,711 0.9% -40% 24,579 1.3% 21
30 Mercedes 200/300 14,551 0.9% -23% 18,945 1.0% 27
31 Citroen AX 13,070 0.8% -36% 20,463 1.1% 26
32 Rover 200/400 12,927 0.8% 36% 9,531 0.5% 39
33 Renault 19 12,523 0.7% -44% 22,544 1.2% 25
34 Innocenti 12,336 0.7% n/a n/a n/a n/a
35 Citroen Xantia 10,593 0.6% 69% 6,263 0.3% 46
36 Renault Laguna 10,473 0.6% n/a n/a n/a n/a
37 Lancia Thema 9,537 0.6% -36% 14,985 0.8% 30
38 Fiat Croma 9,065 0.5% -37% 14,335 0.8% 33
39 Volvo 850 8,925 0.5% n/a n/a n/a n/a
40 Nissan Primera 8,332 0.5% -35% 12,829 0.7% 35
41 Alfa Romeo 164 7,804 0.5% -46% 14,430 0.8% 32
42 Seat Toledo 7,655 0.5% -48% 14,727 0.8% 31
43 Honda Civic 7,061 0.4% 25% 5,653 0.3% 47
44 Fiat Coupe 7,014 0.4% n/a n/a n/a n/a
45 Seat Marbella 6,805 0.4% -35% 10,534 0.6% 37
46 Seat Cordoba 6,489 0.4% n/a n/a n/a n/a
47 Rover 100 6,294 0.4% 12% 5,608 0.3% 48
48 BMW 5 Series 6,009 0.4% -17% 7,241 0.4% 42
49 Toyota Carina 5,834 0.3% n/a n/a n/a n/a
50 Volvo 440/460 5,707 0.3% -28% 7,877 0.4% 41

Source: UNRAE, L’Argus – many thanks to STAC for sharing the Top 50 data!

Categories: Italy