Ireland July 2022: Kia Sportage (+99.3%), VW ID.4 (+100.9%) impress in market sinking -17.3%
The Kia Sportage ranks #2 in Ireland in July.
For the biannual license plate change, it’s a third double-digit year-on-year drop in a row for Ireland at -17.3% to 21,902 registrations in July. The year-to-date tally tilts into negative as a result at -3.7% to 87,075 units. Volkswagen (+5%) defies the negative market and jumps up three spots on last month to take the lead of the brands ranking at 15.8% share vs. 10.2% so far this year. Toyota (-1%) for its part is up one rank to $2 while Hyundai (-28%) is down two to #3. Dacia (+110.8%) is by far the best performer in the Top 10, more than doubling its sales to end the month at #6. Only Kia (+6%) manages a year-on-year uptick in the remainder of the Top 10 with BMW (-10.6%) resisting ok but Opel (-28.6%), Peugeot (-20.9%) and Audi (-19.8%) all falling faster than the market. Below, DS (+233.3%), Ssangyong (+144%), Cupra (+136.9%), Citroen (+113.6%) and Volvo (+111.4%) stand out with triple-digit gains.
Model-wise, the Hyundai Tucson (-10.3%) remains ultra dominant at 6.8% share and 7% year-to-date. The Kia Sportage (+99.3%) doubles its sales year-on-year thanks to the new model and rallies back up 18 spots on June to land in 2nd place overall with 4.1% of the market. It ranks #4 year-to-date. Excellent performance also by the Toyota C-HR (+18.6%) rounding out the podium as it also does YTD. Below the Toyota Corolla (-35.9%) in freefall, the VW ID.4 (+100.9%) scores a stellar gain in 5th place ahead of the new Toyota Yaris Cross at #6 and the Toyota RAV4 (-7.5%) at #7. The rest of the Top 10 all vastly outpace the market with fantastic upticks: the Dacia Sandero (+108.5%), Skoda Kodiaq (+48.5%) and VW T-Roc (+38.2%) are all euphoric. Note there are 7 SUVs in the Top 8 and 8 in the Top 10. Below the Yaris Cross, the Dacia Jogger (#25) is the best-selling newcomer above the Renault Arkana (#34), Kia EV6 (#53), VW ID.5 (#64) and VW Taigo (#67).
Previous month: Hyundai Tucson (25.3% share), Renault Arkana and Dacia Jogger top market down -22.1%
One year ago: Ireland July 2021: Hyundai Tucson triumphs in market up 25%
Full July 2022 Top 35 All-brands and Top 220 All-models below.
