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India May 2020: Hyundai Creta first non-Maruti #1 in 35 years in K.O. market (-84.5%)

The Hyundai Creta is the best-selling vehicle in India in May.

After completely stopping in April with zero wholesales and retail sales, the Indian new car market gingerly steps out in May at -84.5% year-on-year to just 36.576 wholesales vs. 236.533 in May 2019, pulling the year-to-date tally down -48.1% to 690.216. The nationwide lockdown was still in effect for the entire month and has been extended until June 30 in containment zones, with services resuming in a phased manner in other zones starting June 8. However factories and dealers started reopening in a staggered manner over the course of May, allowing a small car sales activity. Indian data is wholesales or factory dispatches to dealerships and given the complete absence of sales in April showrooms had overflowing inventory and minimised their orders over the month, keeping wholesales very low. Local automotive outlets originally mention “significantly higher” retail sales without giving any more detail but these hopes were later squashed by the Ministry of Transport which published retail sales figures down an even more drastic -87% to 30.719 in May vs. 235.933 in May 2019.

The Hyundai Creta is the best-selling vehicle in India in May.

May data remains extremely depressed even compared to March (-51.1%) and the near future isn’t looking rosy given the dramatic turn the COVID-19 pandemic has taken in India over the past month. Total cases have soared from 42.836 as of May 4 to 216.314 as of June 4, with deaths going from 1.389 to 6.087 over the same period. Over the past week, India is 4th globally for new COVID-19 cases at 57.981 below only the US (139.234), Brazil (143.562) and Russia (61.035) and it has the 5th largest death tally worldwide at 1.741 behind the US (7.624), Brazil (6.687), the UK (2.681) and Mexico (2.503). Couple this with two historical cyclones battering each coast at a mere weeks interval and 120 million new unemployed citizen and the recovery prospects for 2020 are dire. We have accordingly revised our 2020 Indian forecast from 1.93 million (-35%) to 1.85 million (-38%) which would be the lowest annual result since 2009.

The Maruti Ertiga is up to a record 2nd place overall.

Brand-wise, Maruti (-88.7%) endures the steepest year-on-year decline in the Top 9 and drops to just 37.5% share vs. 52.7% so far in 2020. Hyundai (-83.8%) almost exactly matches the market but scores a strong 18.8% share vs. 16.7% YTD. Mahindra (-80.8%) climbs back up to #3 for the first time since last January, even though it’s a ranking it held continuously from January 2019 to January 2020, scoring a splendid 10.2% share which is almost double its YTD level of 5.4%. One reason is the carmaker’s particularly fast transition to BS6 emission models that were dispatched to dealers in May. Tata (-71.1%) and Renault (-70.5%) resist best inside the Top 5 while Volkswagen (-47.7%) and Skoda (-55.7%) post the best holds  in market and Honda (-96.7%), Ford (-91%) and Jeep (-90.5%) are hit the hardest. Newcomers Kia (#6) and MG (#9) both remain inside the Top 10.

The facelifted Mahindra Bolero is up to a record 4th place.

The unusually small market size this month wreaks havoc in the models ranking which gives us a Hyundai monthly best-seller for the first time in Indian history and the first time there is no Maruti at #1 in 35 years, since the decades-long reign of the Hindustan Ambassador. Indeed the Hyundai Creta (-64.5%) takes advantage of the new model to shoot up directly into pole position with 3.212 wholesales, the only nameplate above 2.400 units for the month. In fact the Creta broke its ranking record the last time there were any sales in the country, in March (#6). The second place is also unheard-of: the Maruti Ertiga (-73.5%) leaps up 12 spots on March to smash its previous ranking record of #6 hit last February.

The Tata Altroz breaks into the Indian Top 10 for the first time.

The Maruti DZire (-86.3%) rounds out the podium above the Mahindra Bolero (-71.2%) up 19 spots on March to #4, its highest position in India in over 7 years, since December 2012. The Maruti Eeco (-86.2%) is up to #5, eclipsing its previous best of #6 hit in May and July 2019. The Kia Seltos is faithful to its recent level at #6, whereas the Maruti Baleno (-89.5%) and Alto (-90.8%) crater down to #7 and #8 respectively. The new Tata Altroz is up 21 spots on March to break into the Indian Top 10 for the first time at #9, a feat also managed by the Mahindra XUV300 (-75.4%) up 25 to #10. Other ranking record breakers include the VW Polo (#13), Renault Triber (#14) and MG Hector (#22).

Previous month: India April 2020: Market stops to zero wholesales and retail sales

One year ago: India May 2019: Hyundai Venue lands, hurts Maruti Vitara Brezza in worst market decline this decade (-20.5%)

Full May 2020 Top 15 All India-made brands and Top 85 All-models below.

India May 2020 – brands:

PosBrandMay-20%/19Apr2020%/19PosFY19
1Maruti13,70237.5%-88.7% –363,48852.7%-46.1%11
2Hyundai6,88318.8%-83.8% –115,19516.7%-47.1%22
3Mahindra3,74510.2%-80.8% –37,4395.4%-66.4%43
4Tata3,1528.6%-71.1% –35,1515.1%-54.6%54
5Renault1,7534.8%-70.5% –21,6113.1%-31.2%77
6Kia1,6614.5%new –41,3386.0%new39
7Toyota1,6414.5%-86.5% –24,8203.6%-57.2%66
8Volkswagen1,4043.8%-47.7% –2,9870.4%-76.8%1210
9MG7101.9%new –6,7341.0%new1012
10Ford5711.6%-91.0% –15,9812.3%-55.0%98
11Skoda5081.4%-55.7% –3,5650.5%-42.3%1113
12Honda3751.0%-96.7% –16,6402.4%-76.8%85
13Datsun3040.8%-78.0% –2,2910.3%-72.9%1311
14Jeep930.3%-90.5% –1,6230.2%-73.8%1414
15Nissan740.2%-84.5% –1,3530.2%-68.1%1515

India May 2020 – models:

PosModelMay-19/19AprMar2020/19PosFY19
1Hyundai Creta3,212-64.5% –617,518-66.0%1410
2Maruti Ertiga2,353-73.5% –1423,101-42.6%1011
3Maruti DZire2,215-86.3% –1037,393-58.3%62
4Mahindra Bolero1,715-71.2% –2315,095-57.2%1614
5Maruti Eeco1,617-86.2% –831,134-36.0%78
6Kia Seltos1,611new –538,101new522
7Maruti Baleno1,587-89.5% –150,063-40.7%14
8Maruti Alto1,506-90.8% –249,170-52.8%21
9Tata Altroz1,379new –309,837new25 –
10Mahindra XUV3001,257-75.4% –357,862-57.6%2723
11Hyundai Venue1,242-82.4% –724,423246.5%813
12Maruti Wagon R1,199-91.8% –343,817-35.3%45
13VW Polo1,126-24.1% –532,007-69.5%4035
14Renault Triber931new –2610,649new2029
15Hyundai Elite i20878-90.2% –1621,236-61.3%137
16Tata Tiago857-75.8% –3110,218-68.1%2217
17Toyota Innova Crysta759-86.5% –1512,603-59.5%1818
18Hyundai Grand i10718-91.1% –1224,192-45.4%99
19Mahindra Scorpio713-79.5% –637,574-65.8%2921
20Maruti XL6711new –207,588new2842
21Renault Kwid684-86.7% –289,627-63.1%2619
22MG Hector672new –296,422new3139
23Tata Nexon623-86.2% –1810,545-56.9%2120
24Maruti Swift597-96.5% –447,849-43.1%33
25Maruti Vitara Brezza572-93.5% –923,085-61.2%116
26Toyota Glanza507-76.3% –276,941177.4%3037
27Maruti S-Presso489new –1122,197new1225
28Maruti Celerio468-91.1% –1316,818-54.0%1512
29Hyundai Xcent349-79.4% –1914,62362.6%1734
30Ford Ecosport331-90.8% –2110,093-46.0%2424
31Hyundai Verna317-87.7% –342,737-82.0%3728
32Skoda Rapid291-60.4% –441,966-49.9%4148
33Toyota Fortuner267-81.7% –333,105-62.6%3641
34Maruti Ignis196-89.6% –245,009-52.6%3330
35Maruti Ciaz192-94.7% –255,434-66.2%3226
36VW Vento178-72.8% –67590-74.9%5457
37Datsun Redi-GO164-81.7% –481,836-66.2%4446
38Tata Harrier161-90.9% –372,153-73.8%3943
39Hyundai Santro157-96.8% –2210,197-70.8%2316
40Honda Amaze140-97.7% –1711,858-64.9%1915
41Renault Duster138-79.5% –471,335-64.4%5052
42Tata Tigor132-56.9% –491,929-66.1%4245
43Ford Endeavour122-80.6% –411,225-51.9%5155
44Honda City118-95.4% –363,894-76.4%3427
45Honda WR-V114-92.5% –57316-97.2%6032
46Skoda Kodiaq11217.9% –62536-25.9%5773
47Jeep Compass93-90.5% –461,623-73.8%4947
48Datsun GO78-68.0% –75266-82.8%6367
49Nissan Kicks74-6.3% –381,032-66.3%5360
50Skoda Superb73-14.1% –50509-0.4%5875
51VW T-Roc70new – –70new79 –
52Toyota Yaris63-83.1% –401,754-0.3%4564
53Datsun GO+62-74.4% –70189-87.1%6968
54Ford Freestyle57-92.3% –421,732-71.4%4749
55Kia Carnival50new –323,237new35 –
56Ford Aspire44-94.2% –391,737-68.9%4653
57MG ZS EV38new –51312new61 –
58Mahindra XUV50036-97.0% –711,844-79.7%4338
59Skoda Octavia32-86.3% –55554-45.4%5670
60Toyota Vellfire32new –54170new7296
61VW Tiguan30n/a –7314721.5%7376
62Mahindra KUV10024-90.8% –64222-89.4%6662
63Ford Figo17-97.2% –451,203-53.0%5254
64Toyota Camry13-71.1% –61247-7.8%6484
65Hyundai Elantra6-94.3% –65143-66.4%7482
66Hyundai Kona4new –6989new7790
67Honda CR-V2-97.0% –6878-81.0%7878
68Honda Civic1-99.7% –58388-87.2%5959
69Mahindra Marazzo0-100.0% –662,526-79.3%3833
70Mahindra TUV3000-100.0% –521,701-73.4%4844
71Maruti S-Cross0-100.0% – –558-94.8%5536
72Maruti Gypsy0n/a –43272-51.7%6285
73Mahindra Verito+Vibe0-100.0% –60241-56.8%6577
74Tata Zest0-100.0% – –215-91.5%6758
75Tata Hexa0-100.0% – –198-87.2%6865
76Nissan Sunny0-100.0% –56178-42.9%7083
77VW Ameo0-100.0% –74173-95.1%7156
78Nissan Micra0-100.0% –59143-76.0%7579
79Mahindra Alturas G40-100.0% – –106-92.7%7671
80Honda BR-V0-100.0% – –60-96.0%8066
81Tata Bolt0-100.0% – –57-66.9%8188
82Mahindra Xylo0-100.0% –7256-96.8%8263
83Honda Jazz0-100.0% – –46-99.1%8350
84Hyundai Tucson0-100.0% – –37-92.4%8480

Source: Manufacturers, Autopunditz

This Post Has 2 Comments
  1. This is an unimaginable situation not seeing a Maruti rank #1 in India. I never thought this day would come anytime soon although I knew it would be Hyundai if it was ever going to happen. I heard new Creta got around 25,000 bookings despite lockdown but never expected this to happen. Creta is so popular that I saw atleast 4 of my neighbors and 2 of my relatives trading in their old cars for a Creta in last 1 year alone.
    BTW small correction Matt, It is not Hyundai Creta facelift but a full model change, this one is now based on a new platform, all 3 engine options are new as well which it shares with Kia Seltos.

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