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Mexico October 2016: Nissan Versa and VW Vento lead market up 15%

Nissan Versa Mexico October 2016. Picture courtesy Nissan Versa is back atop the Mexican sales charts. 

* See the Top 40 All-brands and Top 230 All-models by clicking on the title *

Donald Trump’s keenness to repeal the NAFTA agreement and his suggestion to tax Mexican car imports into the United States constitute a real threat to the Mexican car industry if ever implemented. But for now, Mexican new car sales continue to roar ahead with October up a further 15% year-on-year to 137.383 units, the highest ever October score in Mexico lifting the year-to-date tally up a mammoth 19% to 1.256.572. After just ten months’ worth of sales, this is already Mexico’s 2nd largest annual tally in history below just the 1.351.648 hit last year, a score that has now already been annihilated as we write these lines. As it has been the case for the past couple of years now, this month breaks a bunch of other records: it’s the largest non-December monthly score in history – December traditionally being pumped up with end-of-year deals, the 30th consecutive month of year-on-year gains, the 22nd consecutive monthly record and 15th consecutive month above 100.000 units.

VW Vento Mexico October 2016. Picture courtesy Vento sales are up 57% year-on-year in October. 

Nissan remains the most popular brand despite seeing its market share thaw again compared to the same month last year at 25.9% due to a 10% gain slightly weaker than the market as a whole. Chevrolet on the other hand edges a little faster than the market at +17%, with Ford also over-performing at +28%. In the Top 6, Volkswagen, Toyota and Honda all gain 10%. The latest new entrant in the Mexican producers circle, Kia, extends its honeymoon with the local market with a 10th consecutive record month at 6.011 units, up 1.8% on September and 229% year-on-year. This figure includes 1.539 locally-produced Forte. Further down, Mini (+25%), BMW (+27%), Lincoln (+30%), Suzuki (+30%), Dodge (+32%), Hyundai (+34%) and Chrysler (+52%) all frankly beat the market whereas Audi (-4%), Mazda (-6%), Seat (-7%), Mitsubishi (-11%) and Jeep (-44%) are the only manufacturers losing ground inside the Top 20.

chevrolet-trax-mexico-october-2016-picture-courtesy-autocosmos-com-mxChevrolet Trax 

After being overtaken by the Chevrolet Aveo last month, the Nissan Versa reclaims the pole position it holds year-to-date thanks to 8.047 sales (+32%) adding up to 69.809 so far in 2016 (+41%). The VW Vento (+57%) and Nissan Pickup (+1%) complete the podium while the Chevrolet Spark (+55%), Nissan Sentra (+27%) and Chevrolet Sonic (+32%) shine inside the Top 10. Just below, the Chevrolet Trax more than doubles its sales year-on-year )(102%), the Ford Figo posts another solid score at #12, the Dodge Attitude soars 55% and the Nissan Frontier is up 49%. The Kia Rio (#25) leads recent launches (<12 months) ahead of the Mazda CX-3 (#35), Nissan Kicks up 15 spots on September (#37), Dodge Neon (#70), Kia Soul (#71) and Hyundai Creta (#78). Finally, the Infiniti QX30 (#210), Chrysler Pacifica (#225) and Fiat 124 Spider (#232) make their first appearance in the Mexican charts.

Previous month: Mexico September 2016: Chevrolet Aveo edges past Nissan Versa to #1

One year ago: Mexico October 2015: Chevrolet Aveo back to #1, or is it?

Full October 2016 Top 40 All-brands and Top 230 All-models below.

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