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Japan Imports Q3 2014: Mercedes C-Class up to third place

Mercedes C Class Japan September 2014. Picture courtesy of response.jpMercedes C-Class

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Potentially the sign of a longer-term recovery, sales of imported cars in Japan are up year-on-year for the first time since the April 2014 tax hike at +3% in September to 32.810 registrations, bringing the year-to-date total to 213.535 units, up 5% on 2013. In the models ranking, the VW Golf remains on top for the third quarter in spite of sales down 5% year-on-year to 5.981 and adding up to 23.807 so far in 2014 (#26 overall). Mini stays in second place with 4.331 units (+6%), this includes Countryman and Paceman sales. The big changes comes in third position: ousting the BMW 3 Series from the podium, the Mercedes C-Class is up 3 spots on last quarter and 43% year-on-year to #3 and 4.138 sales as the new model went on sale in Japan on July 7.

Mercedes GLA Japan September 2014. Picture courtesy of response.jpMercedes GLA

Another Mercedes makes its debut in the ranking directly at #11: the all-new GLA class which went on sale at the end of May and misses out on a Top 10 spot for just 16 units at 1.761 sales in 3 months. This means Mercedes places an astounding 5 models inside the Top 11 alongside the E-Class (#7), A-Class (#9) and S-Class (#10). Notice also the BMW 4 Series up two ranks on last quarter to #18 with 1.162 units.

Previous post: Japan Imports Q2 2014: Sedan pushes Audi A3 up to 5th place

One year ago: Japan Imports Q3 2013: Mercedes A, CLA-Class and Volvo V40 shine

Full Q3 2014 Top 20 models Ranking Table below.

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