Ireland August 2014: Dacia Duster takes the lead!

September 1, 2014
Matt Gasnier
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Dacia Duster

* See the Top 50 best-selling models and Top 30 brands by clicking on the title! *

New car sales in Ireland are up a fantastic 32% year-on-year in August to 4,873 registrations, bringing the year-to-date total to 89,279 units, up an equally impressive 38% on 2013. Granted, it’s a slow month with only 1/4 of the sales level reached in July, but still the performance is exceptional: 18 months after the brand Dacia launched in Ireland, the Duster manages to take the lead of the models ranking in August with 212 sales and 4.4% share, making Ireland one of only a handful of countries to have crowned the Duster since the low-cost SUV launched in 2010. The Skoda Octavia is up 4 spots on July to #2 and the VW Golf is down 2 to #3 but remains in the lead year-to-date. Notice also the VW Jetta up 29 ranks to #5, the BMW 5 Series up 22 to #6, Hyundai i40 up 11 to #7 and the BMW 3 Series up 36 to #8. Finally, Tesla appears in the Irish ranking for the first time with 3 units sold this month.

Previous month: Ireland July 2014: VW Golf and Ford Focus on top

One year ago: Ireland August 2013: BMW 5 Series leads, Dacia Duster up to #4

Full July 2014 Top 50 models and Top 30 brands Ranking Tables below.

Ireland July 2014 – brands:

Pos	Brand	Aug-14	%	Jul	2014	%	Pos	FY13
1	Volkswagen	593	12.2%	1	10,859	12.2%	1	1
2	Ford	380	7.8%	2	8,905	10.0%	3	3
3	Hyundai	379	7.8%	4	7,713	8.6%	4	4
4	Toyota	364	7.5%	3	9,509	10.7%	2	2
5	Nissan	351	7.2%	6	6,572	7.4%	5	5
6	BMW	345	7.1%	11	3,564	4.0%	11	9
7	Skoda	340	7.0%	7	5,908	6.6%	6	6
8	Audi	298	6.1%	10	3,942	4.4%	9	8
9	Dacia	266	5.5%	13	2,344	2.6%	13	16
10	Opel	206	4.2%	5	5,845	6.5%	7	7
11	Mercedes	198	4.1%	16	1,909	2.1%	15	14
12	Renault	187	3.8%	8	4,563	5.1%	8	11
13	Kia	148	3.0%	9	3,940	4.4%	10	10
14	Peugeot	124	2.5%	12	2,727	3.1%	12	12
15	Seat	112	2.3%	15	2,309	2.6%	14	13
16	Volvo	86	1.8%	19	1,083	1.2%	19	19
17	Mazda	80	1.6%	14	1,698	1.9%	16	15
18	Honda	79	1.6%	18	1,238	1.4%	18	18
19	Citroen	74	1.5%	17	1,245	1.4%	17	17
20	Mini	48	1.0%	20	403	0.5%	24	22
21	Mitsubishi	47	1.0%	22	530	0.6%	22	21
22	Suzuki	36	0.7%	23	594	0.7%	20	20
23	Fiat	29	0.6%	21	535	0.6%	21	23
24	Lexus	29	0.6%	25	331	0.4%	25	25
25	Land Rover	28	0.6%	24	491	0.5%	23	24
26	Subaru	11	0.2%	28	134	0.2%	27	27
27	Jaguar	9	0.2%	26	180	0.2%	26	26
28	Chrysler	8	0.2%	31	18	0.0%	31	32
29	SsangYong	7	0.1%	27	104	0.1%	28	28
30	Porsche	6	0.1%	30	44	0.0%	29	29
31	Tesla	3	0.1%	–	3	0.0%	34	–
32	Alfa Romeo	2	0.0%	29	24	0.0%	30	30

Ireland July 2014 – models:

Pos	Model	Aug-14	%	Jul	2014	%	Pos	FY13
1	Dacia Duster	212	4.4%	15	1,459	1.6%	17	28
2	Skoda Octavia	177	3.6%	7	2,682	3.0%	6	6
3	VW Golf	173	3.6%	1	4,186	4.7%	1	1
4	Ford Focus	173	3.6%	2	3,565	4.0%	3	3
5	VW Jetta	131	2.7%	34	861	1.0%	33	32
6	BMW 5-Series	130	2.7%	28	1,398	1.6%	18	10
7	Hyundai i40	126	2.6%	18	1,297	1.5%	20	19
8	BMW 3-Series	109	2.2%	44	869	1.0%	32	21
9	Nissan Qashqai	108	2.2%	3	3,593	4.0%	2	2
10	Ford Fiesta	94	1.9%	4	2,918	3.3%	4	4
11	Hyundai ix35	93	1.9%	6	2,526	2.8%	7	15
12	VW Passat	92	1.9%	10	2,113	2.4%	8	7
13	Opel Insignia	91	1.9%	12	1,702	1.9%	12	14
14	Renault Captur	86	1.8%	20	1,005	1.1%	26	124
15	Toyota Yaris	76	1.6%	14	1,906	2.1%	9	9
16	VW Polo	76	1.6%	8	1,630	1.8%	15	13
17	Toyota Corolla	73	1.5%	5	2,810	3.1%	5	20
18	Audi A6	69	1.4%	41	806	0.9%	35	29
19	Toyota Auris	68	1.4%	13	1,825	2.0%	10	5
20	Audi A4	67	1.4%	37	937	1.0%	30	26
21	Nissan Note	64	1.3%	27	1,000	1.1%	28	54
22	Audi A3	63	1.3%	30	923	1.0%	31	35
23	Hyundai i30	60	1.2%	23	1,493	1.7%	16	18
24	Nissan Juke	60	1.2%	46	660	0.7%	45	34
25	Kia Sportage	56	1.1%	16	1,811	2.0%	11	12
26	Toyota RAV4	54	1.1%	17	1,149	1.3%	22	36
27	Mercedes E Class	54	1.1%	49	720	0.8%	39	40
28	Nissan Micra	52	1.1%	33	1,037	1.2%	24	17
29	Skoda Superb	51	1.0%	25	1,084	1.2%	23	27
30	Mercedes C Class	51	1.0%	n/a	332	0.4%	66	55
31	VW Tiguan	49	1.0%	31	1,001	1.1%	27	44
32	Toyota Avensis	48	1.0%	19	1,381	1.5%	19	11
33	Dacia Sandero	47	1.0%	40	674	0.8%	44	60
34	Nissan X-Trail	45	0.9%	n/a	111	0.1%	118	159
35	Citroen C4 Picasso	43	0.9%	n/a	479	0.5%	53	68
36	Opel Astra	42	0.9%	11	1,664	1.9%	13	8
37	Skoda Rapid	40	0.8%	35	692	0.8%	42	39
38	Hyundai Santa Fe	40	0.8%	32	544	0.6%	51	37
39	Volvo V40	40	0.8%	n/a	402	0.5%	57	57
40	Seat Ibiza	36	0.7%	48	776	0.9%	36	33
41	Seat Leon	36	0.7%	43	752	0.8%	37	43
42	Renault Clio	34	0.7%	9	1,662	1.9%	14	16
43	Opel Mokka	34	0.7%	22	857	1.0%	34	50
44	Honda Civic	34	0.7%	n/a	576	0.6%	50	41
45	Renault Fluence	33	0.7%	24	1,035	1.2%	25	22
46	Mini	33	0.7%	n/a	244	0.3%	82	79
47	Ford Kuga	33	0.7%	n/a	340	0.4%	65	69
48	Toyota Aygo	33	0.7%	n/a	110	0.1%	119	105
49	Mazda3	31	0.6%	39	633	0.7%	47	47
50	Mazda6	30	0.6%	51	528	0.6%	52	45
51	Peugeot 2008	30	0.6%	52	476	0.5%	54	123