The MG 4 soars to 2nd place in Ireland in September. The Irish new car…
Ireland March 2013: Dacia takes off, places Duster at #15!
* See the Top 50 best-selling models and Top 30 brands by clicking on the title! *
New car sales in Ireland are down 10% year-on-year in March to 10,672 registrations, bringing the year-to-date total to 39,488 units, down 13% on 2012 which is roughly in the European average right now. Sad but true. The VW Golf takes full advantage of its 7th generation now widely available to climb into pole position both this month thanks to 685 sales and 5.9% and year-to-date at 2,004 units and 5.1%. #1 last month, the Nissan Qashqai is down to #2 in both ranking with 5.2% share in March and 4.9% year-to-date. Excellent operation of the Opel Astra up 8 spots on February to #3 with 408 sales and 3.5%, equal with the Toyota Yaris.
I could go down the models ranking progressively but I won’t because the main event this month in Ireland is the thunderous arrival in 15th place of the Dacia Duster with 209 sales and 1.8% share. Launched at long last in January both in the UK and Ireland, the Dacia brand has definitely struck a chord with Irish consumers: as a brand Dacia is already #14 in March, in-between Peugeot and Citroen! Other great performers this month include the Nissan Micra up 22 ranks to #7, the Opel Corsa up 28 to #10, Hyundai i30 up 12 to #14, Skoda Rapid solid at #28, Toyota RAV4 up to #33 and the Seat Toledo up to #41.
Previous month: Ireland February 2013: Nissan Qashqai on top for 2nd time ever
One year ago: Ireland March 2012: Nissan Qashqai leads at 8.8% market share!
Full March 2013 Top 50 models and Top 30 brands Ranking Tables below.
Ireland March 2013 – brands:
| Pos | Brand | Mar | % | Feb | 2013 | % | Pos | 2012 |
| 1 | Volkswagen | 1,475 | 13.9% | 1 | 4,838 | 12.3% | 1 | 1 |
| 2 | Toyota | 1,217 | 11.5% | 2 | 4,157 | 10.5% | 2 | 2 |
| 3 | Nissan | 1,182 | 11.1% | 3 | 3,362 | 8.5% | 4 | 4 |
| 4 | Ford | 1,048 | 9.9% | 4 | 3,839 | 9.7% | 3 | 3 |
| 5 | Opel | 993 | 9.4% | 9 | 2,641 | 6.7% | 7 | 7 |
| 6 | Hyundai | 975 | 9.2% | 7 | 3,259 | 8.3% | 5 | 6 |
| 7 | Skoda | 755 | 7.1% | 6 | 2,763 | 7.0% | 6 | 8 |
| 8 | Kia | 549 | 5.2% | 10 | 1,815 | 4.6% | 9 | 11 |
| 9 | Audi | 506 | 4.8% | 8 | 2,066 | 5.2% | 8 | 9 |
| 10 | BMW | 428 | 4.0% | 13 | 1,622 | 4.1% | 11 | 10 |
| 11 | Renault | 386 | 3.6% | 5 | 1,804 | 4.6% | 10 | 5 |
| 12 | Seat | 342 | 3.2% | 12 | 1,206 | 3.1% | 13 | 15 |
| 13 | Peugeot | 298 | 2.8% | 11 | 1,302 | 3.3% | 12 | 12 |
| 14 | Dacia | 267 | 2.5% | 24 | 396 | 1.0% | 19 | – |
| 15 | Citroen | 264 | 2.5% | 14 | 733 | 1.9% | 14 | 16 |
| 16 | Mazda | 150 | 1.4% | 16 | 687 | 1.7% | 15 | 14 |
| 17 | Honda | 140 | 1.3% | 17 | 529 | 1.3% | 17 | 18 |
| 18 | Volvo | 138 | 1.3% | 18 | 439 | 1.1% | 18 | 17 |
| 19 | Mercedes | 129 | 1.2% | 15 | 662 | 1.7% | 16 | 13 |
| 20 | Fiat | 103 | 1.0% | 23 | 217 | 0.5% | 24 | 19 |
| 21 | Mitsubishi | 74 | 0.7% | 20 | 252 | 0.6% | 22 | 23 |
| 22 | Mini | 70 | 0.7% | 19 | 253 | 0.6% | 21 | 22 |
| 23 | Suzuki | 62 | 0.6% | 21 | 261 | 0.7% | 20 | 20 |
| 24 | Land Rover | 60 | 0.6% | 22 | 236 | 0.6% | 23 | 21 |
| 25 | Jaguar | 32 | 0.3% | 25 | 96 | 0.2% | 25 | 25 |
| 26 | Lexus | 12 | 0.1% | 26 | 76 | 0.2% | 26 | 24 |
| 27 | Subaru | 10 | 0.1% | 27 | 37 | 0.1% | 27 | 26 |
| 28 | Porsche | 3 | 0.0% | 28 | 15 | 0.0% | 28 | 30 |
| 29 | Perodua | 2 | 0.0% | 29 | 7 | 0.0% | 29 | 32 |
| 30 | SsangYong | 2 | 0.0% | – | 6 | 0.0% | 30 | – |
Ireland March 2013 – models:
| Pos | Model | Mar | % | Feb | 2013 | % | Pos | 2012 |
| 1 | VW Golf | 685 | 5.9% | 2 | 2,004 | 5.1% | 1 | 2 |
| 2 | Nissan Qashqai | 607 | 5.2% | 1 | 1,941 | 4.9% | 2 | 3 |
| 3 | Opel Astra | 408 | 3.5% | 11 | 1,051 | 2.7% | 6 | 17 |
| 4 | Toyota Yaris | 408 | 3.5% | 12 | 1,039 | 2.6% | 8 | 5 |
| 5 | Ford Fiesta | 407 | 3.5% | 7 | 1,336 | 3.4% | 4 | 8 |
| 6 | Toyota Auris | 384 | 3.3% | 4 | 1,223 | 3.1% | 5 | 9 |
| 7 | Nissan Micra | 352 | 3.0% | 29 | 713 | 1.8% | 13 | 23 |
| 8 | Ford Focus | 333 | 2.9% | 5 | 1,495 | 3.8% | 3 | 1 |
| 9 | VW Passat | 293 | 2.5% | 8 | 1,041 | 2.6% | 7 | 7 |
| 10 | Opel Corsa | 288 | 2.5% | 38 | 571 | 1.4% | 22 | 18 |
| 11 | Hyundai ix35 | 270 | 2.3% | 10 | 915 | 2.3% | 11 | 16 |
| 12 | Skoda Octavia | 251 | 2.2% | 9 | 1,038 | 2.6% | 9 | 6 |
| 13 | Kia Sportage | 244 | 2.1% | 13 | 804 | 2.0% | 12 | 20 |
| 14 | Hyundai i30 | 236 | 2.0% | 26 | 630 | 1.6% | 17 | 33 |
| 15 | Dacia Duster | 209 | 1.8% | 129 | 270 | 0.7% | 41 | – |
| 16 | Opel Insignia | 193 | 1.7% | 15 | 657 | 1.7% | 16 | 13 |
| 17 | Hyundai i40 | 179 | 1.5% | 19 | 615 | 1.6% | 18 | 19 |
| 18 | Skoda Superb | 162 | 1.4% | 20 | 521 | 1.3% | 24 | 24 |
| 19 | Toyota Avensis | 158 | 1.4% | 6 | 978 | 2.5% | 10 | 4 |
| 20 | Renault Clio | 158 | 1.4% | 3 | 669 | 1.7% | 14 | 22 |
| 21 | Seat Ibiza | 156 | 1.3% | 27 | 456 | 1.2% | 30 | 31 |
| 22 | Kia Cee’d | 155 | 1.3% | 17 | 489 | 1.2% | 27 | 34 |
| 23 | Peugeot 208 | 154 | 1.3% | 21 | 605 | 1.5% | 20 | 107 |
| 24 | BMW 3-Series | 148 | 1.3% | 30 | 579 | 1.5% | 21 | 32 |
| 25 | VW Polo | 145 | 1.2% | 22 | 609 | 1.5% | 19 | 12 |
| 26 | Nissan Juke | 145 | 1.2% | 24 | 474 | 1.2% | 29 | 25 |
| 27 | BMW 5-Series | 133 | 1.1% | 36 | 669 | 1.7% | 15 | 15 |
| 28 | Skoda Rapid | 129 | 1.1% | 16 | 443 | 1.1% | 31 | 169 |
| 29 | Renault Fluence | 126 | 1.1% | 14 | 570 | 1.4% | 23 | 10 |
| 30 | Audi A4 | 122 | 1.0% | 18 | 519 | 1.3% | 25 | 26 |
| 31 | Honda Civic | 114 | 1.0% | 35 | 335 | 0.8% | 35 | 41 |
| 32 | VW Jetta | 111 | 1.0% | 43 | 392 | 1.0% | 33 | 30 |
| 33 | Toyota RAV4 | 105 | 0.9% | n/a | 119 | 0.3% | 74 | 69 |
| 34 | Audi A3 | 104 | 0.9% | 37 | 319 | 0.8% | 37 | 47 |
| 35 | Audi A6 | 101 | 0.9% | 25 | 480 | 1.2% | 28 | 27 |
| 36 | Ford Mondeo | 98 | 0.8% | 28 | 322 | 0.8% | 36 | 21 |
| 37 | Toyota Corolla | 94 | 0.8% | 32 | 513 | 1.3% | 26 | 11 |
| 38 | BMW 1-Series | 90 | 0.8% | n/a | 193 | 0.5% | 53 | 45 |
| 39 | Skoda Fabia | 83 | 0.7% | 34 | 312 | 0.8% | 38 | 29 |
| 40 | Hyundai i20 | 81 | 0.7% | n/a | 296 | 0.7% | 39 | 51 |
| 41 | Seat Toledo | 80 | 0.7% | 44 | 250 | 0.6% | 43 | 181 |
| 42 | Fiat 500 | 78 | 0.7% | n/a | 115 | 0.3% | 75 | 95 |
| 43 | Renault Megane | 75 | 0.6% | 23 | 410 | 1.0% | 32 | 14 |
| 44 | Nissan Note | 73 | 0.6% | n/a | 203 | 0.5% | 51 | 50 |
| 45 | Ford C-Max | 71 | 0.6% | 42 | 238 | 0.6% | 47 | 37 |
| 46 | Hyundai ix20 | 71 | 0.6% | n/a | 243 | 0.6% | 44 | 38 |
| 47 | Kia Rio | 69 | 0.6% | 41 | 239 | 0.6% | 46 | 35 |
| 48 | Hyundai Santa Fe | 65 | 0.6% | 40 | 343 | 0.9% | 34 | 66 |
| 49 | Audi Q3 | 63 | 0.5% | 45 | 186 | 0.5% | 57 | 60 |
| 50 | Skoda Citigo | 61 | 0.5% | n/a | 178 | 0.5% | 58 | 107 |
| 51 | VW Up! | 61 | 0.5% | n/a | 191 | 0.5% | 56 | 62 |
Source: SIMI, www.beepbeep.ie


Given Alfa has sold only one car in 3 months and Chrysler 0, how much longer will Fiat group keep selling these brands in the Rep of Ireland?