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Japan May 2012: Toyota Aqua only 600 sales below the Prius

Toyota Aqua

* See the Top 30 best-selling models by clicking on the title! *

New car sales in Japan are up a massive 66% year-on-year in May to 236,366 registrations, the combined effect of government subsidies on environmentally friendly cars and a low May 2011 based linked to the after-effects of the tsunami. The year-to-date total stands at 1,539,782 units, up 59% on 2011. The fight for the pole position is getting extremely tight: the Toyota Prius leads for the 12th consecutive month with 20,789 sales, up 220% year-on-year but only 599 units ahead of the Toyota Aqua at 20,091 units.

Mazda CX-5

In fact, the only reason why the Aqua did not grab the top spot this month is because Toyota cannot keep up with demand for the new model! The next few months will be fascinating to follow. The rest of the Top 6 is unchanged compared to April: the Honda Fit rounds up the podium at +55%, ahead of the Honda Freed (+77%), Toyota Vitz (-1%) and Nissan Serena (+22%).

Toyota 86

Other great performers include the Honda StepWGN up 5 spots to #7, the Toyota Vellfire up 317% to #9 and Alphard up 433% to #11. Further down, a couple of recently launched models continue to shine: the Mazda CX-5 enjoys its 5th month in the Top 30, up one spot to a best-ever 18th place with 2,890 units while the Toyota 86 ranks #22 with 2,432 sales.

Previous month: Japan April 2012: Toyota Aqua, Vellfire, Alphard and 86 all impress

One year ago: Japan May 2011: Lowest monthly figure since 1968

Full May 2012 Top 30 Ranking Table below.

Japan May 2012:

1Toyota Prius20,789220%1153,17411
2Toyota Aqua20,091new2103,1643 –
3Honda Fit14,53455%3111,27722
4Honda Freed8,14277%459,56246
5Toyota Vitz7,789-1%552,76353
6Nissan Serena7,01222%644,44464
7Honda StepWGN5,74585%1227,5641111
8Mazda Demio5,17584%1029,223107
9Toyota Vellfire5,118317%732,335723
10Nissan Note4,32249%1329,823813
11Toyota Alphard4,286433%922,50615n/a
12Suzuki Swift4,01085%819,8351720
13Toyota Corolla4,00821%1429,46695
14Toyota Passo3,79149%1126,970129
15Suzuki Solio3,45629%1519,1892015
16Toyota Voxy3,40549%1826,8781312
17Toyota Wish3,23159%2017,6392216
18Mazda CX-52,890new199,95729 –
19Toyota Ractis2,873-23%1624,562148
20Nissan Juke2,68851%2219,5111918
21Toyota Sienta2,612n/a2714,8102629
22Toyota 862,432new176,200n/a –
23Nissan Tiida2,42237%2515,2382522
24Toyota Noah2,41731%2118,8122114
25Nissan Cube2,319-11%2621,3071617
26Toyota Estima2,26749%2915,9442419
27Subaru Legacy2,20759%n/an/an/a27
28Toyota Crown2,06341%2414,6992721
29Nissan X-Trail1,90478%n/a14,2672825
30Nissan March1,898-42%2319,6891810


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