Home > UK > UK July 2012: Mercedes C-Class hits highest ranking ever

UK July 2012: Mercedes C-Class hits highest ranking ever

Mercedes C-Class

* See the Top 10 best-selling models by clicking on the title! *

Pumped by the Olympic Games, the UK new car market continues to outperform the rest of Europe, up 9% year-on-year in July to 143,884 registrations, the 5th consecutive y-o-y gain and the largest of 2012. Year-to-date, UK new car sales are up 3% on 2011 to 1,201,564. Full year 2012 forecasts are now set at 1.97 million. The Ford Fiesta stays on top this month with 7,533 sales and 5.2% and reinforces its 2012 leadership at 67,103 units and 5.6%. The Vauxhall Corsa ranks #2 with 5,809 sales and 4%.

Vauxhall Astra

For the first time since December 2011, the Vauxhall Astra climbs onto the podium at #3 with 5,211 units and 3.6%, leading its class ahead of the Ford Focus at 3.3%, the VW Golf at 3% and the Nissan Qashqai at 2.6%. Exceptional performance of the Mercedes C-Class: at #7 with 3,163 sales and 2.2%, it delivers by far its highest ever ranking in the UK, with its previous best at #10 in December 2005 and November 2011! Notice also the Audi A3 also back in the Top 10 for the first time since last January at #9 with 2,711 units and 1.9%.

Previous month: UK June 2012: Fiat 500 in Top 10 for the third month in a row

6 months 2012: UK 6 months 2012: Discover the Top 347 All-models ranking!

One year ago: UK July 2011: Ford Fiesta and Focus kings of England

Full July 2012 Top 10 Ranking Table below.

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Categories: UK
  1. Paul
    August 27th, 2012 at 05:24 | #1

    Mercedes do seem to be pushing the C Class at present with big discounts and attractive lease/finance deals. Couple that with production/availability ramp up for the new 3 series which is still selling close to list and that probably explains the C’s string showing.

    • matgasnier
      August 27th, 2012 at 06:55 | #2

      Thank you very much for this insight Paul, much appreciated!
      cheers
      Matt

  2. August 19th, 2012 at 02:01 | #3

    Here in the UK , the badge on a car is very important to many people, although the BMW 3 and Mercedes C Class are more expensive they depreciate far less than a Mondeo or Insignia. The simple fact rightly or wrongly people are more willing to pay more for a premium brand, even for small cars such as the Mini and Audi A1.

  3. Max
    August 10th, 2012 at 21:11 | #4

    Thanks! Do you know if there is a special reason why the C class is selling in such big numbers?
    The UK has always been a BMW 3series country, isnt it?
    I find it rather interesting to see that the small executive cars perform better than the Ford Mondeo and the Vauxhall Insignia. Aren’t the running costs of a C class or 3 series much higher than those of a Mondeo?

    • matgasnier
      August 13th, 2012 at 19:53 | #5

      Hi Max,
      No I don’t know of any particular reason for the exceptional success of the C Class in the UK this year :(
      You are correct, the UK is traditionally more of a BMW 3 Series market, and especially with the new gen 3 Series out this year you’d expect it to be head and shoulders above the C Class.
      If anyone in the UK is able to explain on here why the C Class is doing so well that would be lovely!
      And as for your question around the Ford Mondeo and Opel Insignia, we are witnessing a ‘premiumisation’ of this category as the additional cost to acquire Mercedes, Audi or BMW models in that category is more than balanced off by the prestige of owning such brands. I don’t see much future for GM and Ford offerings in this class unfortunately…
      Hope this helps Max
      cheers
      Matt

  4. Max
    August 10th, 2012 at 20:22 | #6

    Good to see the Mercedes C-Class’ great performance! I like the car very much!
    However, it’s quite odd to see the C-Class selling 20,780 so far, as it had sold 11,738 cars in the first 6 months, according to your excellent TOP 347 UK LIST. Strangely, instead of having sold 9000 C Class this month, (it would have been a clear number 1 seller in that case !), it has sold 3,163 cars.
    So the overall total would be 14,901. Which figures are correct?

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