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Italy 1969: Fiat 500, 850 and 124 on podium

Fiat 500

* See the Top 30 best-selling models by clicking on the title! Many thanks to Andrea *

Over the first 5 months of 1969, the Fiat 500 is by far the best-selling car in Italy with 161,710 sales. It is followed by the Fiat 850 at 97,187 units, the Fiat 124 with 51,807 sales and the Alfa Romeo Giulia at 26,128 units.

Fiat 124

Italian manufacturer Innocenti sells the English Mini in Italy under its own brand and this model takes the 5th place with 24,145 units sold over the period, ahead of the Fiat 125 at 19,702 sales. The NSU Prinz is the best-selling foreign model at #7.

Autobianchi Bianchina

Autobianchi Primula

Notice the Autobianchi Bianchina at #8 and the Autobianchi Primula at #19. The Fiat 600 is already down to #13, while the Fiat 128 appears for the first time in the Italian ranking at #15. The Citroen DS/ID ranks 19th.

Thanks to the UNRAE team, I can now also share with you a Top 20 brands ranking for 1969 (click on ‘Read more’ to see it).

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Full 5 months 1969 Top 30 Ranking Table below.

Italy 5 months 1969:

Pos Model 5m 1969
1 Fiat 500 161,710
2 Fiat 850 97,187
3 Fiat 124 51,807
4 Alfa Romeo Giulia 26,128
5 Innocenti Mini 24,145
6 Fiat 125 19,702
7 NSU Prinz 19,258
8 Autobianchi Bianchina 18,214
9 Opel Kadett 15,005
10 Fiat 1100R 14,972
11 Simca 1000 14,273
12 Lancia Fulvia 13,942
13 Fiat 600 10,950
14 Alfa Romeo 1750 10,241
15 Fiat 128 8,645
16 Ford Escort 7,073
17 Renault 4 6,540
18 VW 1200/1300 5,009
19 Autobianchi Primula 3,541
20 Ford Taunus 2,995
21 Citroen DS/ID 2,393
22 Renault 8 2,135
23 Lancia Flavia 2,058
24 Simca 1300 1,916
25 Renault 10 1,814
26 Opel Rekord 1,726
27 Citroen Dyane 1,749
28 Innocenti I4 1,414
29 VW 1600 1,381
30 Peugeot 204 1,349

Source: Quattroruote, many thanks to Andrea for sharing the data!

Italy Full Year 1969 – brands

Pos Brand Sales % 1968
1 Fiat 764,640 62.8% 1
2 Alfa Romeo 70,466 5.8% 2
3 Innocenti 52,730 4.3% 3
4 Autobianchi 50,821 4.2% 4
5 NSU Prinz 43,843 3.6% 5
6 Opel 42,616 3.5% 7
7 Simca 42,294 3.5% 8
8 Ford Germany 31,999 2.6% 11
9 Lancia 30,833 2.5% 6
10 Renault 29,718 2.4% 9
11 VW 15,679 1.3% 10
12 Citroen 14,194 1.2% 12
13 Mercedes Benz 6,168 0.5% 13
14 Peugeot 4,771 0.4% 15
15 BMW 4,351 0.4% 14
16 DAF 3,317 0.3% 16
17 Auto Union 2,466 0.2% 17
18 Porsche 1,069 0.1% 18
19 Morris 801 0.1% 21
20 Volvo 607 0.0% n/a

Source: ANFIA, many thanks to the UNRAE team for opening up your archives!

Categories: Italy
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