Italy 1969: Fiat 500, 850 and 124 on podium
* See the Top 30 best-selling models by clicking on the title! Many thanks to Andrea *
Over the first 5 months of 1969, the Fiat 500 is by far the best-selling car in Italy with 161,710 sales. It is followed by the Fiat 850 at 97,187 units, the Fiat 124 with 51,807 sales and the Alfa Romeo Giulia at 26,128 units.
Italian manufacturer Innocenti sells the English Mini in Italy under its own brand and this model takes the 5th place with 24,145 units sold over the period, ahead of the Fiat 125 at 19,702 sales. The NSU Prinz is the best-selling foreign model at #7.
Notice the Autobianchi Bianchina at #8 and the Autobianchi Primula at #19. The Fiat 600 is already down to #13, while the Fiat 128 appears for the first time in the Italian ranking at #15. The Citroen DS/ID ranks 19th.
Thanks to the UNRAE team, I can now also share with you a Top 20 brands ranking for 1969 (click on ‘Read more’ to see it).
Previous post: Italy 1964-1968: Fiat 500 takes the relay
Next post: Italy 1970-1971: Fiat 500 leads, Fiat 128 up to 2nd place
Full 5 months 1969 Top 30 Ranking Table below.
Italy 5 months 1969:
| Pos | Model | 5m 1969 |
| 1 | Fiat 500 | 161,710 |
| 2 | Fiat 850 | 97,187 |
| 3 | Fiat 124 | 51,807 |
| 4 | Alfa Romeo Giulia | 26,128 |
| 5 | Innocenti Mini | 24,145 |
| 6 | Fiat 125 | 19,702 |
| 7 | NSU Prinz | 19,258 |
| 8 | Autobianchi Bianchina | 18,214 |
| 9 | Opel Kadett | 15,005 |
| 10 | Fiat 1100R | 14,972 |
| 11 | Simca 1000 | 14,273 |
| 12 | Lancia Fulvia | 13,942 |
| 13 | Fiat 600 | 10,950 |
| 14 | Alfa Romeo 1750 | 10,241 |
| 15 | Fiat 128 | 8,645 |
| 16 | Ford Escort | 7,073 |
| 17 | Renault 4 | 6,540 |
| 18 | VW 1200/1300 | 5,009 |
| 19 | Autobianchi Primula | 3,541 |
| 20 | Ford Taunus | 2,995 |
| 21 | Citroen DS/ID | 2,393 |
| 22 | Renault 8 | 2,135 |
| 23 | Lancia Flavia | 2,058 |
| 24 | Simca 1300 | 1,916 |
| 25 | Renault 10 | 1,814 |
| 26 | Opel Rekord | 1,726 |
| 27 | Citroen Dyane | 1,749 |
| 28 | Innocenti I4 | 1,414 |
| 29 | VW 1600 | 1,381 |
| 30 | Peugeot 204 | 1,349 |
Source: Quattroruote, many thanks to Andrea for sharing the data!
Italy Full Year 1969 – brands
| Pos | Brand | Sales | % | 1968 |
| 1 | Fiat | 764,640 | 62.8% | 1 |
| 2 | Alfa Romeo | 70,466 | 5.8% | 2 |
| 3 | Innocenti | 52,730 | 4.3% | 3 |
| 4 | Autobianchi | 50,821 | 4.2% | 4 |
| 5 | NSU Prinz | 43,843 | 3.6% | 5 |
| 6 | Opel | 42,616 | 3.5% | 7 |
| 7 | Simca | 42,294 | 3.5% | 8 |
| 8 | Ford Germany | 31,999 | 2.6% | 11 |
| 9 | Lancia | 30,833 | 2.5% | 6 |
| 10 | Renault | 29,718 | 2.4% | 9 |
| 11 | VW | 15,679 | 1.3% | 10 |
| 12 | Citroen | 14,194 | 1.2% | 12 |
| 13 | Mercedes Benz | 6,168 | 0.5% | 13 |
| 14 | Peugeot | 4,771 | 0.4% | 15 |
| 15 | BMW | 4,351 | 0.4% | 14 |
| 16 | DAF | 3,317 | 0.3% | 16 |
| 17 | Auto Union | 2,466 | 0.2% | 17 |
| 18 | Porsche | 1,069 | 0.1% | 18 |
| 19 | Morris | 801 | 0.1% | 21 |
| 20 | Volvo | 607 | 0.0% | n/a |
Source: ANFIA, many thanks to the UNRAE team for opening up your archives!










