Russia September 2026: Market down -6.2%, Jeland repeats inside Top 10
The Jeland J6 is a rebadged Jaecoo 5.
The Russian new car market is off -6.2% year-on-year in September to 115,060 units, leading to a year-to-date volume up 7.2% to 960,059. For once local behemoth Lada (+7.6%) performs markedly better than its home market and reaches 24.7% share, its best since last May. Haval (-19.6%) is in total freefall but holds onto the 2nd spot with 11.6% share vs. 13.3 year-to-date. Tenet (+365.8%) reaches its best share since June at 10.8% and distances a sinking Geely (-35.7%). Changan (+4.4%) remains above Belgee (-41.8%) at #5. Mazda (+279.5%) shoots up to #7, its best ranking since last February (#6). New brand Jeland repeats at #10 with 2.2% share. This is a new Chinese-Russian joint-venture assembling localised versions of Chery and Jaecoo crossovers at the former General Motors plant in Shushary, Saint Petersburg.
Over in the models charts, the Lada Granta (-9.3%) suffers but still manages a 9.4% share. The Tenet T7 (+404.1%) is back up to #2 for the first time since last May, overtaking the Haval Jolion (-7.6%). The Lada Vesta (-10.2%) is also weak at #4 ahead of the new Tenet T4L, ranking at a record 5th place for the 4th month in a row. The valiant Lada Niva Legend (+6.1%) is back inside the Top 10 at #7, displacing the Lada Iskra (+3253.2%). The Mazda CX-5 (+309.4%) is down two spots on August to #10.
Previous month: Russia August 2026: Market down -6.5%, Jeland brand slips into Top 10
One year ago: Russia September 2025: Sales down -18.7%, Belgee, Solaris, Toyota stand out
Full September 2026 Top 10 brands and models below.
Russia September 2026 – brands:
| Pos | Brand | Sep-26 | % | /25 | Aug | 2026 | % | /24 | Pos | FY25 |
| 1 | Lada | 28,388 | 24.7% | + 7.6% | 1 | 236,807 | 24.7% | – 0.4% | 1 | 1 |
| 2 | Haval | 13,400 | 11.6% | – 19.6% | 2 | 127,666 | 13.3% | + 16.4% | 2 | 2 |
| 3 | Tenet | 12,423 | 10.8% | + 365.8% | 3 | 101,136 | 10.5% | + 3596.5% | 3 | 9 |
| 4 | Geely | 6,267 | 5.4% | – 35.7% | 4 | 58,078 | 6.0% | – 6.9% | 4 | 4 |
| 5 | Changan | 6,125 | 5.3% | + 4.4% | 5 | 40,768 | 4.2% | – 19.6% | 6 | 6 |
| 6 | Belgee | 4,861 | 4.2% | – 41.8% | 6 | 42,977 | 4.5% | + 6.1% | 5 | 5 |
| 7 | Mazda | 3,203 | 2.8% | + 279.5% | 8 | 21,218 | 2.2% | + 512.4% | 9 | n/a |
| 8 | Toyota | 3,178 | 2.8% | – 3.9% | 9 | 26,667 | 2.8% | + 54.8% | 8 | 10 |
| 9 | Jetour | 3,164 | 2.7% | + 2.5% | 7 | 27,565 | 2.9% | – 0.4% | 7 | 7 |
| 10 | Jeland | 2,567 | 2.2% | new | 10 | 8,436 | 0.9% | new | n/a | – |
Russia September 2026 – models:
| Pos | Model | Sep-26 | % | /25 | Aug | 2026 | % | /25 | Pos | FY25 |
| 1 | Lada Granta | 10,820 | 9.4% | – 9.3% | 1 | 92,523 | 9.6% | – 12.7% | 1 | 1 |
| 2 | Tenet T7 | 6,362 | 5.5% | + 404.1% | 3 | 55,905 | 5.8% | + 4207.0% | 2 | n/a |
| 3 | Haval Jolion | 5,685 | 4.9% | – 7.6% | 2 | 54,628 | 5.7% | + 24.3% | 3 | 3 |
| 4 | Lada Vesta | 5,388 | 4.7% | – 10.2% | 4 | 44,449 | 4.6% | – 28.2% | 4 | 2 |
| 5 | Tenet T4L | 4,379 | 3.8% | new | 5 | 16,882 | 1.8% | new | n/a | – |
| 6 | Lada Niva Travel | 3,409 | 3.0% | – 41.9% | 7 | 31,440 | 3.3% | + 33.2% | 5 | 8 |
| 7 | Lada Niva Legend | 3,247 | 2.8% | + 6.1% | n/a | 24,318 | 2.5% | – 0.5% | 7 | 7 |
| 8 | Lada Iskra | 3,152 | 2.7% | + 3253.2% | 6 | 25,468 | 2.7% | + 19406.3% | 6 | n/a |
| 9 | Belgee X50+ | 3,037 | 2.6% | new | 9 | 16,058 | 1.7% | new | n/a | n/a |
| 10 | Mazda CX-5 | 2,915 | 2.5% | + 309.4% | 8 | 19,631 | 2.0% | + 661.2% | 9 | n/a |
Source: Manufacturers
This Post Has 2 Comments
Probably even more choices for customers than in north korea. Fantastic place to live 👍
If you ever watch a Youtube channel called Travelling with Russell,he actually goes to new car dealerships in Moscow,and he actually shows you new cars of Western and Japanese brands built in China on sale,their sales statistics are not officially recorded.