Hungary April 2026: Skoda and Octavia in the lead, market up 9.7%
The Skoda Octavia is the best-selling vehicle in Hungary in April.
New Passenger Cars sales in Hungary progress 9.7% year-on-year in April to 11,832 units, leading to a year-to-date volume up 10.5% to 48,287. Skoda (+17%) takes the lead of the brands ranking with 9.8% share but is stuck at #3 year-to-date with 9.5% of the market. Toyota (-5.4%) repeats at #2 and retains the YTD top spot while local producer Suzuki (-14.1%) is in trouble, even more so year-to-date (-23.8%) where it ranks #4 vs. #1 over the Full Year 2025. Volkswagen (+21.9%) is in great share at #4 with Ford (-10.6%) rounding out the Top 5. #1 last month thanks to re-exports, Nissan (-16.1%) is down to #7 this month. Further down, notice newcomer Chery up to a record 11th place, BYD up 195.2%, Opel up 64.4% and Citroen up 120.7% year-to-date.
Model-wise, the Skoda Octavia (+7%) takes the lead for the first time since last November and cements its YTD 2nd spot. The Nissan Qashqai (-5.2%) drops to #2 but remains by far the leader YTD. Following are the Suzuki S-Cross (+7%) and Vitara (-41.1%), the latter completely imploding. The Dacia Duster (+79.1%) is up ten spots on last month to #5 while the Hyundai Tucson (+155.4%) is up to #6.
Previous month: Hungary March 2026: Nissan up to 19.3% share in euphoric market
One year ago: Hungary April 2025: Toyota #1, Suzuki Vitara and Skoda Octavia neck on neck
Full April 2026 Top 20 brands and models below.
Note: These rankings feature the Top 20 brands and models year-to-date ordered by their April sales and may therefore not be 100% accurate.
Hungary April 2026 – brands (Passenger Cars only):
| Pos | Brand PC only | Apr-26 | % | /25 | Mar | 2026 1-4 | % | /25 | Pos | Pos |
| 1 | Skoda | 1,154 | 9.8% | + 17.0% | 3 | 4,575 | 9.5% | + 15.3% | 3 | 3 |
| 2 | Toyota | 1,134 | 9.6% | – 5.4% | 2 | 5,581 | 11.6% | + 19.4% | 1 | 2 |
| 3 | Suzuki | 944 | 8.0% | – 14.1% | 4 | 4,163 | 8.6% | – 23.8% | 4 | 1 |
| 4 | Volkswagen | 931 | 7.9% | + 21.9% | 5 | 3,035 | 6.3% | – 0.3% | 5 | 4 |
| 5 | Ford | 694 | 5.9% | – 10.6% | 6 | 2,519 | 5.2% | – 23.1% | 7 | 5 |
| 6 | BMW | 655 | 5.5% | + 5.6% | 7 | 2,525 | 5.2% | + 19.0% | 6 | 7 |
| 7 | Nissan | 640 | 5.4% | – 16.1% | 1 | 5,075 | 10.5% | + 89.6% | 2 | 8 |
| 8 | Mercedes | 519 | 4.4% | + 20.1% | 10 | 1,905 | 3.9% | + 10.2% | 9 | 9 |
| 9 | Kia | 504 | 4.3% | – 32.3% | 8 | 2,072 | 4.3% | – 24.7% | 8 | 6 |
| 10 | Hyundai | 478 | 4.0% | + 26.8% | 9 | 1,889 | 3.9% | + 20.4% | 10 | 10 |
| 11 | Chery | 439 | 3.7% | new | 12 | 1,259 | 2.6% | new | 11 | n/a |
| 12 | BYD | 372 | 3.1% | + 195.2% | 16 | 1,190 | 2.5% | + 79.8% | 14 | 22 |
| 13 | Dacia | 354 | 3.0% | + 22.9% | 13 | 1,220 | 2.5% | + 0.7% | 12 | 11 |
| 14 | Audi | 324 | 2.7% | + 14.9% | 15 | 1,198 | 2.5% | + 3.1% | 13 | 15 |
| 15 | Opel | 314 | 2.7% | + 64.4% | 11 | 1,047 | 2.2% | + 26.6% | 15 | 12 |
| 16 | Volvo | 246 | 2.1% | + 13.4% | 17 | 843 | 1.7% | – 7.1% | 16 | 14 |
| 17 | MG | 175 | 1.5% | + 13.6% | 20 | 645 | 1.3% | + 39.0% | 20 | 19 |
| 18 | Renault | 173 | 1.5% | – 22.1% | n/a | 769 | 1.6% | – 32.5% | 17 | 13 |
| 19 | Citroen | 140 | 1.2% | n/a | 19 | 713 | 1.5% | + 120.7% | 18 | n/a |
| 20 | Peugeot | 122 | 1.0% | – 45.0% | n/a | 670 | 1.4% | – 8.0% | 19 | 17 |
Hungary April 2026 – models (Passenger Cars only):
| Pos | Model | Apr-26 | % | /25 | Mar | 2026 1-4 | % | /25 | Pos | FY25 |
| 1 | Skoda Octavia | 566 | 4.8% | + 7.0% | 2 | 2,140 | 4.4% | + 0.6% | 2 | 2 |
| 2 | Nissan Qashqai | 460 | 3.9% | – 5.2% | 1 | 3,737 | 7.7% | + 116.3% | 1 | 5 |
| 3 | Suzuki S-Cross | 398 | 3.4% | + 7.0% | 3 | 1,943 | 4.0% | – 22.7% | 3 | 1 |
| 4 | Suzuki Vitara | 312 | 2.6% | – 41.1% | 4 | 1,679 | 3.5% | – 21.8% | 4 | 3 |
| 5 | Dacia Duster | 249 | 2.1% | + 79.1% | 15 | 679 | 1.4% | – 17.7% | 14 | 4 |
| 6 | Hyundai Tucson | 235 | 2.0% | + 155.4% | 8 | 1,077 | 2.2% | + 100.9% | 7 | 14 |
| 7 | Toyota Yaris Cross | 230 | 1.9% | + 0.9% | 6 | 1,251 | 2.6% | + 51.1% | 5 | 7 |
| 8 | Toyota Corolla | 210 | 1.8% | + 16.0% | 7 | 1,109 | 2.3% | + 24.3% | 6 | 12 |
| 9 | Ford Tourneo Custom | 196 | 1.7% | + 5.4% | n/a | 689 | 1.4% | – 30.8% | 12 | 8 |
| 10 | Toyota C-HR | 183 | 1.5% | – 12.0% | 9 | 795 | 1.6% | + 3.8% | 9 | 11 |
| 11 | Ford Kuga | 183 | 1.5% | + 37.6% | 16 | 697 | 1.4% | + 23.6% | 11 | 18 |
| 12 | Kia Sportage | 164 | 1.4% | – 22.6% | 13 | 863 | 1.8% | + 5.6% | 8 | 13 |
| 13 | Skoda Superb | 158 | 1.3% | + 21.5% | 17 | 647 | 1.3% | + 73.0% | 16 | 37 |
| 14 | Skoda Kodiaq | 150 | 1.3% | – 26.1% | 12 | 647 | 1.3% | – 13.2% | 15 | 17 |
| 15 | Ford Puma | 142 | 1.2% | + 195.8% | n/a | 544 | 1.1% | + 95.0% | 19 | 74 |
| 16 | Toyota Aygo X | 126 | 1.1% | + 137.7% | 18 | 576 | 1.2% | + 119.8% | 18 | 59 |
| 17 | Toyota Corolla Cross | 122 | 1.0% | – 35.4% | 14 | 679 | 1.4% | + 18.7% | 13 | 16 |
| 18 | VW T-Roc | 115 | 1.0% | + 82.5% | n/a | 646 | 1.3% | + 73.7% | 17 | 25 |
| 19 | Nissan X-Trail | 114 | 1.0% | + 83.9% | 5 | 758 | 1.6% | + 121.0% | 10 | 33 |
| 20 | Citroen C3 Aircross | 90 | 0.8% | new | n/a | 494 | 1.0% | new | 20 | 78 |
Source: Datahouse, many thanks to Csaba.
