Europe November 2024: Peugeot (+17%), Renault (+13.2%), Toyota (+10.9%) stand out in negative market

Peugeot lodges the largest year-on-year gain among the Top 15 brands

Now updated with Top 94 All brands and Top 521 All models (Source JATO)

Figures by ACEA show a European market (EU+EFTA+UK) down a disappointing -2% year-on-year in November to 1,055,319. As a result the year-to-date tally is up a tepid 0.6% to 11,876,655. This is -18.3% or 2.66 million less than the same period in pre-pandemic 2019… JATO has these numbers at 1.054,043 (-1.7%) an 11,847,573 (+0.8%). Among the Top 5 markets, Spain is the only one in positive at +6.4%, Germany (-0.5%) is stable, the UK (-1.9%) matches the market but Italy (-10.8%) and France (-12.7%) struggle. Year-to-date, Spain is up 5.1%, the UK up 2.8%, Italy (-0.2%) and Germany (-0.4%) are almost immobile whereas France drops -3.7%. Among other markets in the region, for the month Estonia (+81.3%), Hungary (+28.4%), the Netherlands (+22%), Ireland (+21.4%), Lithuania (+19.1%) and Croatia (+18.3%) are the best performers, whereas at the other end of the scale Iceland (-61%), Belgium (-15.3%), Cyprus (-13.8%) and Switzerland (-10.5%) are all hit hard. Year-to-date, it’s Bulgaria (+16.2%), Poland (+14.5%), Croatia (+13%) and Hungary (+10%) that fare best, with Iceland (-41.6%), Finland (-17%) and Latvia (-9.7%) are at the bottom.

BEVs gain 0.5 percentage point (p.p.) to 17.5% share while PHEVs drop -0.6 p.p. to 7.9%. Year-to-date, BEVs drop -0.4 p.p. to 15.1% as do PHEVs to 7.2% share. In the detail by country, in the UK BEVs hold 25.1% share and PHEVs are at 10.2%, year-to-date BEVs hold 18.7% and PHEVs are at 8.5%. In France BEVs hold 17.4% with 8.4% for PHEVs in November while so far this year BEVs hold 17% and PHEVs 7.9%. Interestingly Germany does a worse, with BEVs at 14.4% and PHEVs at 8.4% and year-to-date BEVs are at 13.4% and PHEVs at 6.7%. Spain lags significantly behind with a BEV share at 6.9% and PHEV at 5.8% while the YTD figures are worse: BEV 5.3% and PHEV 5.7%. Finally Italy fares the worst of the Big Five with just 5.3% share for BEVs for November and 3.1% for PHEVs while year-to-date these figures are 4.1% and 3.3%.

The Dacia Sandero cements its leadership in the European models charts.

In the groups ranking, the Volkswagen Group (+2.8%) is relatively solid in context, selling more than double its direct follower Stellantis (-10.8%) in a bad way again. The Renault Group (+9.2%) and Toyota Group (+12%) both post fantastic gains. Mercedes (+0.1%) and Volvo (+16.8%) are the only remaining groups in positive just as Ford Motor (-15.6%), Hyundai-Kia (-10.5%) and to a lesser extent the BMW Group (-4.3%) all disappoint.

Looking at brands based on ACEA figures, the Top 3 all defy the negative market with year-on-year gains. Volkswagen advances 5.4% to 11.2% share vs. 10.4% a year ago, Toyota soars 10.9% to 7.4% vs. 6.5% and Skoda is up 10% to 6.5% share vs. 5.7% in November 2023. BMW (-2.9%), which ranked #2 a year ago, is down to #4 this month. Mercedes (+4.3%) is solid at #5 while Renault (+13.2%) and Peugeot (+17%) both post excellent scores, the former improving from 5.1% to 5.9% share and the latter from 4.2% to 5%. Other Stellantis brands are not that lucky, with Fiat off -40.2%, Opel/Vauxhall down -19.6% and Lancia down -77.7%. Further down, notice Volvo (+16.8%), Cupra (+23.5%), Porsche (+28.3%) and Lexus (+27.1%). The data section of this article also includes brands by JATO Dynamics which are slightly different.

Model-wise, the Dacia Sandero (+8%) is the faraway leader with over 22,000 sales, compared with 17,654 for the #2, the Tesla Model Y (+1%). The Sandero also leads by far in the year-to-date charts and will score its first ever annual win next month. The Model Y is #6 year-to-date vs. #1 over the Full Year 2023 with sales down -20%. The VW Golf (+11%) is sturdy at #3 and stays #2 year-to-date. Strikingly, the rest of the Top 13 is all in positive. The VW Tiguan (+52%), Peugeot 208 (+43%), Renault Captur (+22%), Toyota Yaris (+20%), VW T-Roc (+18%) and Dacia Duster (+15%) even manage double-digit gains.

Previous month: Europe October 2024: Skoda, Volvo, Volkswagen impress

One year ago: Europe November 2023: BMW up to #2, Skoda shines in market slowing down its growth

Full November 2024 Top 10 groups, Top 94 All brands and Top 521 All models below.