Taiwan August 2022: Tesla Model 3 up to #2 in market up 3.8%

September 13, 2022
Matt Gasnier
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The Tesla Model 3 equals its ranking record in August.

The Taiwanese new car market rises 3.8% year-on-year in August to 34,416 registrations, bringing the year-to-date tally down -5.9% to 275,759 units. Toyota (+1.1%) can’t quite match the market growth but is in positive to reach 26.4% share vs. 29.5% so far this year. Honda (-6.2%) stays in 2nd place despite losing ground year-on-year while Ford (-7.3%) is up one spot on July, exchanging places with Nissan (+10.9%). Below, Volkswagen (+41.5%) and Tesla (+303.2%) post fantastic gains as does BMW (+23.4%).

Over in the models ranking, the Toyota Corolla Cross (+2.7%) remains ultra-dominant with 9.3% share but this month it is followed by the Tesla Model 3 (+303.2%), equalling its highest ranking also reached last May. The Model 3 is now #10 year-to-date. The Toyota Corolla Altis (+9.4%) rounds out the podium like last month and YTD, ahead of the CMC Veryca (-2.6%) and Nissan Kicks (+25%). The Mitsubishi Delica (+29.4%) and Toyota Town Ace (#10) also shine in the remainder of the Top 10.

Previous month: Taiwan July 2022: Toyota HR-V up to #4 in stable market (+0.3%)

One year ago: Taiwan August 2021: Honda (+81.1%), Lexus (+26.3%) can’t prevent sales slide (-4.9%)

Full August 2022 Top 10 brands and Top 60 models below.

Taiwan August 2022 – brands:

Pos	Brand	Aug-22	%	/21	Jul	2022	%	/21	Pos	FY21
1	Toyota	9,101	26.4%	1.1%	1	81,267	29.5%	1.9%	1	1
2	Honda	2,060	6.0%	-6.2%	2	18,378	6.7%	5.2%	2	3
3	Ford	2,056	6.0%	-7.3%	4	16,497	6.0%	-10.6%	3	2
4	Nissan	1,830	5.3%	10.9%	3	15,876	5.8%	-12.2%	4	4
5	Volkswagen	1,805	5.2%	41.5%	n/a	7,477	2.7%	-16.3%	n/a	11
6	Tesla	1,774	5.2%	303.2%	n/a	6,326	2.3%	n/a	n/a	n/a
7	BMW	1,670	4.9%	23.4%	10	11,941	4.3%	-0.7%	9	9
8	CMC	1,629	4.7%	-0.7%	6	14,985	5.4%	-5.4%	5	7
9	Mercedes	1,598	4.6%	-20.2%	8	14,761	5.4%	-25.5%	6	5
10	Mitsubishi (est)	1,500	4.4%	-11.7%	5	12,100	4.4%	n/a	8	6

Taiwan August 2022 – models:

Pos	Model	Aug-22	%	/21	Jul	2022	%	Pos	FY21
1	Toyota Corolla Cross	3,216	9.3%	2.7%	1	25,873	9.4%	1	1
2	Tesla Model 3	1,774	5.2%	303.2%	n/a	6,326	2.3%	10	18
3	Toyota Corolla Altis	1,321	3.8%	9.4%	3	11,359	4.1%	3	3
4	CMC Veryca	1,147	3.3%	-2.6%	2	10,634	3.9%	4	5
5	Nissan Kicks	1,005	2.9%	25.0%	5	8,287	3.0%	6	8
6	Honda CR-V	932	2.7%	-31.8%	6	9,519	3.5%	5	4
7	Mitsubishi Delica	898	2.6%	29.4%	12	6,050	2.2%	11	10
8	Ford Focus	896	2.6%	5.2%	7	8,223	3.0%	7	7
9	Ford Kuga	860	2.5%	-21.7%	11	6,771	2.5%	9	6
10	Toyota Town Ace	774	2.2%	n/a	10	n/a	n/a	n/a	n/a
11	Toyota RAV4	770	2.2%	-53.8%	9	11,496	4.2%	2	2
12	Honda HR-V	760	2.2%	120.9%	4	3,172	1.2%	18	21
13	Toyota Yaris	695	2.0%	-30.0%	8	8,065	2.9%	8	9
14	VW Tiguan	693	2.0%	48.4%	42	1,890	0.7%	35	22
15	Toyota Sienta	581	1.7%	32.6%	13	4,849	1.8%	14	12
16	CMC Zinger	482	1.4%	4.1%	15	4,274	1.5%	16	14
17	Mazda CX-5	464	1.3%	34.1%	23	3,154	1.1%	19	17
18	Hyundai Venue	454	1.3%	32.0%	31	2,349	0.9%	26	19
19	Nissan Sentra	438	1.3%	-1.8%	17	4,047	1.5%	17	11
20	Toyota Vios	427	1.2%	-3.4%	16	4,446	1.6%	15	16
21	VW Golf	426	1.2%	116.2%	50	1,356	0.5%	42	n/a
22	Hyundai Porter	423	1.2%	31.4%	20	2,747	1.0%	23	n/a
23	Toyota Camry	385	1.1%	16.7%	22	2,603	0.9%	25	24
24	Honda Fit	358	1.0%	43.8%	27	5,114	1.9%	12	n/a
25	Mercedes GLE Class	351	1.0%	108.9%	30	2,046	0.7%	31	n/a
26	Mazda CX-30	333	1.0%	24.3%	19	2,157	0.8%	30	n/a
27	Volvo XC40	329	1.0%	60.5%	37	1,900	0.7%	34	n/a
28	Mitsubishi Colt Plus	320	0.9%	10.0%	21	2,688	1.0%	24	23
29	Lexus NX	290	0.8%	-70.3%	14	5,003	1.8%	13	13
30	Lexus RX	290	0.8%	-8.5%	25	2,832	1.0%	21	n/a
31	Lexus UX	274	0.8%	-31.2%	18	2,221	0.8%	28	20
32	Mercedes GLC Class	269	0.8%	-16.2%	33	3,121	1.1%	20	15
33	Subaru Forester	264	0.8%	38.9%	24	n/a	n/a	n/a	n/a
34	Kia Sportage	263	0.8%	#DIV/0!	n/a	n/a	n/a	n/a	n/a
35	BMW X4	249	0.7%	116.5%	n/a	1,391	0.5%	40	n/a
36	Lexus ES	241	0.7%	2.6%	26	2,200	0.8%	29	n/a
37	Suzuki Swift	240	0.7%	#DIV/0!	47	n/a	n/a	n/a	n/a
38	BMW 3 Series	225	0.7%	8.2%	43	1,432	0.5%	39	n/a
39	BMW X3	220	0.6%	20.9%	34	1,916	0.7%	33	n/a
40	Nissan Tiida	208	0.6%	14.3%	38	1,781	0.6%	36	n/a
41	Mercedes C Class	197	0.6%	1.0%	32	2,242	0.8%	27	n/a
42	Mazda3	195	0.6%	-45.8%	36	2,044	0.7%	32	n/a
43	Mercedes GLB Class	187	0.5%	-19.0%	n/a	n/a	n/a	n/a	n/a
44	Volvo XC60	185	0.5%	-12.7%	44	1,453	0.5%	38	n/a
45	Subaru XV	183	0.5%	n/a	52	n/a	n/a	n/a	n/a
46	Toyota Hiace	180	0.5%	n/a	n/a	n/a	n/a	n/a	n/a
47	Hyundai Tucson	178	0.5%	137.3%	28	2,790	1.0%	22	n/a
48	BMW X6	177	0.5%	n/a	n/a	510	0.2%	n/a	n/a
49	Toyota C-HR	176	0.5%	34.4%	51	815	0.3%	53	n/a
50	Suzuki Carry	171	0.5%	-3.4%	49	1,269	0.5%	46	n/a
51	VW Polo	171	0.5%	155.2%	n/a	528	0.2%	n/a	n/a
52	Skoda Kodiaq	166	0.5%	n/a	45	n/a	n/a	n/a	n/a
53	Toyota Hilux	161	0.5%	26.8%	48	1,335	0.5%	43	n/a
54	Mercedes CLA Class	157	0.5%	-12.8%	n/a	637	0.2%	n/a	n/a
55	Mercedes E Class	152	0.4%	-50.5%	39	1,661	0.6%	37	25
56	Nissan X-Trail	144	0.4%	-8.3%	46	1,376	0.5%	41	n/a
57	Toyota Corolla Sport	143	0.4%	-30.6%	41	1,317	0.5%	45	n/a
58	Luxgen URX	140	0.4%	-0.7%	54	816	0.3%	50	n/a
59	Mitsubishi Outlander	123	0.4%	-35.9%	35	1,325	0.5%	44	n/a
60	Toyota Sienna	119	0.3%	n/a	29	n/a	n/a	n/a	n/a
61	Volvo S60/V60	119	0.3%	-2.5%	57	725	0.3%	54	n/a