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Hungary May 2020: Suzuki and Vitara reclaim control in worsening market (-54.5%)

The Suzuki Vitara is the best-selling vehicle in Hungary in May. Picture autonavigator.hu

Following the same trend as Netherlands, Sweden and Finland, new car sales in Hungary fare worse in May at -54.5% year-on-year and 6.472 units than they did in April (-50.3%). The year-to-date tally is now down -25.7% to 45.315 sales. After a few months of disruption due to a 7.500€ government incentive for families with 3+ kids buying a 7-seater car that saw the Dacia Lodgy top the charts between February and April, the Hungarian rankings return to some kind of normality in May.

Local producer Suzuki (-62.5%) is up 6 spots on last month to reclaim the brands top spot for only the 2nd time in the past 9 months at 10.8% share, distancing Toyota (-35.2%), Ford (-58.3%) and Dacia (-51.7%) while Volkswagen (-42.6%) rounds out the Top 5. Fiat (#7) and Mercedes (#9) rank particularly high just as both Opel (-75.2%) and Skoda (-70.7%) freefall. Suzuki’s start of the year was so poor though that it still only ranks #5 YTD with Toyota (+20.4%), Volkswagen (+3.2%) and Dacia (+9.2%) in the lead.

Model-wise, the Suzuki Vitara (-40.4%) is back in charge, up from #5 in April, but here too the road to recovery may be shaky as it only ranks #4 so far in 2020 with 3.4% share. The Fiat 500 (-14.7%) surges to #2 and earns a #6 spot YTD while the Suzuki SX4 S-Cross (-76.9%) climbs back onto the podium despite a ghastly fall. The Skoda Octavia (-79%) and Toyota Corolla close the Top 5, the Dacia Duster (-62.7%) remains at #6 but the Dacia Lodgy falls off a cliff, going from #1 in April to #7 in May. The Ford Tourneo Custom (-56.9%) is up one spot to #9 and the Toyota RAV4 posts another Top 10 finish.

Previous month: Hungary April 2020: Toyota (+5.9%), Dacia (-2.2%) defy market down -50.3%

One year ago: Hungary May 2019: Suzuki SX-4 S-Cross back on top, now #1 YTD in market up 10.4%

Full May 2020 Top 10 brands and models below.

Hungary May 2020 – brands:

PosBrandMay-20%/19Apr2020%/19PosFY19
1Suzuki69710.8%-62.5%73,4137.5%-62.4%51
2Toyota6269.7%-35.2%14,90110.8%20.4%15
3Ford5368.3%-58.3%53,3577.4%-43.2%62
4Dacia5358.3%-51.7%24,1729.2%9.2%37
5Volkswagen4997.7%-42.6%44,2299.3%3.2%26
6Skoda4216.5%-70.7%33,9698.8%-26.5%43
7Fiat3855.9%n/a122,0084.4%n/a1010
8Opel3054.7%-75.2%82,0944.6%-57.1%94
9Mercedes3004.6%n/a101,6163.6%n/a1112
10Kia2824.4%-56.4%92,2094.9%-20.3%78
n/aRenault2383.7%-73.1%62,1934.8%-21.3%89

Hungary May 2020 – models:

PosModelMay-20%/19Apr2020%/19PosFY19
1Suzuki Vitara3485.4%-40.4%51,5273.4%-58.2%41
2Fiat 5002794.3%-14.7%n/a1,2172.7%-14.8%67
3Suzuki SX4 S-Cross2183.4%-76.9%91,1262.5%-70.3%72
4Skoda Octavia1953.0%-79.0%21,7483.9%-42.8%23
5Toyota Corolla1943.0%n/a31,6393.6%111.2%38
6Dacia Duster1923.0%-62.7%69332.1%-49.4%104
7Dacia Lodgy1882.9%n/a12,0274.5%n/a114
8Renault Clio1612.5%-69.2%41,3533.0%-3.9%510
9Ford Tourneo Custom1492.3%-56.9%109372.1%-13.5%9n/a
10Toyota RAV41312.0%n/a76141.4%-3.5%n/a22
n/aToyota Yaris841.3%n/an/a1,0242.3%31.6%818

Source: Datahouse via Autonavigator.hu. Many thanks to Csaba.

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