Paraguay Full Year 2019: Chevrolet Onix snaps first ever win in market down -20.8%

The Chevrolet Onix is the best-selling vehicle in Paraguay in 2019.

Discover a decade of Paraguay Historical Data here.

29/02 update: Now with Top 15 brands and models.

New light vehicle sales in Paraguay sink -20.8% year-on-year in 2019 to 28.437 units, with vans (+11.7%) and minibus (+8.6%) the only segments in positive but representing just 1.4% and 0.6% of the market respectively. Pickups are hit the hardest at -36.1% to 6.167 and 21.7% share vs. 26.9% a year ago, SUVs dive -16.7% to 8.708 and 30.6% vs. 29.1% in 2018 and passenger cars unusually resist best at -15% to 12.974 and 45.6% vs. 42.5% a year ago. Trucks drop -8.4% to 2.298, bringing the overall market down a round -20% to 30.735.

Chevrolet (-25.3%), Kia (-27.9%) and Toyota (-27.9%) keep the brands podium identical to 2018 but all fall faster than the market. That’s not the case of Hyundai (+9.4%) swimming upstream with a sturdy gain and up to #4, overtaking Volkswagen (-21.6%). Jeep (-5.3%) advances two spots to #8  while Isuzu and Renault both break into the Top 10, knocking Suzuki and Ford out. When adding 408 trucks, Kia is the best-selling brand in Paraguay for the 10th year in a row, something it hasn’t achieved in any other market in the world.

Model-wise, the Chevrolet Onix (+3.1%) steps up two percentage points of market share on last year to hit 8.7%, easily snapping the pole position ahead of the VW Gol (-12.5%) also up one spot and the Kia Picanto (-9.9%) up two. It’s a bad year for pickups in Paraguay and the Toyota Hilux (-38.1%) endures a ghastly fall to go from #1 in 2018 to #4 this year while the Chevrolet S10 (-45.9%) loses even more ground but drops just one rank to #5. The Hyundai Creta is up 21.3% to #8 and the Hyundai HB20 (#7) and Nissan Kicks (#10) break into the Top 10 for 2019.

Previous post: Paraguay First Half 2019: Kia and Chevrolet Onix take control in freefalling market (-16.9%)

Previous year: Paraguay Full Year 2018: Chevrolet Onix threatens Toyota Hilux for #1 in market up 28.9%

Two years ago: Paraguay Full Year 2017: Toyota Hilux and Chevrolet S10 top market up 33.9%

Full Year 2019 Top 10 brands and models vs. Full Year 2018 figures below.