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USA December 2018: Ram (+36.7%), Tesla (+249.2%) break records in market up 2.2%, highest SAAR this year

Tesla is up to #15 brand in the US in December, scoring a new monthly volume record.

U.S. light vehicle sales end the year on a rosy note with a 2.2% year-on-year uptick in December to 1.639 million units, the 2nd largest monthly volume this year, enabling a positive Full Year 2018 result as we’ll detail in a separate update. Encouragingly, the seasonally adjusted, annualised sales rate (SAAR) hit its highest level all year in December at 17.72 million, up 1.6% on the 17.44 million of December 2017 and eclipsing the previous high of 17.59 million established in October. Following a trend we have now seen for the most part of this decade, light truck sales gain 6.9% while cars drop 8.2%, the latter slowing down its fall significantly however as it is to be compared with a 13% freefall annually in 2018. Kelley Blue Book estimates a $37,577 average transaction price for light vehicles in December, up 1.3% year-on-year but down 0.2% on November. General Motors (-3.7%) remains by far the most popular group in the country just as Toyota Motor (-0.9%) contains its fall to a strict minimum and snaps the 2nd spot overall, overtaking Ford Motor (-8.8%) falling a lot faster. FCA (+13.9%) continues on its euphoric streak, with Nissan Motor (+7.5%), Hyundai-Kia (+6.1%) and American Honda (+3.9%), also supported by strong SUV and crossover sales. Jaguar-Land Rover shines (+23.6%), but the Volkswagen Group (-3.9%), BMW Group (+4.4%) and Daimler AG (-8%) struggle. Exclusive BSCB estimates for all General Motors brands and models December sales are included in this article as the company now only reports quarterly. Full Year 2018 GM figures are official and reported on in a separate article.

Ram smashes its all-time volume record by over 10.000 units to 68.195

Brand-wise, Ford (-9.6%), remains on top for just under 7.000 sales even though Chevrolet (-2.7%) loses a lot less ground vs. December 2017. Toyota (-1.1%) remains at #3 in a podium entirely in negative, whereas Honda (+3%), Nissan (+7.2%) and Jeep (+9.9%) progress. But once again the hero of the month is Ram (+36.7%) smashing its all-time volume record established just last month by over 10.000 units to 68.195. This means Ram has broken its monthly volume record 4 times in the past 5 months… Below Hyundai (+5.6%) helped by strong crossover sales, Subaru (+1.9%) signs an 85th consecutive month of year-on-year gains (that’s over 7 years!) and celebrates the end of the year with an all-time record month at 64.541 units, eclipsing its previous best of 64.088 established last August. Breaking into the Top 15 for the second time ever after last September, Tesla (+249.2%) powers through to another all-time volume record – its 6th this year – at an estimated 32.600 sales thanks to the ongoing gearing up of the Model 3 (see further down). Land Rover (+33%), Dodge (+16.7%), Acura (+11.4%), Infiniti (+10.3%) and Kia (+10.2%) also find the energy to lodge double-digit gains in December.

The Lexus UX has landed in the US.

The Ford F-Series (-2%) unsurprisingly tops the U.S. models charts this month while the Chevrolet Silverado (-10%) manages to snatch the 2nd place away from the Ram Pickup (+34%) spectacularly posting a 4th all-time monthly volume record in the past 5 months at 60.155, its very first time above 60.000 monthly units. The Nissan Rogue (+6%) reclaims the title of #1 SUV in the country at #4 overall, nabbing an all-time monthly record in the process at 42.523 units, but that is not enough to overtake the Toyota RAV4 (+19%) in the year-to-date order. The Honda CR-V (+14%) also outsells the RAV4 this month at #6 overall while the Chevrolet Equinox (+13%) makes it 7 light trucks in the Top 7. The Toyota Camry (-33%) remains the most popular car despite a steep drop on artificially pushed December 2017 figures, distancing the Honda Accord (+29%) and Civic (-16%). Below the Toyota Corolla (+27%), the Tesla Model 3 (+2282%) is the 5th best-selling car in the U.S. this month, breaking its volume record at 25.250 and equalling its ranking record at #13, also hit last September. The GMC Terrain (+84%), Dodge Grand Caravan (+46%), Jeep Compass (+46%), Wrangler (+45%), VW  Jetta (+42%), Kia Soul (+33%), Hyundai Tucson (+32%) posting an incredible 22nd record month in a row, Chevrolet Traverse (+21%) and Colorado (+18%) also shine in the Top 50. The Hyundai Kona (#59) is the best-selling recent launch (<12 months) ahead of the Subaru Ascent (#64), both nameplates lodging their best month since launch, Nissan Kicks (#87) and Ford Ecosport (#89). This month we welcome the Lexus UX (#217), BMW 8 Series (#239), Chevrolet Blazer (#262) and Hyundai Nexo (#273).

Previous month: USA November 2018: Ram soars 43.5%, lifts FCA up 16.8% in market down 0.3%

Full December 2018 Top 15 groups, Top 40 brands and Top 285 models below.

USA December 2018 – groups:

1General Motors297,017-3.7%1
2Toyota Motor Corporation220,910-0.9%3
3Ford Motor Co219,632-8.8%2
4Fiat Chrysler Automobiles197,47013.9%4
5Nissan Motor/Mitsubishi157,7067.5%6
6American Honda155,1153.9%5
9Volkswagen Group59,157-3.9%9
10BMW Group37,244-4.4%11
11Daimler AG36,254-8.0%10
14Jaguar Land Rover14,07923.6%14
15Volvo Cars NA8,826-8.8%15

USA December 2018 – brands:

2Chevrolet (e)201,226-2.7%2
10GMC (e)60,719-5.3%10
20Buick (e)19,388-13.0%20
23Cadillac (e)15,6832.5%24
26Land Rover10,61733.0%26
32Alfa Romeo1,946-4.3%32
40Rolls Royce904.7%40

(e): BSCB estimates

USA December 2018 – models:

1Ford F-Series87,772-2%1
2Chevrolet Silverado60,966-10%3
3Ram Pickup60,15534%2
4Nissan Rogue42,5236%6
5Honda CR-V42,07914%7
6Toyota RAV438,66919%4
7Chevrolet Equinox37,15913%5
8Toyota Camry29,093-33%8
9Honda Accord28,62729%9
10Honda Civic26,384-16%10
11GMC Sierra25,461-4%11
12Toyota Corolla25,43927%13
13Tesla Model 325,2502282%19
14Toyota Highlander23,12510%16
15Ford Explorer22,293-22%14
16Toyota Tacoma21,53115%17
17Jeep Cherokee20,8007%15
18Jeep Grand Cherokee20,429-14%18
19Ford Escape20,147-23%12
20Jeep Wrangler19,80045%23
21Subaru Forester17,6421%22
22Nissan Sentra17,5674%25
23Nissan Altima17,064-6%26
24Ford Fusion16,052-8%21
25Subaru Outback15,851-13%24
26Honda Pilot15,698-16%35
27Hyundai Tucson15,38432%27
28Ford Edge15,13311%39
29Hyundai Elantra15,076-29%20
30Chevrolet Traverse14,95521%38
31Chevrolet Malibu14,027-16%31
32Mazda CX-513,741-3%32
33Toyota 4Runner13,30911%30
34Lexus RX13,222-5%36
35Jeep Compass12,74546%28
36Chevrolet Cruze12,465-7%42
37GMC Terrain11,95184%29
38Chevrolet Colorado11,34918%34
39Ford Transit11,348-8%43
40Hyundai Santa Fe11,347-14%45
41Subaru Crosstrek11,295-8%33
42Toyota Tundra11,2163%41
43Honda Odyssey10,5126%50
44VW Jetta10,26142%44
45Kia Soul10,12833%47
46Dodge Grand Caravan9,69446%37
47GMC Yukon9,59512%79
48GMC Acadia9,505-12%70
49Chevrolet Tahoe9,335-9%46
50Chrysler Pacifica8,936-20%48
51Buick Encore8,82310%53
52Lexus NX8,76418%72
53Hyundai Sonata8,7052%49
54VW Tiguan8,5426%56
55Chevrolet Express8,52735%76
56BMW X38,51199%74
57Kia Sorento8,50210%55
58Chevrolet Trax8,46529%62
59Hyundai Kona8,319new64
60Subaru Impreza8,297-21%51
61Audi Q58,1438%68
62Nissan Murano8,033-17%60
63Kia Optima7,80910%59
64Subaru Ascent7,733new67
65Kia Forte7,709-3%40
66Cadillac Escalade7,56470%113
67Nissan Frontier7,49227%61
68BMW X57,3237%80
69Mercedes GLC7,29419%63
70Dodge Charger7,2937%52
71Infiniti QX607,03272%82
72Kia Sportage6,99825%57
73Acura RDX6,83842%65
74Nissan Pathfinder6,79912%75
75Mercedes C Class6,7995%69
76Nissan Versa6,735-5%83
77Toyota Sienna6,719-25%58
78VW Atlas6,71711%78
79Jeep Renegade6,666-12%54
80Honda HR-V6,313-16%99
81Ford Expedition6,25315%98
82Dodge Durango5,9978%84
83Acura MDX5,948-2%93
84Toyota Prius5,870-25%73
85Ram ProMaster5,85775%88
86Chevrolet Suburban5,749-1%90
87Nissan Kicks5,704new101
88Nissan Maxima5,60012%123
89Ford Ecosport5,472new66
90Buick Enclave5,4542%94
91Lexus ES5,3857%100
92Dodge Journey5,38327%71
94Cadillac XT55,137-25%89
95Mercedes E Class/CLS5,042-6%81
96Chevrolet Impala4,768-42%86
97BMW 5 Series4,7560%97
98Nissan Titan4,661-16%104
99Ford Mustang4,392-43%87
100Ford Fiesta4,30918%77
101Toyota C-HR4,29711%105
102Chevrolet Camaro4,21211%95
103Dodge Challenger4,156-8%85
104Tesla Model X4,10024%110
105Audi Q74,030-17%114
106Hyundai Accent3,830-26%146
107Mercedes GLE3,734-36%102
108Infiniti Q503,690-34%117
109Ford Focus3,661-67%92
110Chrysler 3003,483-39%91
111Ford Taurus3,4752%121
112BMW X13,411-23%148
113Volvo XC603,38740%108
114Subaru Legacy3,374-27%115
115Lincoln MKX/Nautilus3,36413%111
116Infiniti QX503,32986%112
117Lexus GX3,3220%131
118Tesla Model S3,250-35%120
119Ford Transit Connect3,188-20%116
120BMW 3 Series3,184-43%109
121Volvo XC903,157-34%124
122Ford E-Series3,149-19%96
123Mercedes Sprinter3,1382%184
124VW Passat3,1163%138
125GMC Canyon3,109-10%107
126Mitsubishi Outlander3,078-1%128
127Audi A63,05855%153
128Nissan Armada2,874-15%141
129Honda Ridgeline2,8670%127
130Cadillac XT42,864new174
131Honda Clarity FCV2,857100%147
132Buick Envision2,850-53%143
133Mazda CX-92,840-13%130
134Acura TLX2,831-9%126
135Lincoln MKC2,77411%134
136Range Rover Sport2,68885%135
137Mercedes GLS2,664-11%119
138Mitsubishi Outlander Sport2,563-30%122
139Toyota Avalon2,5385%136
140VW Golf2,425-46%125
141Mercedes GLA2,397-7%129
142Infiniti QX802,372-6%152
144Chevrolet Bolt2,350-27%175
145Honda Insight2,235new149
146Range Rover2,231108%159
147Lexus IS2,193-21%151
148Ram ProMaster City2,18335%182
149Lincoln Navigator2,07344%160
150Nissan NV2,01323%168
151Kia Niro2,006-16%145
152Chevrolet Spark1,957-36%139
153BMW 4 Series1,916-44%118
154Chevrolet Volt1,915-1%156
155Cadillac XTS1,91556%170
156Audi A4 incl. Allroad1,881-56%157
157Lincoln MKZ1,874-18%163
158Mitsubishi Mirage1,74871%162
159Audi A51,746-41%172
160Mercedes CLA Class1,708-25%150
161Nissan NV2001,6917%173
162Nissan Leaf1,6671534%180
163Mini Cooper1,619-47%132
164Kia Rio1,608-1%155
165Mitsubishi Eclipse Cross1,597new178
166Jaguar F-Pace1,595-7%158
167Range Rover Evoque1,59427%167
168Range Rover Velar1,555-8%166
169Land Rover Discovery Sport1,5123%171
170Mercedes S Class1,486-32%154
171Chevrolet Corvette1,479-35%165
172BMW X21,454new133
173Ford Flex1,445-21%161
174Porsche Cayenne1,38347%169
175Porsche Macan1,345-7%140
176Volvo XC401,316new187
177Kia Stinger1,28956%177
178Hyundai Ioniq1,27540%181
179Toyota Yaris1,252-41%164
180Mini Countryman1,178-24%176
181Buick Regal1,17617%190
182Lincoln Continental1,170-4%210
183Hyundai Veloster1,16154%195
184Mazda CX-31,144-28%189
185Toyota Sequoia1,131-2%188
186Kia Sedona1,126-15%192
187GMC Savana1,099-44%142
188Audi A71,095142%199
189Alfa Romeo Stelvio1,0637%186
190Chevrolet Sonic1,046-46%137
191Land Rover Discovery1,0370%205
192BMW 7 Series983-11%211
193Mercedes Metris978-1%197
194Audi Q8925new191
195Acura ILX92411%185
196VW Beetle91710%215
197Cadillac CT69078%203
198Lexus LS893192%194
199Alfa Romeo Giulia873-14%193
200Cadillac CTS8252%179
201Buick LaCrosse801-42%200
202Audi A3792-61%196
203Porsche 9117892%183
204Honda Fit768-78%209
205Jaguar E-Pace727new219
206BMW 2 Series718-40%213
207Infiniti Q60662-24%212
208Infiniti QX30647-22%224
209Audi Q3620-74%207
210BMW X461214%218
211Lexus GS587-36%220
212Mazda MX-5 Miata5114%221
213BMW X6483-52%208
214Toyota Prius C480-50%216
215Volvo S90466-43%226
216Chevrolet City Express456-51%230
217Lexus UX453new –
218Mercedes G Class445-6%201
219Jaguar XE443-37%214
220Fiat 500418-37%206
221Audi A838043%231
222BMW i3356-47%217
223Subaru BRZ34918%232
224Lexus RC341-50%238
225Fiat 500X336-50%229
226Porsche Panamera332-27%198
227BMW 6 Series330-11%235
228Infiniti Q70329-19%227
229Cadillac ATS314-71%204
230Genesis G80305-80%237
231Toyota 86295-31%233
232Buick Cascada281-31%225
233Lincoln MKT27146%252
234Volvo S60256-77%202
235Porsche 71823728%223
236Toyota Mirai232-22%240
237Genesis G70229new250
238Jaguar i-Pace223new242
239BMW 8-Series223new –
240Acura RLX21616%243
241Lexus LX212-72%222
242Nissan 370Z202-34%234
243Kia Cadenza198-78%244
244Volvo V90198-40%236
245Jaguar F-Type197-50%246
246Fiat 124 Spider184-36%239
247Toyota Land Cruiser179-54%228
248Mercedes SL Class158-43%241
249Jaguar XF153-56%251
250Mercedes SLC152-42%245
251Lexus LC152-48%248
252Mercedes AMG GT136-26%253
253Jaguar XJ124-53%256
254Smart Fortwo122-27%254
255BMW i89721%249
256Genesis G9080-80%260
257Audi R87941%255
258VW Touareg58-88%257
259Kia K9005557%264
260Volvo V6046-81%258
261Fiat 500L39-65%261
262Chevrolet Blazer27new –
263Nissan GT-R25-31%263
264Acura NSX17-70%266
265Ford C-Max16-99%259
266Audi TT16-93%262
267VW CC11-80%271
268Chevrolet Caprice PPV11-39%269
269Alfa Romeo 4C10-62%267
270Jeep Patriot9-96%274
271Chevrolet SS8-81%270
272Toyota Venza8n/a280
273Hyundai Nexo8new –
274Chrysler 2006-98%247
275Nissan Juke5-98%273
276Infiniti QX704-99%268
277Dodge Viper3-67%278
278Hyundai Azera2-99% –
279Dodge Dart2-99%272
280Scion xB2n/a –
281Toyota Prius V1-100%275
282Mercedes B Class1-99% –
283Ford GT1-89%265
284Honda CR-Z1-95%277

Note: All GM models sales are estimated by BSCB

Source: Manufacturers, ANDC,, GCBC

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