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Uruguay March 2016: Fiat shoots up to #1 in market down 19%

Fiat Uno Uruguay 2015Fiat is the #1 brand in Uruguay in March.

* See the Top 45 All-brands by clicking on the title *

The Uruguayan new car market is stuck in hell in this start of 2016: March sales are down another 19% year-on-year to 3.921 units, pulling the year-to-date total down 20% to 10.236 units after three months. Fiat compensates for a particularly weak February volume (61 sales) by delivering 680 units in March of 17.3% share, up 233% on March 2015. That is not enough however to snap the year-to-date pole position off Suzuki, still leader with 1.194 sales and 11.7% despite sales down 39% on the same period last yea. Fiat is up 50% to 1.134 units and 11.1%, just above Chevrolet at 1.130 and 11% (-21%). Renault manages to gain ground in 4th place (+2%), as do Lifan (+85%), Geely (+60%), Honda (+119%) and JAC (+116%) in the Top 20. Despite these great performances by three of its reps, Chinese carmakers are down 36% in March to 629 sales of 16% share vs. 20.3% a year ago.

Previous month: Uruguay January-February 2016: Suzuki holds fort, market down 23%

One year ago: Uruguay March 2015: Suzuki and Chery post robust results

Full March 2016 Top 45 All-brands Ranking Table below.

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