Uruguay October 2026: BYD hits 2nd highest share ever, Chinese at 54.7%

November 12, 2026
Matt Gasnier
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BYD holds 16.3% of the Uruguayan market in October.

New light vehicle sales in Uruguay edge down -0.4% year-on-year in October to 6,817 units. This way the year-to-date tally is now up 13.1% to 63,321. BYD (+52.6%) surges ahead to smash the competition at 16.3% share, which is its second best ever below the 18.7% hit in September 2025. In contrast Chevrolet (-27.6%) and Fiat (-22.3%) both crash down. Geely (+130.2%) continues to soar at #4 with 6.5% share, distancing Renault (-31.4%) and Volkswagen (-42.4%) both in freefall. GAC (+1464.7%), Toyota (+168.1%) and Omoda (+77.5%) also impress in the remainder of the Top 10. All in all, the 33 Chinese carmakers selling at least one unit hold 54.7% of the Uruguayan market in October vs. 35.2% a year ago thanks to sales up 64.9%.

Model-wise, the BYD Yuan Pro overtakes the Fiat Strada to take the overall lead with 7.7% share. There are four Chinese models in the Top 5: the BYD E2 X ranks #3 at 4.2% share ahead of the Geely EX2 and Omoda E5. The Renault Kwid is up 17 spots on September to #6, with the rest of the Top 10 entirely Chinese: the BYD Seagull ranks #7 above the GWM Ora 5, Geely EX5 and Dongfeng Nammi.

Previous month: Uruguay September 2026: Geely EX2 and GAC Aion V inside Top 10

One year ago: Uruguay October 2025: Chevrolet signs first win this year

Full October 2026 Top 60 All brands and Top 247 All models below.

Uruguay October 2026 – brands:

Pos	Brand	Oct-26	%	/25	Sep	2026	%	/25	Pos	FY25
1	BYD	1,114	16.3%	+ 52.6%	1	7,879	12.4%	+ 25.6%	1	3
2	Chevrolet	628	9.2%	– 27.6%	3	5,308	8.4%	– 7.8%	3	2
3	Fiat	604	8.9%	– 22.3%	2	6,086	9.6%	– 23.7%	2	1
4	Geely	442	6.5%	+ 130.2%	4	3,419	5.4%	+ 306.5%	5	14
5	Renault	384	5.6%	– 31.4%	7	4,031	6.4%	– 16.1%	4	5
6	Volkswagen	361	5.3%	– 42.4%	12	3,327	5.3%	– 32.4%	6	4
7	Omoda	268	3.9%	+ 77.5%	9	1,677	2.6%	+ 152.6%	13	16
8	GAC	266	3.9%	+ 1464.7%	5	2,375	3.8%	+ 1699.2%	10	39
9	Toyota	252	3.7%	+ 168.1%	11	2,051	3.2%	+ 61.4%	11	13
10	Dongfeng	251	3.7%	+ 12.6%	6	2,962	4.7%	+ 162.8%	8	12
11	GWM	243	3.6%	+ 333.9%	10	1,030	1.6%	+ 185.3%	17	23
12	Hyundai	187	2.7%	– 46.9%	14	2,405	3.8%	– 32.4%	9	7
13	Chery	151	2.2%	– 30.4%	19	1,355	2.1%	– 18.7%	14	8
14	JMC	147	2.2%	+ 88.5%	15	1,239	2.0%	+ 160.3%	15	19
15	Suzuki	123	1.8%	– 78.0%	13	3,295	5.2%	– 10.0%	7	6
16	Jetour	121	1.8%	+ 44.0%	8	1,724	2.7%	+ 135.5%	12	15
17	Nissan	115	1.7%	+ 3.6%	16	1,197	1.9%	– 15.2%	16	11
18	Geely Riddara	94	1.4%	+ 944.4%	17	799	1.3%	+ 874.4%	18	38
19	MG	89	1.3%	+ 709.1%	18	628	1.0%	+ 423.3%	24	40
20	Ford	73	1.1%	+ 40.4%	20	667	1.1%	+ 54.4%	22	22
21	Deepal	65	1.0%	+ 140.7%	28	367	0.6%	+ 267.0%	30	36
22	Changan	63	0.9%	+ 50.0%	22	683	1.1%	+ 182.2%	21	30
23	Citroen	63	0.9%	– 56.6%	23	544	0.9%	– 70.9%	25	9
24	Karry	50	0.7%	– 16.7%	27	410	0.6%	+ 28.5%	28	28
25	Peugeot	50	0.7%	– 70.8%	21	713	1.1%	– 53.6%	19	10
26	Foton	47	0.7%	– 19.0%	30	497	0.8%	+ 15.0%	27	21
27	Honda	45	0.7%	– 10.0%	–	295	0.5%	– 43.4%	32	20
28	JAC	42	0.6%	– 44.7%	34	690	1.1%	+ 25.2%	20	17
29	BAIC	41	0.6%	new	24	150	0.2%	new	44	–
30	Kia	41	0.6%	+ 156.3%	42	175	0.3%	+ 19.0%	40	33
31	Soueast	35	0.5%	new	31	289	0.5%	new	35	–
32	Leapmotor	33	0.5%	+ 450.0%	43	240	0.4%	+ 566.7%	37	47
33	Jaecoo	32	0.5%	+ 357.1%	36	288	0.5%	+ 357.1%	36	46
34	BMW	25	0.4%	– 19.4%	26	382	0.6%	+ 0.8%	29	24
35	DFSK	24	0.4%	– 41.5%	25	291	0.5%	– 26.1%	34	25
36	Mercedes	24	0.4%	– 27.3%	32	292	0.5%	+ 16.8%	33	29
37	Bestune	23	0.3%	+ 53.3%	39	153	0.2%	+ 10.9%	42	37
38	Mitsubishi	22	0.3%	+ 69.2%	–	324	0.5%	+ 32.2%	31	26
39	Ram	20	0.3%	– 13.0%	37	201	0.3%	– 8.2%	39	32
40	Lynk & Co	18	0.3%	– 45.5%	44	155	0.2%	+ 34.8%	41	41
41	Hudson	14	0.2%	new	–	41	0.1%	new	57	–
42	Audi	13	0.2%	– 23.5%	40	150	0.2%	– 16.7%	43	34
43	Maxus	13	0.2%	+ 30.0%	41	119	0.2%	+ 54.5%	46	44
44	Victory	13	0.2%	– 79.7%	29	504	0.8%	– 10.5%	26	18
45	Jeep	12	0.2%	– 53.8%	38	206	0.3%	– 42.3%	38	27
46	Dongfeng Forthing	9	0.1%	– 43.8%	33	148	0.2%	+ 348.5%	45	51
47	Farizon	9	0.1%	+ 125.0%	47	46	0.1%	+ 91.7%	55	52
48	Mazda	9	0.1%	+ 50.0%	51	61	0.1%	– 40.2%	52	42
49	Subaru	8	0.1%	– 27.3%	55	69	0.1%	– 2.8%	48	43
50	Keyton	7	0.1%	n/a	50	29	0.0%	+ 383.3%	59	63
51	Rely	7	0.1%	new	48	20	0.0%	new	64	–
52	Zeekr	6	0.1%	n/a	46	64	0.1%	+ 93.9%	50	50
53	Mini	5	0.1%	– 50.0%	56	65	0.1%	– 11.0%	49	45
54	Smart	4	0.1%	+ 0.0%	45	52	0.1%	+ 271.4%	53	58
55	Opel	3	0.0%	+ 50.0%	–	17	0.0%	– 63.0%	66	49
56	Xpeng	3	0.0%	n/a	49	62	0.1%	+ 264.7%	51	53
57	Arcfox	2	0.0%	new	52	46	0.1%	new	54	–
58	Volvo	2	0.0%	– 85.7%	58	44	0.1%	– 74.9%	56	35
59	Iveco	1	0.0%	– 50.0%	–	6	0.0%	– 45.5%	73	61
60	Rox	1	0.0%	new	57	8	0.0%	new	69	–

Uruguay October 2026 – models:

Pos	Model	Oct-26	%	Sep
1	BYD Yuan Pro	526	7.7%	3
2	Fiat Strada	477	7.0%	1
3	BYD E2 X	288	4.2%	18
4	Geely EX2	269	3.9%	2
5	Omoda E5	232	3.4%	6
6	Renault Kwid	232	3.4%	23
7	BYD Seagull	213	3.1%	7
8	GWM ORA 5	201	2.9%	8
9	Geely EX5	172	2.5%	19
10	Dongfeng Nammi	155	2.3%	4
11	VW Polo	150	2.2%	56
12	GAC Aion V	149	2.2%	5
13	Chevrolet Montana	144	2.1%	14
14	Chevrolet Onix	144	2.1%	22
15	Chevrolet Spark EUV	142	2.1%	12
16	JMC JMEV 3	128	1.9%	17
17	Hyundai HB20	121	1.8%	9
18	GAC Aion UT	111	1.6%	10
19	Renault Oroch	104	1.5%	11
20	Chevrolet Captiva	101	1.5%	24
21	Chery Tiggo 2	94	1.4%	29
22	Riddara RD6	92	1.3%	21
23	Toyota Yaris Cross	79	1.2%	37
24	VW Tera	78	1.1%	72
25	Dongfeng Vigo	71	1.0%	30
26	Deepal S5	57	0.8%	49
27	Fiat Mobi	55	0.8%	79
28	Nissan Frontier	54	0.8%	75
29	Suzuki Swift	54	0.8%	54
30	VW Saveiro	54	0.8%	16
31	Jetour X70	52	0.8%	27
32	MG MG4	50	0.7%	26
33	VW T-Cross	49	0.7%	86
34	Jetour X50	48	0.7%	13
35	Toyota Hilux	48	0.7%	28
36	Hyundai Creta	47	0.7%	83
37	Chevrolet S10	44	0.6%	25
38	Toyota bZ4X	44	0.6%	46
39	Toyota Corolla Cross	43	0.6%	33
40	Karry Q22	42	0.6%	73
41	Omoda 5	36	0.5%	32
42	Changan CS55	35	0.5%	41
43	Fiat Fiorino	35	0.5%	45
44	Toyota RAV4 Hybrid	32	0.5%	66
45	Ford Ranger	31	0.5%	47
46	Kia Soluto	31	0.5%	220
47	Jaecoo 5	30	0.4%	59
48	BYD Song Plus	29	0.4%	63
49	Ford Territory	29	0.4%	43
50	JAC Ytterby	29	0.4%	55
51	MG MGS5	28	0.4%	84
52	Foton Tunland	27	0.4%	70
53	BAIC X55	26	0.4%	38
54	Dongfeng Mini City	24	0.4%	42
55	Nissan Versa	24	0.4%	60
56	BYD Yuan Plus	23	0.3%	20
57	Suzuki Alto	23	0.3%	77
58	Chery Tiggo 4	22	0.3%	69
59	Citroen C3 Aircross	22	0.3%	31
60	DFSK K Series	22	0.3%	36
61	Honda WR-V	22	0.3%	96
62	Soueast S06	22	0.3%	52
63	Suzuki Dzire	22	0.3%	15
64	Bestune Joy 03	21	0.3%	68
65	Chevrolet Sonic	20	0.3%	107
66	Peugeot 208	20	0.3%	44
67	Leapmotor B10	19	0.3%	139
68	Renault Master	19	0.3%	51
69	BYD Ti 7	17	0.2%	–
70	Lynk & Co 02	16	0.2%	140
71	Nissan Kicks	16	0.2%	34
72	Suzuki Celerio	16	0.2%	62
73	Chery Tiggo 7	15	0.2%	81
74	Haval H7	15	0.2%	103
75	BYD Sealion 7	14	0.2%	92
76	Changan Hunter	14	0.2%	98
77	Fiat Argo	14	0.2%	78
78	Hudson eBuddy	14	0.2%	–
79	Leapmotor C10	14	0.2%	120
80	Mitsubishi L200	14	0.2%	–
81	Citroen Basalt	13	0.2%	212
82	Haval H6	13	0.2%	135
83	JMC JMEV 2	13	0.2%	48
84	Victory Van/Box/Pick-Up	13	0.2%	40
85	Citroen Berlingo	12	0.2%	132
86	Fiat Toro	12	0.2%	50
87	JAC Sunray	12	0.2%	166
88	Peugeot 2008	12	0.2%	125
89	VW Nivus	12	0.2%	67
90	Chery M7	11	0.2%	131
91	Chevrolet Tracker	11	0.2%	93
92	Jetour T1	11	0.2%	39
93	Nissan X-Trail	11	0.2%	105
94	Renault Kardian	11	0.2%	61
95	Honda HR-V	10	0.1%	184
96	Mercedes Sprinter	10	0.1%	99
97	Audi Q5	9	0.1%	147
98	Chery Himla	9	0.1%	210
99	Chevrolet N400 Max	9	0.1%	162
100	Farizon V6E	9	0.1%	110
101	Fiat Pulse	9	0.1%	87
102	Ford Maverick	9	0.1%	101
103	Hyundai Tucson	9	0.1%	152
104	Nissan Magnite	9	0.1%	88
105	Ram Rampage	9	0.1%	106
106	Soueast S07	9	0.1%	173
107	BAIC EU5	8	0.1%	100
108	BMW iX3	8	0.1%	57
109	Chevrolet Groove	8	0.1%	35
110	Honda ZR-V	8	0.1%	118
111	MG MG3	8	0.1%	74
112	Ram Dakota	8	0.1%	80
113	BAIC BJ30e	7	0.1%	91
114	BMW X3	7	0.1%	130
115	Changan Lumin	7	0.1%	53
116	Citroen C3	7	0.1%	–
117	Deepal S7	7	0.1%	108
118	Forthing Friday	7	0.1%	58
119	Foton TM1	7	0.1%	95
120	GWM ORA 03	7	0.1%	134
121	Jetour T2	7	0.1%	137
122	Keyton Q2	7	0.1%	138
123	Peugeot Partner	7	0.1%	85
124	Rely R8	7	0.1%	126
125	VW Virtus	7	0.1%	–
126	Foton Wonder	6	0.1%	165
127	Jeep Avenger	6	0.1%	113
128	Mazda CX-30	6	0.1%	155
129	Mitsubishi Outlander	6	0.1%	–
130	Renault Duster	6	0.1%	71
131	Renault Kangoo	6	0.1%	89
132	Subaru Forester	6	0.1%	233
133	Changan Eado Plus	5	0.1%	–
134	Honda Ridgeline	5	0.1%	150
135	Maxus eDeliver 5	5	0.1%	122
136	Renault Boreal	5	0.1%	–
137	Suzuki Fronx	5	0.1%	90
138	Chevrolet Silverado	4	0.1%	211
139	Citroen Ami	4	0.1%	65
140	Foton Toano	4	0.1%	–
141	Hyundai Staria	4	0.1%	112
142	Maxus eTerron 9	4	0.1%	170
143	Mercedes GLC Coupe	4	0.1%	192
144	Toyota RAV4	4	0.1%	127
145	Zeekr 7X	4	0.1%	116
146	BMW 3 Series	3	0.0%	–
147	BYD Atto 8	3	0.0%	148
148	Citroën C4 Cactus (Mercosur)	3	0.0%	–
149	Ford Bronco Sport	3	0.0%	149
150	Foton eView	3	0.0%	133
151	GAC GS4 Max	3	0.0%	82
152	Hyundai Santa Fe	3	0.0%	185
153	Jeep Compass	3	0.0%	136
154	Jetour G700	3	0.0%	76
155	JMC Grand Avenue	3	0.0%	104
156	Karry KQ51	3	0.0%	153
157	Karry KQ52	3	0.0%	167
158	Kia EV5	3	0.0%	–
159	Maxus eDeliver 3	3	0.0%	–
160	Mazda CX-5	3	0.0%	223
161	MG ZS	3	0.0%	–
162	Peugeot 301	3	0.0%	114
163	Peugeot 308	3	0.0%	172
164	Peugeot Expert	3	0.0%	97
165	Soueast S08	3	0.0%	115
166	Suzuki Jimny	3	0.0%	159
167	VW Amarok	3	0.0%	174
168	VW Tiguan	3	0.0%	175
169	VW Vento	3	0.0%	128
170	Xpeng G6	3	0.0%	145
171	Arcfox T1	2	0.0%	146
172	Audi A3	2	0.0%	200
173	Audi Q3	2	0.0%	129
174	Bestune T90	2	0.0%	204
175	BMW iX2	2	0.0%	206
176	Citroën Jumpy	2	0.0%	–
177	DFSK C Series	2	0.0%	109
178	Fiat Fastback	2	0.0%	94
179	Forthing S7	2	0.0%	111
180	GAC Aion ES	2	0.0%	102
181	Great Wall Wingle	2	0.0%	217
182	GWM Power	2	0.0%	182
183	GWM Tank 300	2	0.0%	–
184	Hyundai Kona	2	0.0%	151
185	Jaecoo 7	2	0.0%	187
186	Jeep Grand Cherokee	2	0.0%	–
187	JMC Touring	2	0.0%	–
188	Karry KQ53	2	0.0%	64
189	Kia Sorento	2	0.0%	190
190	Kia Sportage	2	0.0%	154
191	Lynk & Co 08	2	0.0%	121
192	Mercedes GLA	2	0.0%	226
193	Mercedes GLB	2	0.0%	–
194	Mercedes GLC	2	0.0%	142
195	Mini Aceman	2	0.0%	–
196	Mitsubishi Eclipse Cross	2	0.0%	–
197	Opel Combo	2	0.0%	–
198	Ram 1500	2	0.0%	–
199	Riddara Horizon	2	0.0%	143
200	Smart #5	2	0.0%	196
201	Subaru Crosstrek	2	0.0%	197
202	Toyota Yaris	2	0.0%	160
203	Volvo EX30	2	0.0%	234
204	VW Taos	2	0.0%	144
205	BMW 2 Series	1	0.0%	–
206	BMW 4 Series	1	0.0%	–
207	BMW X1	1	0.0%	117
208	BMW X5	1	0.0%	–
209	BMW X6	1	0.0%	178
210	BYD Seal	1	0.0%	–
211	Changan UNI-T	1	0.0%	179
212	Changan X7 Plus	1	0.0%	–
213	Chevrolet Blazer	1	0.0%	–
214	Deepal G318	1	0.0%	180
215	Dongfeng Rich 6	1	0.0%	163
216	Ford Mustang	1	0.0%	–
217	GAC Hyptec HT	1	0.0%	–
218	Geely GX3	1	0.0%	216
219	Haval Jolion	1	0.0%	–
220	Hyundai Ioniq 9	1	0.0%	218
221	Iveco Daily	1	0.0%	–
222	JAC T8 Pro	1	0.0%	186
223	Jeep Commander	1	0.0%	188
224	JMC JMEV GSE	1	0.0%	–
225	Kia Carnival	1	0.0%	168
226	Kia EV3	1	0.0%	–
227	Kia K3	1	0.0%	169
228	Maxus eDeliver 9	1	0.0%	141
229	Mercedes A Class	1	0.0%	–
230	Mercedes CLE	1	0.0%	–
231	Mercedes G Class	1	0.0%	–
232	Mercedes GLE	1	0.0%	123
233	Mini Cabrio	1	0.0%	–
234	Mini Cooper	1	0.0%	229
235	Mini Countryman	1	0.0%	230
236	Nissan Sentra	1	0.0%	124
237	Opel Mokka	1	0.0%	–
238	Peugeot 3008	1	0.0%	171
239	Peugeot 5008	1	0.0%	194
240	Ram 2500	1	0.0%	–
241	Renault Koleos	1	0.0%	–
242	Rox Adamas	1	0.0%	195
243	Smart #1	1	0.0%	157
244	Smart #3	1	0.0%	158
245	Soueast S09	1	0.0%	–
246	Zeekr 001	1	0.0%	199
247	Zeekr X	1	0.0%	–