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South Africa February 2015: Toyota Hilux edges out Ford Ranger

Toyota Hilux Ford Ranger South Africa February 2015. Picture courtesy Toyota Hilux is just 19 units above the Ford Ranger in South Africa this month. 

* See the Top 10 best-selling manufacturers and Top 100 models by clicking on the title *

The new vehicle market is up 1% year-on-year in February to 52,368 registrations, a score almost identical to January sales (52,306), with the year-to-date total itself almost identical to that of a year ago at 104,674 vs. 104,848. Toyota remains the most popular manufacturer in the country even though its market share slips two percentage points on January to 19.4%. It is followed by the Volkswagen Group at 16%, Ford at 12.1%, Hyundai-Kia at 11.2% and General Motors at 9.1%.

Ford Ecosport South Africa February 2015. Picture courtesy Flickr.com2nd consecutive month inside the South African Top 10 for the Ford Ecosport.

The race for the models pole position was extremely tight this month and it involved two pickups: the Toyota Hilux wins with 3,097 sales and 5.9% share, a 19-unit advantage on the Ford Ranger. The strength of both nameplate’s February results push them to #1 and #2 in the year-to-date ranking as well, overtaking January’s leader the VW Polo Vivo, down to #3 in February. Both the VW Polo and Toyota Etios gain one spot on last month to #4 and #5 respectively while the Toyota Corolla is down 3 to #6.

VW Up South Africa February 2015The VW Up lands directly at #20 for its first month in market.

Further down we have 3 great performers worth singling out. Firstly, the Ford Ecosport lodges its 2nd consecutive Top 10 month at an excellent 9th place with 1,318 sales and 2.5% share, making it the brand’s 2nd best-seller below just the Ranger. The Datsun GO, struggling in India but finding its target market in South Africa, improves two spots to a best-ever #16 and finally the VW Up making its very first appearance in the South African sales charts, landing directly at a beautiful 20th spot with 491 sales, slotting it just under 1% market share.

Previous month: South Africa January 2015: Toyota Corolla third, Ford Ecosport cracks Top 10

One year ago: South Africa March 2014: Toyota Hilux reclaims leadership

Full February 2015 Top 10 manufacturers and Top 100 models below.

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