* See the Top 100 best-selling models and Top 40 All-brands by clicking on the title *
Stable. That’s what new car sales in New Caledonia, a small French Overseas Territory located north-east of Australia, are: 9,926 registrations in 2014 vs. 9.923 in 2013, a last minute recovery in a market in negative for most of the year. French manufacturers are not the preferred option of New Caledonian consumers: Ford is the best-selling brand with 13% share above Toyota at 8.3%. Renault (7.6%) is up 19% to land on the podium at #3, followed by Peugeot (-2%) and Citroen (+9%). Hyundai is up 18%, Nissan tumbles down 24%. Contrary to Metropolitan France, Chinese brands are able to operate in New Caledonia due to less stringent security and pollution laws. Great Wall is #15 with just under 2% market share, ZhengZhou/Dongfeng is #23, BYD #27, JMC #34 and Chery #35.
The Ford Ranger is the most popular vehicle on the archipelago for the 6th consecutive year with sales almost identical compared to 2013 at 828 units and 8.4% share. Benefitting from tax cuts, pickup trucks are the dominant force in the New Caledonian models charts: there are 4 in the 2014 Top 5. The Toyota Hilux remains #2 despite sales down 19%, the Nissan Navara is down 3% to #4 and the Isuzu D-Max up 23% to #5. The only non-pickup in the Top 5 best-sellers, the Dacia Duster is down 11% at #3. Notice also the Hyundai ix35 up 29% to #8, the Peugeot 208 up 129% to #9, Kia Sportage up 31% to #10, Mazda BT-50 up 88% to #15 and the Dacia Sandero up 50% to #16.
Full Year 2014 Top 100 models and Top 40 All-brands vs. Full 2013 figures below.