* See the Top 55 best-selling brands and Top 342 models by clicking on the title *
After detailing the Top 10 models and brands across Europe and just before revealing December and Full Year 2014 figures, as is the tradition on BSCB we explore complete European data. In the brands ranking, below the familiar Top 10 Nissan is up 20% at #13, Dacia slows down its growth at +9% but passes Kia to #15, Seat is up 10% at #17, Volvo up 8% at #18 and Mini up 12% at #19. Further down, Jeep is up 114% to pass Porsche (+36%) and Alfa Romeo to #26 vs. +55% YTD thanks to the Renegade already accounting for 46% of its sale, Jaguar is up 20%, Ssangyong up 62%, Maserati up 106%, Infiniti up 128%, Ferrari up 55% and Lamborghini up 92% thanks to the Huracan representing 58% if its sales.
Confirming information outlined in the previous November European update, just as the Peugeot 308 breaks its monthly ranking record at #9, the Mercedes C-Class misses out on a first-ever monthly Top 10 ranking for just 167 sales at 14,566 units (+61%) vs. 14,733 (-6%) for the Peugeot 208. It’s only a matter of time before the C-Class places among the continent’s 10 favourite nameplates. The Toyota Yaris (+12%), Renault Captur (+16%) and Fiat Panda (+15%) all lodge solid results. In a sign of changing times, the Opel Mokka outsells its stablemate the Astra for the very first time Europe-wide, up 132% to 12,371 units at #18 vs. 12,183 for the ageing compact, down a harsh 16% year-on-year. A bit less than a year ago in December 2013 the Mokka ranked #45 vs. the Astra at #10 so this passing of relay has occurred in the past few months when the Mokka has kept improving almost two years after its original launch.
The Dacia Duster is up 95% to #22 and 11,138 sales, the Seat Leon up 42% to #23, the Mini up 32% to #31, Hyundai i20 up 27% to #39, Renault Twingo up 28% to #42, Ford Kuga up 22% to #47 and the VW Golf Sportsman is down 18 spots on October to #40 with 7,511 deliveries, in-between the Citroen C4 Picasso (7,695) and Renault Scénic (7,373). Among recent launches, note the Peugeot 108 up 8 ranks on last month to #55, the Citroen C4 Cactus up two to #67 and now frankly above the C4 (-38% to #99), the BMW 2 Series up 28 to #75, its first Top 100 European ranking thanks to the Active Tourer, the Jeep Renegade up 35 spots to #118, Nissan Pulsar up 16 to #124 and the Smart Forfour up 137 to #150.
Previous month: Europe October 2014: Now with Top 345 models and Top 54 brands
Full November 2014 Top 55 brands and Top 342 models below.