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Russia March 2014: Mitsubishi Outlander breaks into Top 10

Mitsubishi Outlander Russia March 2014. Picture courtesy of zr.ruThe Mitsubishi Outlander is now among Russia’s Top 10 most popular vehicles.

* See the Top 25 best-selling models and Top 57 All-brands by clicking on the title! *

Has the Russian new car market finally reached a plateau? In March, after losing ground for 11 of the last 12 months, new car sales are down just 0.4% year-on-year to 243,335 registrations. This brings the First Quarter total to 602,523 units, down 2% on 2013. In the models ranking, the Lada Granta remains the most popular by far but continues to evolve a notch lower than last year at -10% and 12,958 sales. The Hyundai Solaris is up 2% but for the first time threatened by the Kia Rio which smashes its volume and market share records this month at 9,728 sales and 4% share (previous bests: 8,632 and 3.5% last September).

Kia Rio Russia March 2014. Picture courtesy of zr.ruThe Kia Rio breaks its volume and share records in Russia this month.

The Lada Kalina continues to creep back up now that the new generation is established, up 21% this month at #4 and passing the Renault Duster. But the hero of the month is without a doubt the Mitsubishi Outlander: it breaks into the Russian Top 10 for the first time in the nameplate’s history, shooting up to 9th place thanks to 4,584 sales and 1.9%, up 78% year-on-year and now #20 year-to-date (+42%). Not far below is the new generation Skoda Octavia, up 8 spots on February to a best-ever 11th place at a record 3,951 units. Finally, notice the Nissan Almera down 6 ranks to #14 and the Toyota Corolla up 44% on March 2013.

ChangAn CS35 Russia March 2014. Picture courtesy of zr.ruChangAn has now made its entrance in the Russian market with the CS35.

In the brands ranking, Lada slows down its fall at -8% to 15.2% share, while Kia (+7%) is up 3 ranks on February to grab the 2nd spot, passing Nissan (+26%), Renault (-8%) and Hyundai (+3%). Reversely, Ford loses 33%, penalised by the Focus (-61%). For once, Chinese carmakers have mixed fortunes this month: if Chery (+21%) and Geely (+4%) continue to progress, Lifan (-4%) and Great Wall (-17%) don’t. Rare event, we welcome two new entrants in the ranking this month: ChangAn lands at #43 with 145 sales (the CS35 SUV) and… Alfa Romeo reappears at #56 with 3 units sold.

Previous month: Russia February 2014: Renault Duster and Nissan Almera impress

One year ago: Russia March 2013: Market down for the first time in 3 years

Full March 2014 Top 25 models and Top 57 All-brands Ranking Tables below.

Russia March 2014 – models:

PosModelMar-14%/13Feb2014%/13PosFY13
1Lada Granta12,9585.3%-10%132,4935.4%-13%11
2Hyundai Solaris9,8374.0%2%225,4444.2%0%22
3Kia Rio9,7284.0%18%520,9263.5%6%33
4Lada Kalina7,6833.2%21%418,1333.0%-7%57
5Renault Duster7,4163.0%6%320,5473.4%12%44
6VW Polo6,4612.7%18%615,4022.6%2%66
7Lada Largus6,0182.5%63%714,6022.4%44%710
8Lada Priora5,5472.3%-13%912,9612.2%-22%89
9Mitsubishi Outlander4,5841.9%78%n/a7,9211.3%42%2027
10Chevrolet Niva4,3041.8%-2%1110,5511.8%-12%1012
11Skoda new Octavia3,9511.6%new199,4181.6%new1348
12Renault Logan3,7541.5%-14%1010,5461.8%-11%1114
13Lada 4×43,6851.5%-3%179,1471.5%-15%1513
14Nissan Almera3,6781.5%3155%811,1521.9%9769%943
15Renault Sandero3,5951.5%-2%129,9811.7%-4%1215
16Hyundai ix353,5411.5%17%228,6191.4%13%1624
17Toyota Corolla3,5031.4%44%238,0111.3%51%1925
18Toyota RAV43,2931.4%-24%248,1101.3%26%1819
19Chevrolet Cruze3,0781.3%-25%139,3491.6%-9%1411
20Toyota Camry2,9521.2%6%207,3511.2%1%2421
21Ford Focus2,9311.2%-61%148,3741.4%-50%178
22Opel Astra2,6561.1%-17%187,8521.3%-11%2116
23Kia Sportage2,1800.9%-23%157,4531.2%-1%2321
24Nissan Qashqai1,9040.8%-46%216,9161.1%-28%2517
25Nissan X-Trail1,8250.7%-38%167,7411.3%8%2228

Russia March 2014 – brands:

PosBrandMar-14%/13Feb2014%/13PosFY13
1Lada37,06015.2%-8%191,60315.2%-15%11
2Kia17,7877.3%7%542,2897.0%1%43
3Nissan17,5357.2%26%245,7447.6%27%38
4Renault16,6376.8%-8%346,2527.7%-4%22
5Hyundai16,3626.7%3%441,3076.9%1%54
6Toyota14,8466.1%5%735,0575.8%20%77
7Volkswagen14,3425.9%12%834,3315.7%-3%86
8Chevrolet13,4395.5%-3%635,3075.9%-3%65
9Mitsubishi10,0184.1%10%921,8423.6%14%913
10Skoda7,7643.2%1%1118,8923.1%1%1010
11Opel7,1092.9%-5%1018,0003.0%-9%1112
12Ford6,8172.8%-33%1217,3732.9%-27%129
13GAZ6,2572.6%-8%1414,0442.3%-17%1311
14Mazda4,8632.0%-5%1511,6101.9%9%1517
15Daewoo4,6041.9%35%1312,8582.1%-19%1414
16Mercedes4,1541.7%14%1610,3841.7%21%1616
17BMW3,8041.6%7%218,6001.4%-2%1718
18Audi3,7581.5%0%178,2861.4%0%1919
19UAZ3,3621.4%-18%188,4661.4%-24%1815
20Peugeot2,5801.1%-16%206,7771.1%-18%2121
21SsangYong2,3961.0%-10%235,7331.0%-19%2320
22Honda2,3761.0%12%196,7891.1%37%2026
23Citroen2,3271.0%8%226,2391.0%5%2222
24Land Rover2,1140.9%-3%244,9030.8%9%2627
25Chery2,1050.9%31%254,9510.8%19%2529
26Geely2,0060.8%4%274,8510.8%14%2725
27Lexus1,9540.8%25%343,3750.6%5%3132
28Suzuki1,9410.8%-17%265,1300.9%-15%2423
29Lifan1,9390.8%-4%284,6050.8%7%2824
30Volvo1,6970.7%12%313,2420.5%11%3333
31Great Wall1,5260.6%-17%293,8600.6%-18%2928
32Subaru1,4110.6%-21%303,7230.6%-7%3030
33Volkswagen Vans1,2740.5%-13%323,2810.5%-5%3231
34Infiniti1,0340.4%-18%332,3380.4%-17%3434
35Jeep8280.3%84%351,8570.3%120%3536
36Fiat7670.3%36%361,7550.3%41%3635
37Mercedes Vans7390.3%104%371,5100.3%81%3737
38Porsche4100.2%21%397100.1%-9%3939
39FAW2510.1%9%387870.1%56%3838
40Mini1700.1%-30%414000.1%-28%4142
41Cadillac1620.1%5%453390.1%-10%4345
42Jaguar1550.1%20%404060.1%26%4044
43Changan1450.1%newn/a1950.0%new46 –
44Seat1250.1%-65%443090.1%-64%4440
45BAW1230.1%-37%423540.1%-27%4246
46ZAZ820.0%-78%432960.0%-68%4541
47Haima490.0%600%47900.0%8%4849
48Smart350.0%192%48720.0%200%4952
49Isuzu230.0%92%52560.0%143%5051
50Bogdan220.0%-90%50920.0%-88%4743
51Luxgen150.0%new49420.0% new5156
52Chrysler150.0%-6%51360.0%-8%5354
53TagAZ100.0%-52%46380.0%-41%5250
54Izh30.0%-97%53180.0%-93%5448
55Dodge30.0%-87%5490.0%-82%5553
56Alfa Romeo30.0%new –30.0%new57 –
57Foton20.0%n/a5570.0%17%5657

Source: AEB

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