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Hungary 1998-1999: Suzuki Swift and Opel Astra dominate

Suzuki Swift

* See the Top 35 All-brands and Top 15 best-selling models by clicking on the title *

The Hungarian car market jumps 30.3% year-on-year in 1998 to 104.055 registrations, its first six-digit figure this decade. Suzuki enjoys a second consecutive year atop the brands ranking with deliveries soaring 55% to a record 23.9% share. Opel (+33%) is also in great shape and reaches 16.5% share, vastly distancing Volkswagen at 7.8% and Ford at 7.3%. Fiat soars 76% to 5th place, with Alfa Romeo (+252%), Mercedes (+96%), Citroen (+86%), Mazda (+62%), Volvo (+59%), Peugeot (+55%), Nissan (+51%) and Toyota (+46%) the other great performers in the Top 20. The locally-built Suzuki Swift, accounting for 96% of Suzuki’s sales in 1998, is by far the best-selling car in the country with an enormous 22.9% share. The Opel Astra/Zafira is also extremely strong at 12.5% with the Ford Focus/Escort, VW Polo and Fiat Bravo/a/Marea rounding up the Top 5.

In 1999, new car sales in Hungary soar 24.8% to 129.855. Suzuki maintains the brands leadership, outpacing the market at +29% to 24.6% share. Opel is now panting at just +14% to a declining 15.1% share, with Volkswagen (+28%) ending the year at #3 for the third time in a row. Fiat (+12%) and Daewoo (+32%) both overtake Ford (+1%) to rank #4 and #5 respectively, while Skoda (+68%), Toyota (+57%), Renault (+47%) and Peugeot (+44%) lodge the largest year-on-year gains in the Top 10. Model-wise, the Suzuki Swift (+28%) continues to tighten its grip on the charts at a record 23.5% share, distancing the Opel Astra/Zafira at 11.7%, the Ford Focus/Escort at 4.2% and the VW Golf/Bora/Vento at 3.8%. The all-new Daewoo Matiz lands at #8

Full Year 1998 and 1999 Top 35 All-brands and Top 15 models below.

Hungary 1998 – brands:

PosBrand1998%/971997%Pos
1Suzuki24,83423.9%55%16,04020.1%1
2Opel17,21416.5%33%12,95016.2%2
3Volkswagen8,1597.8%5%7,7529.7%3
4Ford7,5957.3%7%7,0818.9%5
5Fiat6,9626.7%76%3,9514.9%7
6Daewoo5,8695.6%-17%7,1048.9%4
7Renault5,1004.9%6%4,8036.0%6
8Peugeot3,9333.8%55%2,5353.2%9
9Skoda3,5433.4%25%2,8283.5%8
10Toyota3,0703.0%46%2,1092.6%10
11Seat2,6632.6%35%1,9792.5%11
12Citroen2,5532.5%86%1,3711.7%14
13Honda2,3892.3%28%1,8722.3%12
14Nissan2,1782.1%51%1,4421.8%13
15Mitsubishi1,2301.2%11%1,1071.4%15
16Audi1,1021.1%3%1,0661.3%16
17Mazda1,0101.0%62%6250.8%17
18Volvo9700.9%59%6110.8%18
19Alfa Romeo7350.7%252%2090.3%24
20Mercedes4850.5%96%2480.3%22
21Rover4330.4%54%2810.4%21
22BMW3460.3%11%3120.4%20
23Lada3090.3%-41%5280.7%19
24Kia3050.3%128%1340.2%27
25Saab2220.2%90%1170.1%28
26Chrysler2160.2%-5%2270.3%23
27Hyundai2060.2%14%1800.2%25
28Daihatsu1150.1%5650%20.0%35
29Land Rover1020.1%386%210.0%32
30Lancia810.1%14%710.1%29
31Ssangyong630.1%-65%1790.2%26
32Subaru480.0%9%440.1%30
33Proton80.0%-73%300.0%31
34Dacia60.0%-60%150.0%33
35Maserati10.0%0%10.0%36
36Zaz00.0%-100%20.0%34

Hungary 1998 – models:

PosModel1998%Pos
1Suzuki Swift23,78822.9%1
2Opel Astra/Zafira12,96212.5%2
3Ford Focus/Escort4,8014.6%3
4VW Polo4,3144.2%4
5Fiat Bravo/a/Marea3,5243.4%5
6Daewoo Lanos3,3233.2%6
7Renault Megane2,9582.8%7
8Skoda Felicia2,6612.6%8
9Opel Corsa2,5892.5%9
10Fiat Punto2,5092.4%10
11VW Golf/Bora/Vento2,3282.2%11
12Toyota Corolla1,9581.9%12
13Seat Ibiza/Cordoba1,6841.6%13
14Citroen Xsara1,5321.5%14
15Nissan Almera1,1621.1%15

Hungary 1999 – brands:

PosBrand1999%/981998%Pos
1Suzuki31,92924.6%29%24,83423.9%1
2Opel19,55515.1%14%17,21416.5%2
3Volkswagen10,4558.1%28%8,1597.8%3
4Fiat7,7756.0%12%6,9626.7%5
5Daewoo7,7526.0%32%5,8695.6%6
6Ford7,6495.9%1%7,5957.3%4
7Renault7,5145.8%47%5,1004.9%7
8Skoda5,9514.6%68%3,5433.4%9
9Peugeot5,6554.4%44%3,9333.8%8
10Toyota4,8123.7%57%3,0703.0%10
11Seat3,5342.7%33%2,6632.6%11
12Citroen3,0642.4%20%2,5532.5%12
13Nissan2,9342.3%35%2,1782.1%14
14Honda2,0981.6%-12%2,3892.3%13
15Mazda1,2751.0%26%1,0101.0%17
16Audi1,1820.9%7%1,1021.1%16
17Volvo1,0790.8%11%9700.9%18
18Mitsubishi9710.7%-21%1,2301.2%15
19Lada7450.6%141%3090.3%23
20Alfa Romeo6480.5%-12%7350.7%19
21Kia6430.5%111%3050.3%24
22Mercedes5180.4%7%4850.5%20
23Rover5140.4%19%4330.4%21
24BMW5100.4%47%3460.3%22
25Hyundai2140.2%4%2060.2%27
26Saab2020.2%-9%2220.2%25
27Chrysler1780.1%-18%2160.2%26
28Land Rover1440.1%41%1020.1%29
29Lancia990.1%22%810.1%30
30Daihatsu940.1%-18%1150.1%28
31Subaru690.1%44%480.0%32
32Proton490.0%513%80.0%33
33Jaguar270.0%new00.0% –
34Ssangyong170.0%-73%630.1%31
35Dacia00.0%-100%60.0%34
36Maserati00.0%-100%10.0%35

Hungary 1999 – models:

PosModel1999%/981998%Pos
1Suzuki Swift30,33523.5%28%23,78822.9%1
2Opel Astra/Zafira15,13511.7%17%12,96212.5%2
3Ford Focus/Escort5,4274.2%13%4,8014.6%3
4VW Golf/Bora/Vento4,8553.8%109%2,3282.2%11
5Skoda Felicia4,7713.7%79%2,6612.6%8
6Renault Megane4,0783.2%38%2,9582.8%7
7VW Polo4,0173.1%-7%4,3144.2%4
8Daewoo Matiz3,6102.8%new50.0% –
9Fiat Punto3,0602.4%22%2,5092.4%10
10Daewoo Lanos3,0282.3%-9%3,3233.2%6
11Fiat Bravo/a/Marea2,8422.2%-19%3,5243.4%5
12Opel Corsa2,7542.1%6%2,5892.5%9
13Seat Ibiza/Cordoba2,6662.1%58%1,6841.6%13
14Peugeot 2062,4681.9%154%9700.9%n/a
15Toyota Yaris2,2481.7%new00.0% –
16Toyota Corolla1,8971.5%-3%1,9581.9%12
17Citroen Xsara1,8261.4%19%1,5321.5%14
18Renault Clio1,6271.3%65%9840.9%n/a
19Nissan Almera1,6251.3%40%1,1621.1%15
20Fiat Seicento1,4951.2%63%9190.9%n/a

Source: Manufacturers, Aid, Interautonews. Many thanks to Florian and Csaba.

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