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Italy: 1956-2013 More detailed Historical Data now available!

December 30th, 2013 8 comments

Fiat 600

* See below for the direct links to 45 Italy Historical Data posts! *

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NEW UPDATE:  Thanks to Andrea, I can now share with you the Top 150 best-sellers over the first 9 months of 1974, the Top 140 for the first 3 months of 1975 and first 6 months of 1976, which were three years for which I had no sales data beforehand. Stay tuned for more complete data for the 1999-2012 period!

UPDATE: Thanks to Marc, instead of a Top 10 there is now a Top 50 models for 1997 and 1999 and a Top 100 for 1998, 2000 and 2001! Did you know the Lancia Lybra ranked #18 in 2000, the first generation Fiat Palio was #20 in 2000 or the Fiat Multipla #20 in 2001? Now you do…

Lancia Lybra

Thanks to Andrea, Max, Miguel and STAC I am now able to share with you detailed Historical Data for Italy for the last 56 years! For most years a models ranking is available, making Italy one of the most complete countries on BSCB! The Fiat 600 was king from 1956 to 1963 before the Fiat 500 took the relay from 1964 to 1971

Fiat 128

…the Fiat 128 had its turn for two short years in 1972 and 1973, then the Fiat 127 led the market from 1974 to 1982. Witness also the solid careers of the small Fiat 850 and 126 or the larger 1500, 124 and 131, the success of the Alfa Romeo Giulia and Alfasud, and the Autobianchi Bianchina and Primula…

Fiat 131 Mirafiori Special

Discover also the strength of the Fiat Ritmo at over 200,000 annual sales for two years (1981-1982), the thundering arrival of the Fiat Uno in 1983 and its 1986 peak of 433,700 sales and 23.8% market share! See the consistency of the Fiat Panda, peaking at 11% share in 1982 and 223,410 sales in 1989

Fiat Uno

…and the instant success of the 1988 Fiat Tipo, reaching almost 14% share in December that year! Experience the exotic arrival on the podium of – shock, horror! – foreign models: the Renault 5 in 1985 and the VW Golf in 1986

Fiat Punto

The Fiat Punto took the lead in November 1993 at launch. Starting just under 20% share, four generations of the model, including the Grande Punto from 2005 onwards, helped keep the Punto nameplate on top of Italian sales for 18 consecutive years!

Fiat Panda

However the Fiat Panda 2, launched in 2003, has been gearing up all through its career to reach 8% share in 2009, and the Panda 3, unveiled in 2011, takes the title of best-selling model in Italy in 2012 for the first time in the nameplate’s 32 year career, reiterating this feat in 2013.

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Italy Historical Info:

Italy 1956-1963: Fiat 600 the people’s favourite

Italy 1964-1968: Fiat 500 takes the relay

Italy 1969: Fiat 500, 850 and 124 on podium

Italy 1970-1971: Fiat 500 leads, Fiat 128 up to 2nd place

Italy 1972: Fiat 128 best-seller, Fiat 127 arrives

Italy 1973: Fiat 128 and 127 fight it out, Fiat 126 on podium

Italy 1974: Fiat 127 takes the lead, Autobianchi A112 up to #4

Italy 1975: Fiat 127 above 20% share, Fiat 131 lands at #5

Italy 1976: Renault 5 first foreigner to break into Top 5 in at least 20 years

Italy 1977-1978: Fiat 127 still on top, Fiat Ritmo lands

Italy 1979: Fiat 127 and 126 dominate

Italy 1980: Fiat 127, Ritmo and Panda on podium

Italy 1981: Fiat 127 and Ritmo neck-to-neck

Italy 1982: Fiat 127, Ritmo and Panda dominate

Italy 1983: The start of the Fiat Uno dynasty

Italy 1984: Fiat Uno and Regata shine

Italy 1985: Fiat Uno close to 22%, Renault 5 on podium

Italy 1986: Fiat Uno at its highest – 433,700 sales and 23.8% share

Italy 1987: Fiat Uno above 400,000 sales again

Italy 1988: Fiat Uno leads, Fiat Tipo close to 14% in December

Italy 1989: Fiat Uno, Tipo and Panda on podium

Italy 1990: Fiat Uno keeps pole position

Italy 1991: Fiat Uno and Ford Fiesta in command

Italy 1992: Fiat Uno and Panda dominate, Fiat Cinquecento arrives

Italy 1993: Last year of reign for the Fiat Uno

Italy 1994: Fiat Punto takes control

Italy 1995: Fiat Punto close to 19% share, Fiat Cinquecento #2

Italy 1996: Fiat Punto and Bravo/a dominate

Italy 1997: Fiat Punto, Bravo/a, Panda and Cinquecento on top Now with Top 100

Italy 1998: Fiat Punto, Panda and Lancia Y dominate Now with Top 100

Italy 1999: Fiat Punto best-seller for 6th consecutive year

Italy 2000: Fiat Punto, Seicento and Lancia Y on podium Now with Top 100

Italy 2001: Fiat Punto leads, Ford Focus up to #2 Now with Top 100

Italy 2002: Fiat Punto, Panda and Ford Focus on podium

Italy 2003: Fiat Punto, Citroen C3, Fiat Seicento on top, new Panda arrives

Italy 2004: Fiat Punto and Panda dominate, Lancia Ypsilon #4

Italy 2005: Fiat Punto gives way to Grande Punto, Panda shines

Italy 2006: Fiat Punto close to 10%, Fiat Panda at 6.4%

Italy 2007: Fiat Punto and Panda lead, Bravo and 500 arrive

Italy 2008: Fiat Punto and Panda fight it out, Fiat 500 #3

Italy 2009: Fiat Punto, Panda and Ford Fiesta all stronger

Italy 2010: Fiat Punto #1 for 17th consecutive year

Italy 2011: An Alfa Romeo in the Top 10 for the first time since 1990!

Italy 2012: Fiat Panda ends 18 years of Punto domination in worst market since 1979

Italy 2013: Fiat Panda leads, Fiat 500L lands in 5th place, Top 5 All-Italian for the first time in 30 years

Categories: Italy

Italy November 2013: Now with the Top 150 best-selling models!

December 22nd, 2013 2 comments

Range Rover Italy November 2013The Range Rover Sport lodges a second consecutive month inside the Italian Top 100.

* See the Top 150 best-selling models by clicking on the title! Many thanks to Paolo *

As it has now become the tradition on BSCB, thanks to Paolo and Quattroruote magazine I can share with you a lot more detail about the most popular models in Italy each month, and now is the turn of November. We learn that the Opel Adam is up a further 7 spots on October to rank #56 vs. #79 year-to-date, the Nissan Note remains solid at #68, the Skoda Octavia is also up 7 ranks to #69 vs. #95, the Mercedes GLK is up to #78 vs. #99 so far in 2013, the Suzuki S-Cross is down 6 to #86, its second ever month inside Italian Top 100, the Range Rover Sport is up one spot to #94 and the BMW 4 Series up to #149.

Previous post: Italy November 2013: Peugeot 2008 passes Renault Captur to #12

Previous month: Italy October 2013: Now with the Top 150 best-selling models!

One year ago: Italy November 2012: Fiat 500L breaks into Top 10!

Full November 2013 Top 150 models Ranking Table below.

Read more…

Categories: Italy

Italy November 2013: Peugeot 2008 passes 208 and Captur to #12

December 6th, 2013 36 comments

Peugeot 2008 Italy November 2013. Picture courtesy of quattroruote.itThe Peugeot 2008 is up to #12 in Italy this month…

* NOW UPDATED with actuals for the Top 50 models! *

* See the Top 50 best-selling models and Top 45 All-brands by clicking on the title! *

42nd consecutive month of year-on-year decline for new car sales in Italy, down 5% on November 2012 to 102,729 registrations, bringing the year-to-date total to 1,220,788 units, down 8% on 2012. The Fiat Panda is the best-seller in the country for the 23rd month in a row thanks to 7,724 sales and 7.5% while the Fiat Punto, still in desperate need of a refresh, falls to new lows at 4,363 units and 4.2% market share, the nameplate’s lowest ever since its original launch in November 1993… That sad record has now been broken 3 times in the past year: from 4.7% in September 2008 to 4.6% in August 2012, 4.4% in March 2013, 4.3% in September 2013 and 4.2% now…

Fiat 500L Italy November 2013. Picture courtesy of quattroruote.itFiat 500L

The Fiat 500L ranks above the 500 for the 5th consecutive month at #4 with 3,410 sales and 3.3% vs. #6 with 2,892 units and 2.8% while the Ford Fiesta, back up from #8 to #5 and 2.9%, prevents the Top 5 from being 100% Italian and the Smart Fortwo breaks into the Top 10 at #10. The biggest news of the month lies just outside the Top 10: for the very first time, the Peugeot 2008 manages to sell more units than the 208 on which it is based for: it is up 5 spots on October to reach an all-time high #12 with 1,809 sales and 1.8% vs. #15 and 1.5% for the 208. The 2008 also beats its archenemy the Renault Captur for the first time: the latter is down 3 ranks to a still very respectable #17 with 1,486 units and 1.4%. Notice also the Dacia Sandero inside the Top 20 for the 7th consecutive month (!), the Toyota Auris up 6 spots to #33 and the Chevrolet Trax down one to #41.

Previous post: Italy October 2013: Now with the Top 150 best-selling models!

Previous month: Italy October 2013: Renault Captur and Peugeot 2008 both in Top 20

One year ago: Italy November 2012: Fiat 500L breaks into Top 10!

Full November 2013 Top 50 models and Top 45 All-brands Ranking Tables below.

Read more…

Categories: Italy

Italy October 2013: Now with the Top 150 best-selling models!

November 25th, 2013 3 comments

Nissan Note Italy October 2013. Picture courtesy of largus.fr

* See the Top 150 best-selling models by clicking on the title! Many thanks to Paolo *

As it has now become the tradition on BSCB, thanks to Paolo and Quattroruote magazine I can share with you a lot more detail about the most popular models in Italy in October. We learn that the Nissan Note, boosted by the new generation, is up from outside the Top 150 in September directly to #64 thanks to 450 sales and 0.4%, the Suzuki S-Cross makes its first ever appearance in the Italian Top 150 at #80 with 326 units and 0.3%, the Range Rover Sport is up a further 10 spots to #95, the Mitsubishi Space Star appears at #136, the Mazda3 returns to #137 and the Lancia Voyager ranks #141.

Previous post: Italy October 2013: Renault Captur and Peugeot 2008 both in Top 20

Previous month: Italy September 2013: Now with the Top 150 best-selling models!

One year ago: Italy October 2012: Fiat Panda above 10% for first time since 1989

Full October 2013 Top 150 models Ranking Table below.

Read more…

Categories: Italy

Italy October 2013: Renault Captur & Peugeot 2008 both in Top 20

November 14th, 2013 5 comments

Renault Captur Peugeot 2008 Italy October 2013. Picture courtesy of largus.frRenault Captur and Peugeot 2008

* NOW UPDATED with actuals for the Top 50 models & Top 44 All-brands! Click on title to see *

Another disappointing month for new car sales in Italy: the 41st consecutive year-on-year drop at -6% to 111,744 registrations, bringing the year-to-date total to 1,117,516 units, down 8% on 2012. UNRAE’s prediction for the Full Year 2013 now stands at 1.3 million sales, the weakest annual total in Italy in 35 years! In this dark context, Italian car buyers seem to have defaulted to local models: in October the Top 5 best-sellers are 100% Italian for the third time in the last 6 months (with last May and July), whereas this had not happened in the last 16 years! The Fiat Panda unsurprisingly leads the way at 8% share ahead of the Fiat Punto at 4.5% (its third lowest share ever), the Lancia Ypsilon at 3.5% and the Fiat 500L and 500 both at 3.3%.

Fiat 500L Italy October 2013. Picture courtesy of largus.frThe Fiat 500L is above the 500 for the 4th consecutive month in Italy.

The rest of the Top 10 is uneventful but below we have some interesting developments: finally free from stock issues, the Citroen C3 is back up 8 spots on September to knock on the Top 10′s door at #11, the Renault Captur continues to progress, up 3 ranks to #14 with 1,818 sales and 1.6% and the Peugeot 2008 shoots up 25 spots to break into the Italian Top 20 for the very first time at #17 with 1,645 units and 1.5% share. The success of the new French small SUVs is spreading across Europe as we speak… Notice also the Chevrolet Spark up one rank to #22 and the Chevrolet Trax up 13 to a best-ever #40.

Previous post: Italy September 2013: Now with the Top 150 best-selling models!

Previous month: Italy September 2013: Fiat 500L confirms podium spot

One year ago: Italy October 2012: Fiat Panda above 10% for first time since 1989

Full October 2013 Top 50 models and Top 44 All-brands Ranking Tables below.

Read more…

Categories: Italy

Italy September 2013: Now with the Top 150 best-selling models!

October 28th, 2013 No comments

BMW 4 Series Italy September 2013The BMW 4 Series misses out on the Italian Top 100 for only 4 sales in September…

* See the Top 150 best-selling models by clicking on the title! Many thanks to Paolo *

As it has now become the tradition on BSCB, thanks to Paolo I can share with you a lot more detail about the most popular models in Italy in September. We learn that the Chevrolet Trax is flirting with the Top 50 once again at a#53, the Peugeot 308 gets a boost: +23 spots on August to #62, the Suzuki SX4 is up 51 ranks to #92 potentially thanks to the new S-Cross model, the BMW 4 Series makes a thunderous arrival in the ranking at #103 with 200 sales, only 4 units off the Top 100 for its first full month of sales in the country, the BMW 3 Series GT is up 22 to #117 and the Renault Koleos up to #140.

Previous post: Italy September 2013: Fiat 500L confirms podium spot

Previous month: Italy August 2013: Now with the Top 150 best-selling models!

One year ago: Italy September 2012: Fiat 500L up to #25

Full September 2013 Top 150 Ranking Table below.

Read more…

Categories: Italy

Italy September 2013: Fiat 500L confirms podium spot

October 9th, 2013 24 comments

Fiat 500L Italy September 2013. Picture courtesy of largus.frFiat 500L

* NOW UPDATED with actuals for the Top 50 models and Top 45 All-brands! See title *

40th consecutive month of year-on-year decline in September for the Italian new car market at -3% to 107,124 registrations, bringing the year-to-date total to 1,005,126 units, down 8% on 2012. After an awkward month of August when the Punto was only 6 units below the Panda, we’re back to normal this month with the Panda at 8.1% and the Punto at 4.3%, testing new low levels as the nameplate’s lowest ever market share since its original launch in November 1993… That sad record has been broken 3 times in the last year: from 4.7% in September 2008 to 4.6% in August 2012, 4.4% in March 2013 and 4.3% this month.

Mini Countryman Italy September 2013. Picture courtesy of largus.frMini Countryman

Reversely, the Fiat 500L manages a podium ranking for the 2nd month running thanks to 3,592 sales and 3.4%, now taking its distance with its “inspiration” the 500, down to #8 and 2.2% this month. With the Lancia Ypsilon stable at #4, the Top 4 is 100% Italian for the 7th month in a row. Other great performers in Italy in September include the Renault Captur up 4 spots to a best-ever #16, the Audi A3 up a further two to #17, Mini Countryman up 12 to #20, Chevrolet Spark up 5 to #22 vs. #32 year-to-date and the Peugeot 2008 breaking into the Italian Top 50 for the first time at #38 with 714 sales and 0.7% share.

Previous post: Italy August 2013: Now with the Top 150 best-selling models!

Previous month: Italy August 2013: Fiat Punto teases Panda in worst August in 51 years

One year ago: Italy September 2012: Fiat 500L up to #25

Full September 2013 Top 50 models and Top 45 All-brands Ranking Tables below.

Read more…

Categories: Italy

Italy August 2013: Now with the Top 150 best-selling models!

September 30th, 2013 9 comments

Maserati Quattroporte Italy August 201312 Maserati Quattroporte found a buyer in Italy in August.

* See the Top 150 best-selling models by clicking on the title! Thanks Paolo *

Looks like we are starting a new monthly rendezvous on BSCB thanks to Paolo! After going through the 50 most popular models in Italy in August I can now give you the Top 150. We learn that the Chevrolet Cruze is up 15 spots on July to #57, the Volvo V40 up 42 to #64, Opel Adam up 7 to #72, Mercedes CLA up 10 to #80, Mitsubishi ASX up 35 to #88, Peugeot 2008 down 22 to #95 and the Range Rover Sport up to #108. Finally, notice the new Maserati Quattroporte starting to stretch its legs at 12 units sold in August vs. just one one year ago.

Previous post: Italy August 2013: Fiat Punto teases Panda in worst August in 51 years

One year ago: Italy August 2012: Lowest August since 1962, Fiat Panda at highest in 30 years

Full August 2013 Top 150 Ranking Table below.

Read more…

Categories: Italy

Italy August 2013: Punto teases Panda in worst August in 51 years

September 7th, 2013 13 comments

Fiat Punto Italy August 2013Fiat Punto

* NOW UPDATED with actuals for the Top 50 models and Top 40 brands! Click on title to see *

* There is now an August Top 150 models ranking available here *

In August, new car sales in Italy are down 7% compared to last year to just 53,310 registrations. This is the lowest August figure since 1962 when 49,766 cars were registered and the worst month (full stop) in 46 years, since December 1967 (48,974). The year-to-date total is now down 9% on 2012 to 897,529 units and as I predicted in my article Will the European new car market ever grow again? it looks like the car population in Italy will decrease in 2013 for only the 2nd time since World War II. In the models ranking, if the Fiat Panda celebrates 20 consecutive months in pole position, it is down 30% year-on-year to 3,487 sales and threatened by the Fiat Punto, up 33% to 3,481 units and 6.5%, its strongest market share since April 2012 and the closest it’s been to ranking #1 since December 2011.

Fiat 600 Italy 1962The last time August new car sales were so low in Italy, the Fiat 600 was #1.

The Fiat 500L breaks into the Italian podium for the very first time at #3 with 2,006 sales and 3.8% which is also its new record market share in the country. This means the 500L outsells the 500 for the 2nd consecutive month and the third time ever. I know I’m starting to sound like a broken record, but in these tough times low cost models are kicking arse and like in Germany, Spain and France, the Dacia Sandero is testing new heights in Italy, up 7 spots to a best-ever #12 thanks to 990 units and 1.9% share, and I indeed saw quite a few new gen Sanderos during my visit to Ventimiglia last week.

Dacia Sandero Italy August 2013. Picture courtesy of sicurauto.itThe Dacia Sandero is up to a best-ever #12 in Italy this month.

Other great performers this month in Italy include the Audi A3 up 6 ranks to #19, the Renault Captur breaking into the Italian Top 20 for the first time at #20, the Hyundai i35 up 6 to #22 (2nd best-ever ranking), the Hyundai i20 up 21 to smash its record Italian ranking at #23 (previous best: #43!), the Kia Sportage up 2 to #25, Hyundai i10 up 17 to #28, Opel Mokka up 5 to a best-ever #33, Fiat Bravo back up 63 spots to #37 and the BMW 5 Series up 49 to #42. In the Station Wagons ranking, the Audi A4 takes the lead this month with an unbelievable 95% SW ratio, but the BMW 3 Series keeps the lead year-to-date while the Renault Clio is up to #4 and the Chevrolet Cruze up to #8.

Photo Report: Italy August 2013: It’s a Fiat 500-mania – Photo report

Previous post: Italy July 2013: Now with the Top 150 best-selling models!

Previous month: Italy July 2013: Fiat 500L above 500 for the second time

One year ago: Italy August 2012: Lowest August since 1962, Fiat Panda at highest in 30 years

One year ago (Station Wagons): Italy SW August 2012: Opel Astra back in control

Full August 2013 Top 50 models, Top 10 station wagons and Top 44 All-brands below.

Read more…

Categories: Italy

Italy July 2013: Now with the Top 150 best-selling models!

August 31st, 2013 19 comments

Mercedes E Class Italy July 2013. Picture courtesy of www.quattroruote.itThe Mercedes E-Class is up from #105 in June to #74 in July in Italy.

* See the Top 150 best-selling models by clicking on the title! Many thanks to Paolo *

Thanks to Paolo and for the 2nd month in a row on BSCB I can now share with you an Italian models ranking in more detail, up to #150. We discover that the Chevrolet Trax is once again at the Top 50′s door at #53 with 642 sales and 0.6%, the Mercedes C-Class is up 10 spots on June to #63, the Peugeot 2008 down 4 to #73, Mercedes E-Class up a massive 31 ranks to #74 vs. #100 year-to-date and the Opel Adam down 16 to #79.

Lancia Thema Italy July 2013The Lancia Thema is up 605% year-on-year in July!

The Lancia Thema delivers one of the best performances of the month, up 46 spots on last month to land in 83rd position with 303 sales and 0.3%, triple its year-to-date market share (0.1%). Notice also the Kia Carens up 32 to #126, the Toyota GT86 up 45 to #130,  Jaguar XF up 23 to #138 and the Jaguar F-Type selling 16 units this month.

Previous post: Italy August 2013: It’s a Fiat 500-mania – Photo report

Previous July post: Italy July 2013: Fiat 500L above 500 for the second time

Previous month: Italy June 2013: Discover the Top 175 best-selling models!

One year ago: Italy July 2012: Fiat Panda, Peugeot 208 and Range Rover Evoque impress

Full July 2013 Top 150 Ranking Table below.

Read more…

Categories: Italy