South Africa Full Year 2013: Toyota Hilux leads, Etios up to #4

Toyota Etios

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* Check out 1973-2013 South African Historical Data here! *

New car sales in South Africa are up 4% year-on-year to 650,620 registrations. We have a new leader in the models ranking this year, with the Toyota Hilux taking the lead thanks to sales down ‘just’ 9% to 37,495 sales and 5.8%. The VW Polo Vivo is dethroned, down 15% to 35,041 units and 5.4% while the VW Polo rounds up the podium like in 2012 with 27,953 sales and 4.3%, down 13% on 2012. But the big event this year in South Africa is the undeniable success of the Toyota Etios, up 4 spots and 33% year-on-year to land in 4th place with 24,367 units and 3.7% share, peaking at #2 in November, thus making South Africa pretty much the only country in the world where the Etios is actually successful.

The Toyota Hilux is the most popular vehicle in South Africa in 2013.

The Ford Ranger shines at #5, up two spots and 5% on 2012, with all remaining models in the Top 10 in sharp decline year-on-year. Further down, notice the Mercedes C-Class back in the ranking at #12 with an estimated 12,650 sales and 1.9% share, the Ford Fiesta up 30% to #15, Ford Focus up 24% to #21, VW Tiguan up 16% to #29, the Renault Clio IV landing directly to #30, the Honda Brio jumping up to #32, Chevrolet Trailblazer up to #35, Ford Ecosport making its appearance at #41, Nissan Almera at #47 and Renault Duster at #53.

Previous post: South Africa November 2013: Toyota Etios up to best-ever #2

One year ago: South Africa December 2012: Ford Ranger breaks records again

Previous year: South Africa Full Year 2012: VW Polo Vivo snaps up top spot

Two years ago: South Africa Full Year 2011: Toyota Hilux edges VW Polo Vivo out

December Top 100 and Full Year 2013 Top 50 models Ranking Tables below.