Home > Romania > Romania November 2012: New Dacia Logan hits the streets

Romania November 2012: New Dacia Logan hits the streets

Dacia Logan

* See the Top 50 best-selling models and Top 30 brands by clicking on the title! *

Romanian new car sales are taking a catastrophic turn this month, down 45% year-on-year to just 5,698 registrations, which brings the year-to-date total to 61,608 units, down 17% on 2011. November marks the first month of sales of the new generation Dacia Logan, and the data doesn't show this yet given the model is at an ordinary 16.6% market share and 947 sales, roughly the same level as its 2012 year-to-date share. Perhaps the next few months will be more fruitful. Meanwhile, the Top 4 best-sellers reorganise themselves to reflect the YTD order, with the Skoda Octavia at #2 (5.6%) followed by the Dacia Duster (4.6%) and the VW Golf (3.7%).

The Hyundai i20 is down 3 spots to #11 but stays way above its YTD level (#18) as does the Hyundai ix35 up 12 ranks to #13 vs. #20 YTD, the Renault Clio up 18 to #14 vs. #25 and the Seat Ibiza up 52 to #21 vs. #52. Further down, notice the Dacia Lodgy stable at #24, the Mitsubishi Outlander boosted by the new generation and up 40 spots to #26, the Ford B-Max breaking into the Top 50 for the first time at #32 with 44 sales and the Dacia Dokker dropping out of it for its 2nd month in market at #56.

There is now also a Top 30 brands ranking available for Romania, showing Dacia logically in the lead but with sales down a worrying 57% year-on-year in November at 1,380 units and 24.2% share, Volkswagen #2 at 11.6% followed by Skoda at 8.9%, Renault at 6.7% and Ford at 6.5%. The only Top 30 brands gaining ground this month are Mercedes up 14%, Kia up 12%, Land Rover up 28%, Honda up 4%, Subaru up 33%, Jaguar up a spectacular 200% and Jeep & Lexus both up 100%.

Previous month: Romania October 2012: Ford Fiesta up to #2, Dacia Dokker lands

One year ago: Romania November 2011: 3 Dacias in Top 5

Full November 2012 Top 50 models and Top 30 brands Ranking Tables below.

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Categories: Romania
  1. Steam
    December 28th, 2012 at 23:28 | #1

    Right you are. But VW-group sold 1426 cars (VW, Audi, Skoda, Seat) in november, quite a lot. But Dacia offers the right cars for Romania.

  2. Thomas
    December 11th, 2012 at 11:19 | #2

    @coolcat Right! But VW’s prices also include 40 years of inflation… In some (emerging) markets, people care much more about prices than about safety and perceived quality. Concerning the real quality, being 20 years behind also means less electronic, so better reliability. Dacia is a fair deal!

  3. coolcat
    December 11th, 2012 at 09:57 | #3

    @Pedro Just a shame the quality and safety are 20 years behind VW’s ;)

  4. Pedro
    December 11th, 2012 at 02:53 | #4

    Logan’s Front looks like a VW now.

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