Thailand Pick-ups April 2012: Chevy Colorado & Mitsu Triton up
Chevrolet Colorado
* See the Top 8 best-selling models by clicking on the title! *
We are now following the evolution of pick-up sales in Thailand monthly as it is a very good indication of the future success of these models worldwide, straight from the source where they are all produced and available first. The Toyota Hilux and Isuzu D-Max have been dominating the ranking by far for years, and with new versions of each pick-up available since late last year you’d expect them to increase their market share further.
Mitsubishi Triton
You might say when they already hold over 70% of the pick-up market there is not much room for improvement and you would be right. This month the Hilux holds a 34.6% share and the D-Max is at 31.4%, a slight decrease that is the result of some very dynamic smaller players: the Mitsubishi Triton improves to 12% thanks to 4,468 sales, the Chevrolet Colorado continues to go up, reaching an amazing 9.3% share in April vs. 6.2% last month and the Mazda BT-50 is up one full percentage point to 5.3% at 1,959 units.
Previous month: Thailand Pick-ups March 2012: Chevy Colorado and Mazda BT-50 up
Previous year: Thailand 2011: Toyota Hilux and Isuzu D-Max maintain stranglehold
Full April 2012 Top 8 Ranking Table below.
Thailand Pick-ups April 2012:
| Pos | Model | Apr-12 | % | Mar | 2012 | % | Pos |
| 1 | Toyota Hilux | 12,845 | 34.6% | 1 | 69,216 | 39.2% | 1 |
| 2 | Isuzu D-Max | 11,672 | 31.4% | 2 | 56,318 | 31.9% | 2 |
| 3 | Mitsubishi Triton | 4,468 | 12.0% | 3 | 21,013 | 11.9% | 3 |
| 4 | Chevrolet Colorado | 3,451 | 9.3% | 4 | 11,356 | 6.4% | 4 |
| 5 | Mazda BT-50 | 1,959 | 5.3% | 6 | 5,592 | 3.2% | 6 |
| 6 | Nissan Navara | 1,289 | 3.5% | 5 | 7,283 | 4.1% | 5 |
| 7 | Ford Ranger | 1,153 | 3.1% | 7 | 4,384 | 2.5% | 7 |
| 8 | Tata Xenon | 311 | 0.8% | 8 | 1,339 | 0.8% | 8 |
Source: Manufacturers, many thanks to Austin for sharing the data!
ford ranger down bcoz the dilevery so so late,..if this problem settled,i think ford ranger in the top 3 best.