Volvo 245 * See 'Read more' for the Top 20 best-selling models! Many thanks to Torbjörn for the data * In 1978 just over 200,000 new cars were purchased in Sweden (200,874 exactly). The Volvo 240 leads the models ranking by a large margin with 37,564 sales for a massive 18.7%…
1975 Volvo 244 Launched in 1974, the Volvo 240 was produced at no less than 2,685,171 units up until 1993. This makes it the most popular Volvo model ever, and it was Volvo's best seller and the best-selling model in Sweden for a decade starting in 1975. The Saab 99…
Volvo 244 * See the Top 7 best-selling models by clicking on the title! Many thanks to Rene * Launched in 1974, the Volvo 240 was produced at no less than 2,685,171 units up until 1993. This makes it the most popular Volvo model ever, and for its first full…
1973 Volvo 144 * Many thanks to Torbjörn for making this update possible! * I only have official sales data for the best-selling model in Sweden over the period: the Volvo 140 Series. Launched in 1967, the Volvo 140 grabbed the pole position in 1968 and kept it for 7 consecutive…
Volvo 142 * See the Top 7 best-selling models by clicking on the title! Many thanks to Rene * In 1970 the Volvo 142/144 manages to hold close to 19% share of the Swedish market, or more than double the score of the #2, the Saab Sedan V4 (96) at…
1969 Volvo 142 * Many thanks to Torbjörn for making this update possible! * I only have official sales data for the best-selling model in Sweden over the period: the Volvo 140 Series, taking the relay from the Volvo Amazon. Launched in 1967, the Volvo 140 grabbed the pole position in…
Volvo Amazon (P130) Even though I couldn’t access any official car sales data for the period in Sweden, I will venture an estimation: the Volvo Amazon (aka 120 Series outside of Sweden) reached a production figure of 667,323 units at the end of its life in 1970. 60% of these…
Volvo Amazon (P120) * See the Top 6 best-selling models by clicking on the title! Many thanks to Rene * In 1965 the Volvo Amazon dominates the Swedish models ranking with a very imposing 15.4% market share, leading the way above the VW 1200/1300 (aka Beetle) at 11.3%. VW Beetle…
1962 Volvo Amazon Estate The VW Beetle has spent the entire fifties in the lead and still held a huge 18.6% share in 1960. It led the market again in 1961 and 1962 (market shares unknown - please get in touch if you have info) but is down to #2…
Volvo PV544 * See the Top 4 best-selling models by clicking on the title! Many thanks to Rene * In 1960 the VW Beetle is still the best-selling model in Sweden with a huge 18.6% market share and it is followed by the Volvo PV 444/544 at a very imposing…
Volvo 444 * See the Top 5 best-selling models by clicking on the title! Many thanks to Rene * The fight for the title of best-selling model in Sweden is extremely tight in 1955 with the VW Beetle taking the lead with a shiny 19.1% market share while the Volvo…
VW Beetle * See the Top 5 best-selling brands by clicking on the title! Many thanks to Rene * There is only a brands ranking available for 1950 in Sweden and Ford is the best-seller with 16.2% of the market, however Volkswagen coming second at 13.3% means the Beetle should…