Germany private sales March 2026: Tesla Model Y distant leader

85.2% of Tesla Model Y sales have gone to private buyers in March.

102,956 new cars found a private buyer in Germany in March, a sumptuous 22% year-on-year improvement. The Private Sales Ratio (PSR) stands at 35% vs. 33.3% a year ago in March 2025. Over Q1, private sales tilt into positive at +0.9% to 228,006 and 32.6% PSR vs. 34% over Q1 2025.

For the first time we can share with you an exclusive look at the brands ranking for German private sales. Volkswagen (-2%) is on top but can only muster a weak 11.8% share vs. 17.9% in the overall market, due to a weal 23.2% PSR. It is followed relatively closely by Skoda (+35.6%, 37.1% PSR) at 9% with Mercedes (+4.2%, 38.1% PSR) taking the third spot Tesla (+534.3%) jumps to 4th place with 83.9% PSR, ahead of BMW (+36.8%, 28.5% PSR), Hyundai (+74.2%, 58.8% PSR) and Dacia (+0.1%, 65.5% PSR).

We have a clear leader in the models charts: the Tesla Model Y at an exceptional 85.2% PSR and with over 5,800 sales. This is the first time since September 2024 that the Model Y tops the German PS charts. The Hyundai Tucson (68.3% PSR) takes the second spot above the Fiat Ducato (56.7% PSR) and Skoda Elroq (51.8% PSR) which led last month. The VW Golf, a distant leader in the general market, only rails #5 here with a paltry 22.6% PSR. Other great PSR are delivered by the Tesla Model 3 (80.6%), Dacia Sandero (67.9%), Cupra Born (67.7%) and Skoda Karoq (60.3%).

Previous month: Germany private sales February 2026: Fiat Ducato and Skoda Elroq on top

One year ago: Germany private sales March 2025: Fiat Ducato takes the lead

Full March 2026 Top 60 All brands and Top 345 All models ranking below.