Jordan Full Year 2025: Toyota Hilux surges to #1

Toyota Hilux sales are up 127% year-on-year in 2025.

Discover 15 years of Jordan Historical Data here.

The Jordanian new car market edges down -1.1% in 2025 to 38,505 units. Toyota (+7.7%) defies the negative environment and improves its share from 32.5% to 34.5%. Reversely Kia (-31.7%) is in deep trouble, going from 27.2% share to 18.8% but manages to stay in 2nd place. Isuzu (+69.2%) impresses at #3, up from #5 in 2024, distancing Hyundai (-3.2%). Lexus (+128.6%) surges three spots to round out the Top 5. Notice also Suzuki (+122.2%), Land Rover (+98.1%) and Geely (+88.3%) all posting fantastic results.

The Changan Deepal S05 posts its best performance in the world in Jordan. 

Model-wise, the Toyota Hilux (+127%) surges ahead from 3.9% share and #7 directly into pole position, toppling the Toyota Land Cruiser Pickup (-41.1%) down to #3. The Toyota Land Cruiser (+3.4%) is up one rank to #2. Also an outstanding score for the Isuzu N-Series (+55.5%) up two spots to #4. The Isuzu D-Max (+103.4%), Lexus LX (+92.5%), Hyundai H100 (+79.55) and Toyota Prado (+60.5%) also impress. The Changan Deepal S05 stuns at #15 and, its best ranking in the world, and by far the most popular 2025 launch.

Previous year: Jordan 2024: Changan #3 brand, Toyota Land Cruiser Pickup best-seller

Two years ago: Jordan 2023: Land Cruiser pickup stays #1, Kia (+44.7%), MG (+99.6%) impress

Full Year 2025 Top 33 All brands and Top 40 models vs. Full Year 2024 figures below.