Denmark April 2023: Tesla Model Y stays #1, market up 9.5%

The Tesla Model Y is the best-selling vehicle in Denmark in April.

New car sales in Denmark gain 9.5% year-on-year in April to 12,067 units, this is a rather poor showing given April 2022 was off -29% on the year prior. The year-to-date tally is up 15% to 52,023. Volkswagen (+14.2%) is the most popular brand in the country this month but Audi (+134.9%) is nipping at its heels just 29 sales below. Leader last month with an extravagant 20.5% share, Tesla (+5382.4%) posts yet another stellar month at 7.7% of the market in third place, keeping the YTD lead by far at 11.8% share (+498.9%). Toyota (+30.8%), Ford (+21.9%) and Skoda (+21.9%) also impress in the remainder of the Top 10 but all other carmakers are in negative, with Mercedes (-32%) and Hyundai (-12.5%) hit the hardest. Below, Cupra (+76.4%), Seat (+56.5%) and Mazda (+30.5%) stand out.

Over in the models ranking, the Tesla Model Y (+6160%) scores its first ever win in the world in a start-of-quarter month, confirming the out-of-balance quarters are now gone. Tesla used to backload its quarters and as a result start of quarters were usually very weak. No more. The Model Y therefore cements its YTD domination at 10.2% share vs. 3.6% for the #2, the Peugeot 208 sinking to #46 this month. The Ford Kuga (+190.8%) is up to 2nd place ahead of the Hyundai i10 (-22.4%). The Tesla Model 3 (+4028.6%) is down just one rank on last month to #4 while the Volvo XC40 (+48.9%) remains in 5th place. Notice also the Audi A5 (+528.9%), VW ID.4 (+643.3%), Renault Megane (+613.3%) and Audi Q3 (+356.5%) all posting fantastic year-on-year upticks below.

Previous month: Denmark March 2023: Tesla and Model Y smash records in market up 22.8%

One year ago: Denmark April 2022: Hyundai i10 leads, Polestar 2 and Cupra Formentor in Top 10, sales down -29%

Full April 2023 Top 50 All brands and Top 247 All models below.