skip to Main Content

Japan April 2022: 8th straight double-digit fall (-14.4%), Toyota Roomy #1 for first time, Nissan Ariya lands

First appearance of the Nissan Ariya in its home Top 40.

In April, the Japanese new car market slows down another -14.4% year-on-year to 299,620 units. This market the 8th consecutive month of double-digit losses. The year-to-date volume is now down -15.9 to 1,496.849 units. Toyota (-16.3%) evolves roughly like the market to 33.4% share, well above its YTD level of 31%. Daihatsu (-6%) resists well to reach 15% of the market vs. 13% so far this year. In contrast Suzuki (-21.6%) and Honda (-21.7%) struggle. Nissan (-1.2%) rounds out the Top 5 with a limited fall. Mercedes (+7.2%) and Subaru (+4.5%) are the only gainers in the Top 10. Below, notice Volvo (+51.3%), Mini (+16.6%) and Volkswagen (+1.2%) all braving the negative market conditions in the remainder of the Top 20.

In the regular cars charts, the Toyota Roomy (-8.7%) bypasses the Yaris/Cross (-49.7%) and Corolla/Cross (+24.2%) to sign its first ever win at home. The Nissan Note (+42.1%) is also in excellent shape at #4, distancing the Toyota Alphard (-11.6%) and Raize (-18.8%). The Toyota Noah (+53.9%), Voxy (-15.8%), Harrier (-39.2%) and Sienta (-9.1%) make it nine Toyotas in the Top 10, the Honda Freed (+3.3%) being the other odd one. Notice also significant gains by the Mitsubishi Outlander (+643.2%) thanks to the new generation, Toyota 86 (+308.6%) thanks to the new model, Honda CR-V (+70.2%), Mazda CX-5 (+59%), Subaru Forester (+54%), Honda Civic (+51.2%), Daihatsu Rocky (+26.4%), Mazda Roadster (+22.3%) and Subaru Impreza (+15%). Finally the new Nissan Ariya makes its first appearance in any sales chart in the world at #38.

Over in the kei car aisle, the Honda N-BOX (-7.7%) tightens its grip on the ranking, selling more than double any other nameplate in market. The Daihatsu Tanto (-23.2%) is up two spots on March to #2, the Suzuki Spacia (-29.6%) stays at #3 and now also holds this ranking year-to-date and the Daihatsu Move is up two ranks on last month to #4. The Suzuki Wagon R (+6%) and Daihatsu Mira (+11%) post the only year-on-year gains in the Top 10 but match their YTD ranking at #5 and #6 respectively. The Toyota C+POD (+1084.6%), Daihatsu Copen (+47.2%), Toyota Copen GR Sport (+45.1%), Mazda Flair (+17.8%), Daihatsu Taft (+1.7%) and Mazda Flair Crossover (+5.6%) also shine further down.

Previous month: Japan March 2022: Nissan (-6.9%), Honda (-8.2%) resist in market down another -16.3%

One year ago: Japan April 2021: Suzuki (+67.8%), Mitsubishi (+82.2%) stand out in market up 29.4%

Full April 2022 Top 55 All-brands, Top 50 regular cars and Top 35 All-kei cars below.

Japan April 2022 – regular cars:

PosBrandApr-22%/21Mar2022%/21PosFY21
1Toyota100,04933.4%-16.3%1464,20231.0%-17.0%11
2Daihatsu45,09215.0%-6.6%5194,44513.0%-14.1%44
3Suzuki42,08314.0%-21.6%3198,82013.3%-22.8%32
4Honda37,42512.5%-21.7%2211,79914.1%-7.8%23
5Nissan28,0049.3%-1.2%4167,19511.2%-12.4%55
6Mazda7,7632.6%-15.6%661,8214.1%-14.1%66
7Subaru7,3262.4%4.5%733,5162.2%-24.7%77
8Mitsubishi4,5131.5%-9.8%831,2142.1%-8.8%88
9Mercedes3,4451.1%7.2%1016,2431.1%-5.5%1011
10Hino3,2961.1%-4.8%918,8791.3%-8.9%910
11Lexus3,0711.0%-30.3%1214,7091.0%-28.1%1112
12Isuzu2,5020.8%-33.9%1113,0660.9%-46.9%129
13Volkswagen1,9780.7%1.2%149,4360.6%-1.9%1314
14Mitsubishi Fuso1,9200.6%-20.0%158,9380.6%-21.1%1515
15BMW1,5300.5%-32.4%139,1090.6%-24.9%1413
16Volvo1,4960.5%51.3%175,3690.4%-2.6%1818
17Audi1,4050.5%-9.7%185,8210.4%-25.5%1716
18Mini1,3660.5%16.6%166,4190.4%-2.5%1617
19Jeep8600.3%-8.4%242,8650.2%-41.7%2019
20Peugeot7500.3%-14.8%232,8210.2%-41.2%2120
21UD Trucks7100.2%40.9%192,9160.2%5.7%1921
22Porsche4980.2%-24.2%212,5990.2%-3.5%2223
23Citroen4010.1%-10.9%251,8080.1%-17.0%2525
24Renault3600.1%-32.1%202,5410.2%-7.2%2322
25Fiat3340.1%-35.8%222,2110.1%5.3%2424
26Land Rover2560.1%-26.0%261,5250.1%-2.8%2626
27Abarth1950.1%23.4%271,0200.1%23.2%2727
28Ferrari1500.1%72.4%304800.0%35.2%2929
29Alfa Romeo1330.0%3.1%286030.0%-21.0%2828
30DS800.0%35.6%352270.0%-22.0%3432
31Maserati650.0%47.7%293720.0%28.3%3130
32Dodge620.0%14.8%361860.0%-10.6%3636
33Chevrolet580.0%31.8%332380.0%51.6%3333
34Jaguar570.0%-3.4%314480.0%37.8%3031
35Cadillac560.0%55.6%322700.0%20.0%3234
36Ford470.0%-17.5%371690.0%-12.9%3735
37Aston Martin440.0%10.0%381330.0%-24.9%3939
38Bentley430.0%7.5%391540.0%-5.5%3837
39Lamborghini360.0%-29.4%342020.0%-5.2%3538
40Lotus300.0%87.5%421240.0%36.3%4042
41Scania220.0%22.2%40940.0%-13.0%4241
42Alpina200.0%17.6%41980.0%-5.8%4140
43Rolls-Royce160.0%6.7%43770.0%-2.5%4343
44McLaren100.0%-28.6%44410.0%-30.5%4544
45Hyundai40.0%n/a –430.0%616.7%4447
46GMC40.0%-60.0%45150.0%-51.6%4645
47Morgan40.0%100.0%48120.0%9.1%4748
48Chrysler30.0%-25.0%4690.0%28.6%4849
49MG30.0%200.0%5240.0%33.3%5252
50Pontiac20.0%n/a4770.0%250.0%4953
51Buick10.0%n/a4950.0%0.0%5051
52Lancia10.0%n/a5040.0%100.0%5150
53Bugatti10.0%n/a5120.0%0.0%5355
54Smart00.0%#DIV/0! –10.0%-50.0%5457
 –Others 400.0%-52.4% –1,5240.1%85.6% – –

Japan April 2022 – regular cars:

PosModelApr-22/21Mar2022/21PosFY21
1Toyota Roomy11,108-8.7%350,025-3.0%32
2Toyota Yaris/Cross10,045-49.7%156,073-35.9%11
3Toyota Corolla/Cross9,90624.2%252,47141.1%23
4Nissan Note8,11442.1%441,58822.9%45
5Toyota Alphard6,699-11.6%725,480-38.9%84
6Toyota Raize6,343-18.8%636,3523.9%56
7Toyota Noah5,69753.9%1216,620-6.9%1218
8Honda Freed5,6053.3%530,38116.3%610
9Toyota Voxy4,707-15.8%1116,245-44.5%159
10Toyota Harrier4,325-39.2%1316,350-52.9%147
11Toyota Sienta4,165-9.1%1417,452-32.0%1113
12Honda Fit3,5094.5%821,578-11.1%1012
13Toyota Passo3,4029.1%1913,7247.4%1722
14Toyota Prius3,305-10.0%1714,818-23.7%1616
15Nissan Serena3,057-8.5%1021,773-11.3%911
16Honda Vezel2,727-26.6%1516,36758.1%1314
17Subaru Impreza2,69615.0%317,124-35.7%2823
18Toyota Aqua2,6934.3%927,04284.1%78
19Toyota Land Cruiser W2,473-19.3%2210,721-22.0%2121
20Toyota RAV42,354-45.5%2110,989-39.1%2015
21Suzuki Swift1,772-5.1%249,5605.8%2426
22Toyota 861,761308.6%385,985288.9%35n/a
23Suzuki Solio1,706-65.6%2012,063-44.1%1917
24Daihatsu Rocky1,61026.4%298,048-0.9%2630
25Subaru Forester1,56854.0%189,90013.5%2327
26Mazda CX-51,56359.0%1612,73321.8%1828
27Toyota Crown1,547-10.4%287,175-21.8%2729
28Suzuki Jimny Wagon1,326-16.7%306,402-5.4%3338
29Mazda21,126-21.1%258,990-14.4%2525
30Nissan Kicks1,121-34.9%2310,236-37.0%2220
31Toyota C-HR967-39.8%354,889-43.5%3833
32Honda Shuttle854-27.4%335,282-7.0%3639
33Mitsubishi Outlander824643,2%505,277553.1%37n/a
34Suzuki Xbee824-29.2%473,479-39.0%4641
35Toyota Hiace W8165.2%n/an/an/an/a47
36Daihatsu Thor792-25.3%424,125-34.3%4137
37Subaru Levorg792-58.6%36n/an/an/a24
38Nissan Ariya789new –789newn/a –
39Nissan X-Trail630-21.2%403,789-30.6%4442
40Honda Odyssey609-72.6%464,289-40.1%4031
41Mazda3532-0.6%276,433-10.0%3235
42Mitsubishi Delica D5516-49.1%266,116-16.1%3436
43Honda CR-V49770.2%443,28087.5%47n/a
44Mazda CX-30487-47.2%346,476-31.2%3032
45Mazda CX-8485-59.7%326,444-29.5%3134
46Nissan March452-20.7%43n/an/an/a46
47Mazda MX-5 (Roadster)45022.3%493,80556.7%43n/a
48Honda Civic44951.2%n/a3,163-16.0%4948
49Mazda CX-3417-15.8%483,231-16.7%4849
50Mitsubishi Eclipse Cross393-33.5%393,550-5.7%4545

Japan April 2022 – kei cars:

PosModelApr-22/21Mar2022/21PosFY21
1Honda N-BOX15,450-7.7%180,1681.7%11
2Daihatsu Tanto7,270-23.2%434,206-34.5%23
3Suzuki Spacia7,600-29.6%330,225-48.5%32
4Daihatsu Move7,116-27.0%628,511-31.0%44
5Suzuki WagonR5,1606.0%526,85112.8%57
6Daihatsu Mira6,12011.0%725,058-3.8%68
7Nissan Roox5,093-10.3%224,997-36.0%75
8Suzuki Alto5,315-1.7%824,429-5.5%810
9Suzuki Hustler6,690-2.1%1023,870-29.5%96
10Nissan Dayz3,124-19.0%921,827-10.8%1011
11Daihatsu Taft4,7321.7%1121,630-4.4%119
12Honda N-WGN2,538-24.3%1215,428-23.6%1212
13Suzuki Jimny2,508-28.6%1315,066-12.7%1313
14Mitsubishi eK1,947-1.6%1410,209-30.7%1414
15Honda N-ONE1,558-37.4%157,728-23.0%1515
16Toyota Pixis1,545-23.1%165,779-17.7%1616
17Daihatsu Wake1,328-0.5%174,853-20.2%1719
18Suzuki Every Wagon941-39.5%194,594-40.5%1818
19Daihatsu Cast887-41.6%184,375-34.4%1917
20Mazda Flair Wagon622-18.8%202,861-33.5%2020
21Honda S660232-12.1%212,333136.4%2124
22Mazda Flair Crossover4495.6%222,0651.0%2221
23Nissan NV100 Clipper Rio214-34.2%231,660-0.1%2325
24Daihatsu Copen36247.2%241,64855.9%2428
25Mazda Flair  38317.8%251,540-15.8%2522
26Subaru Chiffon309-17.4%261,416-22.9%2626
27Subaru Pleo255-15.0%281,103-31.4%2729
28Subaru Stella2962.8%291,042-29.8%2830
29Mazda Carol2921.7%27983-34.9%2927
30Toyota Copen GR Sport19345.1%3062620.8%3031
31Toyota C+POD1541084.6%324861213.5%3133
32Mazda Scrum Wagon64-30.4%31460-14.5%3232
33Mitsubishi Town Box29-31.0%331890.0%3334
34Daihatsu Atrai Wagon2-99.5%3441-97.7%3423

Sources: JADA, JAIA, JMVA

This Post Has 6 Comments
  1. Good to see brisk sales of Nissan Ariya. It will be sold in both 2WD/4WD and low/high ranges which marks a big diff from Leaf which is sold only in 2WD.

  2. If Mitsubishi Eclipse Cross sold 393 units and Nissan Leaf is not in Top-50, then means Leaf sold 593,000 Leafs worldwide and I hope they hit 600,000 mark.

  3. There’s been rolling production shutdowns as there have been everywhere else in the world due to the supply chain, hence the rankings are such a mess and some newly launched models like the Noah/Voxy are struggling. The Roomy taking the lead is a big surprise though.
    In their updates that come at the end of the month, Car and Driver Japan ranks all locally built models (split into kei class, SUVs, and cars and MPVs together). The Ariya first appeared with 3 registrations in December, 0 in January, then either 27 or 29 in February (the ‘previous month’ figure shown in March differed), and 689 units in March. It’ll be interesting to see how it progresses since for April the Leaf seems to have been totally wiped out.

Leave a Reply

Back To Top