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Ireland January 2022: Hyundai Tucson leads, 4 Toyotas in Top 5 in stable market (-0.5%)

The Toyota RAV4 is up 36.1% year-on-year in January.

The bi-annual license plate system in place in Ireland which indicates the year of registration on the plate means January is traditionally the biggest month of the year in Ireland, accounting for roughly 30% of annual sales. This year starts with a -0.5% dip to 25,046 sales, keeping in mind January 2021 was down a damning -19.3% on the year prior. Toyota (+33.5%) and Hyundai (+33.1%) dominate the brands ranking with spectacular year-on-year gains leading to 20.1% and 14.5% share respectively. In contrast Volkswagen (-32%) is down to 6.9% share vs. 12% over the Full Year 2021. Kia (+5.4%) and Nissan (+0.1%) are also up below with BMW (+29.1%) the only additional gainer in the Top 10.

Model-wise, the Hyundai Tucson (+20%) confirms it is the favourite choice of Irish customers with a strong 7.2% share vs. 5.2% over the Full Year 2021. There are four Toyotas in the Top 5: the Corolla (+20.5%) remains at #2 ahead of the RAV4 (+36.1%), C-HR (+26.9%) and Yaris (-2%). The Ford Puma (+45.4%), Nissan Qashqai (+28.2%) and Hyundai Kona (+15.5%) also excel in the remainder of the Top 10 while the Toyota Yaris Cross ends the month at an outstanding 8th place. As a recent launch (<12 months), it distances the Renault Arkana (#12) Hyundai Ioniq 5 (#14), Kia EV6 (#23) and VW ID.4 (#27).

Previous post: Ireland Full Year 2021: Hyundai Tucson reclaims top spot, Toyota topples VW in market up 18.5%

One year ago: Ireland January 2021: Hyundai Tucson best-seller, market down -19.3%

Full January 2022 Top 32 All-brands and Top 205 All-models below.

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