The Tesla Model 3 has sold a record 12.062 units in December in the Netherlands.
It’s official, the Tesla Model 3 has broken the all-time monthly record volume in the Netherlands. The 12.062 units it shifted in December narrowly edge past the 12.052 units sold by the Peugeot 308 in December 2015 which was the previous record. This is also, and by far, the largest volume hit by the Model 3 outside of the U.S., the previous record being 5.786 here too in the Netherlands last September.
Rushed Dutch registrations of Tesla Model 3 straight from their port of entry in Rotterdam have reached a feverish peak during the last few days of the month, with the electric car breaking its daily sales record twice further: on 27th Dec (725) and 28th Dec (982). As we’ve explained numerous times before, the December figure doesn’t correspond to buyers suddenly rushing to Tesla dealerships but they are rather deliveries of orders made sometimes years ago, processed as fast as possible in December to not only bolster Elon Musk’s Quarterly reports but also to benefit from an advantageous tax regime expiring at the end of the year in the Netherlands.
19/12/19 original article:
End-of-quarters mean Elon Musk is busy shipping and registering as many pre-ordered Tesla Model 3 as possible to make its Quarterly Reports look the best and try and nudge a second straight quarterly profit after 15 consecutive years of losses. This filling up has already reached record proportions in the Netherlands, with both previous sales record by month (5.786 in September) and day (535 on 26th September) broken.
The Model 3 beat its Dutch daily sales record twice in December: 649 last Monday (16/12) and and 678 last Tuesday (17/12), meaning the monthly total after just 17 days is a new record 5.898. This is also the largest monthly volume achieved by the Model 3 outside of the US.
It is however not the largest ever monthly volume by any vehicle in the Netherlands, this highmark being the property of the Peugeot 308 at 12.052 units in December 2015. If the Model 3 continues at the same 650-unit per day rhythm as the past two days (with a little help from Santa Claus delivering the cars under the Christmas tree), it is headed towards 11.000 sales for December. Not quite the record, but close. The suspense remains intact…
Many thanks to Hans Van Bennekom for keeping us informed day-by-day.