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Taiwan April 2019: Ford (+27%) stands out in market edging up 0.6%

Ford Focus sales are up 119.7% year-on-year in Taiwan in April.

New car sales in Taiwan edge up 0.6% year-on-year in April to 34.680 units, leading to a year-to-date tally down 11.9% to 130.854. Brand leader Toyota (+2.6%) easily outpaces the market to reach 25.7% share vs. 24.2% so far this year, distancing Mitsubishi/CMC (-2.1%), Nissan/Infiniti (-7.1%), Honda (-8.9%) and Mercedes (-0.8%) all in difficulty. Mazda (-48.4%) is the hardest hit in the Top 10 but all remaining carmakers post a sturdy gain, led by Ford up a very impressive 27%, BMW (+5.8%), Volkswagen (+3.4%) and Lexus (+2.5%). Model-wise, the Toyota Corolla (+30.7%) reclaims the top spot off the RAV4 (+106.9%) but the Japanese brand’s newest crossover impressively retains the YTD lead for now, while the Nissan Kicks lodges a second consecutive month at #3. The Ford Focus (+119.7%), Honda HR-V (+61.5%) and Mercedes C-Class (+17.3%) also shine in the Top 10.

Previous month: Taiwan March 2019: Toyota RAV4 shoots up 92.2% to 9.1% share, snaps YTD lead in market down -17.5%

One year ago: Taiwan April 2018: Honda CR-V up 235% to #2 in market up 1.3%

Full April 2019 Top 10 brands and Top 75 models below.

Taiwan April 2019 – brands:

PosBrandApr-19%/18Mar2019%/18PosFY18
1Toyota8,92425.7%2.6%131,62524.2%-12.7%11
2Mitsubishi, CMC3,74610.8%-2.1%411,5388.8%-33.3%22
3Nissan, Infiniti2,8148.1%-7.1%210,9208.3%-12.8%34
4Honda2,6897.8%-8.9%310,2637.8%-22.1%43
5Mercedes2,2386.5%-0.8%59,5197.3%-4.8%55
6Ford1,5504.5%27.0%65,4224.1%-9.9%710
7Lexus1,4884.3%2.5%76,6145.1%9.3%67
8BMW1,3203.8%5.8%94,9363.8%-5.7%88
9Volkswagen1,2243.5%3.4%104,4753.4%-12.3%99
10Mazda9222.7%-48.4%84,2133.2%-40.5%106

Taiwan April 2019 – models:

PosModelApr-19%/18Mar2019%/18PosFY18
1Toyota Corolla3,2769.4%30.7%77,4295.7%-32.3%21
2Toyota RAV42,6617.7%106.9%17,8376.0%16.5%12
3Nissan Kicks1,3663.9%new35,1123.9%new541
4Honda CR-V1,3563.9%-24.2%44,8573.7%-22.5%63
5CMC Veryca1,3183.8%8.8%25,2444.0%4.9%35
6Toyota Yaris9762.8%-31.4%65,1663.9%37.9%46
7Toyota Sienta8912.6%-32.6%54,5843.5%-26.0%74
8Honda HR-V8692.5%61.5%102,8702.2%-13.1%87
9Mercedes C Class7462.2%17.3%92,8462.2%14.6%915
10Ford Focus7252.1%119.7%82,3641.8%32.1%1325
11CMC Zinger6792.0%2.1%122,6032.0%-11.4%1212
12Mitsubishi Delica6701.9%-15.3%112,6122.0%-19.2%119
13Toyota Vios5731.7%-35.4%142,8072.1%-16.9%108
14Mazda CX-55271.5%20.9%151,7231.3%-29.6%1610
15Toyota C-HR5171.5%67.3%211,7051.3%64.9%1726
16Mercedes GLC Class4831.4%43.3%132,0591.6%40.8%1419
17VW Tiguan4711.4%-5.8%201,6021.2%-29.6%2018
18Toyota Camry4511.3%40.5%181,9971.5%27.4%1524
19Nissan Tiida4301.2%-46.0%221,6101.2%-48.3%1911
20Toyota Auris4211.2%new251,3661.0%new2749
21Nissan X-Trail4001.2%-23.1%231,4421.1%-32.6%2117
22Ford Kuga3491.0%-26.8%271,3811.1%-36.4%2620
23Lexus ES3481.0%255.1%301,6511.3%181.3%1842
24Lexus NX3391.0%-56.0%281,3561.0%-52.7%2816
25Lexus RX3351.0%14.3%371,4381.1%5.7%2227
26Lexus UX3240.9%new191,4171.1%new23n/a
27Suzuki Swift3040.9%-15.1%381,0720.8%-21.3%3330
28Hyundai Elantra2840.8%-3.1%391,1080.8%-15.2%3132
29Hyundai Porter2770.8%n/a329160.7%n/a36n/a
30Porsche Macan2650.8%173.2%n/an/an/an/a74n/a
31Mitsubishi Outlander2570.7%-8.2%261,3251.0%-1.7%2928
32Nissan Livina2470.7%-64.2%171,4121.1%-56.6%2413
33Mitsubishi Colt Plus2380.7%4.8%291,4031.1%-6.7%2529
34Toyota Alphard2330.7%82.0%70n/an/an/an/an/a
35VW Golf2330.7%11.5%319500.7%-5.7%3440
36Nissan Sentra2310.7%-50.1%428600.7%-60.1%3821
37BMW 3 Series2280.7%94.9%337740.6%26.3%4043
38Mazda CX-32270.7%28.2%358120.6%-19.5%3934
39Subaru Forester2130.6%-25.0%439410.7%-14.4%3533
40Hyundai Tucson2100.6%-10.3%457520.6%-34.7%4135
41Mercedes E Class2070.6%-42.0%341,0850.8%-44.9%3222
42Honda Fit2040.6%-13.6%161,2861.0%-22.4%3023
43Ford Ranger1810.5%n/a505440.4%n/a49n/a
44BMW 5 Series1740.5%-34.6%407290.6%-32.1%4336
45VW Transporter1710.5%n/an/a1710.1%n/an/an/a
46Honda Odyssey1690.5%-28.7%367300.6%-26.9%4239
47Skoda Octavia1660.5%71.1%n/a2250.2%-46.9%n/a72
48BMW X51520.4%12.6%604610.4%-17.8%5767
49Mercedes A Class1350.4%-14.6%417220.6%-10.5%4457
50Mitsubishi Eclipse Cross1350.4%n/a446620.5%-7.7%4647
51Mercedes GLA Class1310.4%32.3%535090.4%15.2%5352
52Kia Picanto1300.4%n/a674130.3%n/a62n/a
53BMW 1 Series1290.4%n/an/a2840.2%23.5%7363
54Luxgen U6 Turbo1190.3%-55.8%495970.5%-72.9%4731
55Porsche Cayenne1190.3%-7.8%634560.3%253.5%5854
56Volvo XC601170.3%-16.4%525110.4%-15.3%5253
57BMW X31150.3%-14.2%664870.4%-19.4%5550
58Nissan March1120.3%-48.4%463820.3%-45.2%6648
59Toyota Prius c1100.3%-33.7%565640.4%-23.0%4851
60Volvo XC401100.3%new515130.4%new51n/a
61BMW X41060.3%n/an/a3520.3%n/a68n/a
62VW Caddy1060.3%n/an/a1060.1%n/an/an/a
63Ford Escort1040.3%-43.2%n/a3250.2%-70.2%7146
64BMW 2 Series1030.3%35.5%733690.3%15.0%6764
65Mitsubishi Grand Lancer990.3%-48.7%575170.4%-40.6%5045
66Mercedes S Class960.3%-31.4%613930.3%-32.0%6556
67Lexus IS930.3%n/an/a4410.3%-6.0%5955
68Suzuki SX4920.3%n/a71n/an/an/an/an/a
69Mercedes V Class920.3%n/a487080.5%n/a45n/a
70Toyota Previa920.3%-25.2%n/a3490.3%-12.1%6969
71Honda City870.3%-40.8%474980.4%-45.9%5444
72Volvo V40820.2%-26.1%584830.4%-1.0%5662
73VW Polo820.2%n/an/a1880.1%n/an/an/a
74Luxgen U5780.2%-62.1%744000.3%-76.7%6438
75Skoda Fabia780.2%-18.8%n/a2090.2%n/an/an/a

Source: u-car.com.tw

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