Yemen January-October 2018: Toyota up 51% to 93.4% share
The Toyota Land Cruiser remains the best-selling vehicle in Yemen.
* See the Top 10 All-brands and Top 25 All-models by clicking on the title *
Despite the extremely confronting situation the country is enduring at the moment, new car sales in Yemen lift up 31.4% year-on-year over the first 10 months of 2018 to 4.227 units, and even +37.7% when removing BMW from the 2017 equation to compare the same set of brands as the German carmaker has stopped reporting sales for the region. In fact it’s Toyota that single-handedly pushes the Yemeni market up, soaring 51% to almost 4.000 units and 93.4% share just as Kia and Isuzu have left the market and Lexus (-33%) and Suzuki (-61%) fall to 31 and 12 sales respectively. Only Land Rover (-27%) and Nissan (-21%) manage to score three-digit sales figures on the podium. The Top 5 best-selling models all gain significant ground year-on-year, with the Toyota Land Cruiser (+47%) comfortably holding onto the top spot with 41.2% share ahead of the Land Cruiser Pickup (+78%), Hilux (+35%), Prado (+70%) and Fortuner (+144%). The Toyota RAV4 (+205%) leaps into the Top 10 and the Range Rover Velar lands directly at #10.
Yemen 2011-2018: All Make and All Models monthly data available. Contact us for more
Previous post: Yemen January-May 2018: Toyota at 94.1% share, Land Cruiser tops market up 20.3%
One year ago: Yemen August 2017: Toyota holds 85.3% of market down 24%
Full January-October 2018 Top 10 All-brands and Top 25 All-models below.