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Ireland July 2018: Peugeot (+34%) defies market down 2.9%

Peugeot sales are up 34% year-on-year in July, partly thanks to the 3008.

* See the Top 35 All-brands and Top 240 All-models by clicking on the title *

New car sales in Ireland drop 2.9% year-on-year in July to 26.923 units, still the second largest month of the year due to a bi-annual license plate system. The Top 4 brands move with the market and all post negative results, led by Volkswagen (-5%) like last month and YTD, ahead of Toyota (-1%), Hyundai (-2%) and Ford (-12%). Peugeot (+34%) lodges by far the largest gain in the Top 10, with Nissan (+9%), Kia (+7%) and Skoda (+3%) also defying adverse market conditions. Further down the ladder, Tesla (+1000%), Jeep (+320%), Jaguar (+83%), BMW (+63%), Mitsubishi (+50%), Seat (+21%) and Lexus (+20%) post the most spectacular gains. Over in the models ranking, the Hyundai Tucson (-16%) – #1 in 2017 – takes the lead despite a steep drop, and it goes the same for the rest of the Top 6 with the VW Golf (-23%), Ford Focus (-17%), Nissan Qashqai (-8%), Toyota Yaris (-12%) and Skoda Octavia (-19%) also enduring sharp losses and losing share year-on-year. The Toyota C-HR (+24%), Ford Fiesta (+5%) and VW Tiguan (+0.2%) are the only Top 10 nameplates managing a gain. The Hyundai Kona (#11) leaps 20 spots on June to snap the recent launch lead off the VW T-Roc (#28), with the Seat Arona (#30), Kia Stonic (#32) and Skoda Karoq (#34) also above 1% market share for the month.

Previous month: Ireland June 2018: Opel Corsa tops sluggish market

One year ago: Ireland July 2017: VW Golf leads, Megane and Tiguan impress

Full July 2018 Top 35 All-brands and Top 240 All-models below.

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