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Iraq January-July 2016: Kia Frontier and Sportage top market down 51%

Kia Frontier Iraq July 2016. Picture courtesy iqbazaar.comThe Kia Frontier is more dominant than ever in Iraq at 17.5% market share… 

* See the Top 16 All-brands and Top 90 All-models by clicking on the title *

The Iraqi new vehicle market is logically impacted by the continuing conflict at the north of the country with sales down 51% year-on-year over the first seven months of 2016 to just 16.913 units. Kia skids down even faster than the market at -61% and sees its market share lose 10 points from 47.1% to 37.3%, still ultra-dominant though. Toyota drops ‘just’ 50% to improve its share slightly to 20.9% and reclaims the 2nd spot off Hyundai down 62% to 16.6%. Reversely,  Nissan surges 145% to 4th place and Ford leaps 72% to 5th. Land Rover (+9%), Jaguar (+14%) and Volkswagen (+50%) are the only other gainers among the 16 brands having registered at least one sale in Iraq over the period.

Kia Sportage Iraq July 2016…followed by the Kia Sportage at 7.4%. 

Model-wise, despite tumbling down 53% – only slightly more than the market – the Kia Frontier actually tightens its grip on the sales charts with a mammoth 17.5% share vs. just 7.4% for its most immediate follower, the Kia Sportage down 48%. The Toyota Land Cruiser Pickup surges 6 spots year-on-year to land on the third step of the podium thanks to sales down just 15%. The Toyota Hilux, #2 a year ago, dives 66% to #4 and is now threatened by the Nissan Patrol Pickup at #5. The Kia Sorento suffers particularly at -74%, going from #3 a year ago to #7 in 2016. Going against the grain are the Nissan Sunny (+118%), Chevrolet Cruze (+277%), Nissan Urvan (+442%) and Hyundai HR Truck (+481%).

Previous post: Iraq January-April 2016: Nissan teases Toyota for #2 brand below Kia

Previous year: Iraq Full Year 2015: Kia Frontier overtakes Toyota Hilux for #1

Full January-July 2016 Top 16 All-brands and Top 90 All-models below.

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