Ukraine July 2015: Renault Logan tops recovering market (-21%)
The Renault Logan is the best-selling model in Ukraine so far this year.
* See the Top 55 All-brands and Top 316 All-models by clicking on the title *
After a year-long absence, the monthly Ukrainian brands ranking comes back to BSCB. Even though new car sales in Ukraine are down 21% year-on-year in July to 5.344 registrations, it is accurate to speak about recovery. Annihilated by the Crimea crisis, the Ukrainian new car market finished 2014 down 54% to just 97,020 registrations. The start of 2015 was disastrous: January (-78%), February (-81%), March (-79%), April (-61%), May (-47%) and June (-46%) scores were the testimony of a market stopped to an almost standstill. Sales seem to have bottomed up since the 2.259 deliveries of March though, and this July is the first month above 5.000 units since December 2014. Year-to-date, Ukrainian new car sales are down 65% on 2014 and down 80% on 2013 to just 22.547 registrations after 7 months, the equivalent to the March 2013 score alone…
First 7 months monthly registrations 2013-2015 – Ukraine:
UKR | Jan | Feb | Mar | Apr | May | Jun | Jul |
2013 | 11,989 | 13,591 | 22,565 | 26,115 | 15,091 | 14,887 | 17,984 |
2014 | 11,875 | 15,215 | 10,964 | 7,754 | 5,675 | 6,209 | 6,818 |
2015 | 2,597 | 2,924 | 2,259 | 3,057 | 2,994 | 3,372 | 5,344 |
Mazda is up 9 spots to #6 so far this year thanks to the CX-5 up to #3 overall.
The brands ranking is once again turned upside down except for the pole position still held by Toyota, improving its market share to 10.3% thanks to sales down ‘just’ 62%. Renault (-36%) gains 5 spots on a year ago to land in 2nd place overall above Nissan (-51%) whereas local manufacturer ZAZ tumbles down 77% in 4th place and Hyundai (-65%) rounds up the Top 5. The most striking implosion comes from Chinese carmaker Geely: down 88% from #1 with 7,485 sales and 11.6% share a year ago to #11 at 862 units and 3.8% now. Bucking the general trend with all their might in the Top 35 are Mazda down just 3% year-on-year and up 9 spots to #6, BMW up 4% and tripling its market share to 3.3% at #12 and Suzuki down 10% to #13.
Suzuki leaps up to #13 overall thanks to the SX4 and Vitara.
Over in the models ranking, the Renault Logan frankly overtakes the perennial Ukrainian leader the ZAZ Sens to brilliantly snap the overall pole position, up from #3 over the Full Year 2014, while the Mazda CX-5 surges from #24 in 2014 to third overall, the Toyota Camry is up from #15 to #4 and the Skoda Octavia up from #11 to #4. The Kia Sportage, Renault Duster and Nissan X-Trail also manage to climb into the Ukrainian Top 10. Notice also the Renault Sandero (#14), Suzuki SX4 (#15), Mazda3 (#18), BMW X5 (#25) and BMW X6 (#45) lodging much-improved rankings.
BMW improves its market share 3-fold year-on-year in Ukraine.
The Geely Emgrand 7 freefalls from #2 to #26 but still leads Chinese models above the Chery Tiggo (#32), Geely MK (#40), Geely GC6 (#47), Geely CK (#51) and BYD F3 (#60). The Geely GC7 is the best-selling newcomer for 2015 at #87, followed by the Ford Ecosport (#121), Suzuki Vitara (#132), Land Rover Discovery Sport (#152) and Citroen C4 Cactus (#167).
Previous post: Ukraine Full Year 2014: Toyota and Geely on top, market down 54%
One year ago: Ukraine July 2014: ZAZ and Toyota above Geely
Two years ago: Ukraine July 2013: ZAZ Sens now #1 year-to-date
Full July and 7 months 2015 Top 55 All-brands vs. Full 7 months 2014 data below.
Full 7 months 2015 Top 316 All-models Ranking Table below.